Hey Daniel
Don't make the mistake of buying internet businesses in the beginning of your IM career.This may prove fatal.
Instead think of creating high value businesses.It's not difficult at all.Once you start doing ,you'll be amazed at the ease.
I call this method "Emergency Cash Method" and it has always worked for me.You need to follow these steps to generate at least $1000 within the next 24 hours.Once you generate enough cash with this method,you can sell that site at 5-10 times the monthly revenue at Website flipping sites.
Here are the steps:
1)Spot a need : Don't use any keyword research software here.Instead visit some forums in the niche you want to create your product.Go through the discussions.See what are problems these people facing.If you provide a solution to these problems,people will eagerly buy your product.
2)Create your product:Create a short 10-15 page report providing the solution.You can find the content at the article directories or through the Google search.
Alternatively you can buy a PLR product ,re-work and re-brand it and you have your own product within hours.Price it at $5-$10.
3)Create your salespage:This is not difficult.Use "$7secrets" script to handle the payments etc.It only costs $7.They also provide you a salesletter template(Though most of it is written in Latin.So you might want to modify some portion of it).To find more templates type "Free salesletter templates" in Google search and download the templates.
4)Drive Traffic:This is the part which is going to make or break your product launch.To cross the $1000 mark within 24 hours you need to drive large amount of targeted traffic to your salespage.I have discussed 15 FREE methods to generate huge amount of traffic in the "Emergency Cash Method" report but it's not possible to discuss all the methods here.Nevertheless I'll discuss some of them:
i)JV and affiliate traffic:This is the people leverage part and going to play huge role in the success of your product.Make some friends at the forums and get some of them to promote your product to their list.Offer 100% commission on the front end product and make money on the One Time Offers and Back-end.
ii)Forum marketing:This can also provide you with targeted traffic.Contact the members you have seen discussing their problems via PM and explain that your product is the perfect solution to their problems.You'll get many buyers this way.
iii)Article marketing:Evergreen method.Write 10-20 targeted articles around the subject of your product and submit them to as many directories as you can.Include a link to your product in the resource.
iv)Video Marketing:Hot trend of the way.You have already written some articles(If not get some PLR articles).Now convert them into live talking videos using :
Turn any article to video with animation, music, graphics, and a full voice-over for just $1!
They also submit your videos to 10+ top video sites.You can use their service Totally FREE for 14 days.
You can also submit your videos using "TubeMogul".Here is a cool trick:
search for the popular videos in your niche.Paste their URLs in the Youtube FREE keyword search tool:
https://ads.youtube.com/keyword_tool
it'll present you with a long list of related keyword suggestions.Save them in a notepad.Use them in the Description and tagging of the video.
By using video marketing you can expect to get large amount of traffic to your site in no time.Now it's time to start calculating the cash.
I have applied the above mentioned strategies in many niches and have always been able to generate more than $1000 in a very short time.
Once you squeeze the maximum possible profits from your site,Sell it at flippa.com for 5-10 times your monthly revenue.
You don't need more than $20 to apply this method.
Best of luck.
2009年10月2日星期五
2009年9月27日星期日
Keyword Research Secrets to Explode Your Affiliate Business
You know one of the biggest reasons that so many affiliates are struggling is because what I call clone thinking. That is they do affiliate marketing like they’re following some cookbook recipe.
In particular when it comes to keyword research, they’ll go into a market like dog training. They’ll start by brain storming some possibilities :
dog training
train dog
dog behavior
dog obedience
and maybe a few more
They most likely got these right from the sales letter of the dog training ebook. Then they’ll put these into a keyword tool like wordtracker, and finally throw the results into separate adgroups. After running the campaigns for a few days they’ll discover that the keywords are too expensive and bid them down to the second page.
After optimizing the campaign for 3 months, they’ll think : “Damn! What am I doing wrong, I making 5 sales a day, with 50% ROI. How are these super affiliates making 50 sales a day with 100% ROI?!?”
Well here’s a tip, if you follow the same cookbook recipe to keyword research as everyone else then you’re going to face fierce competition and low profit margins (if any at all).
If you want to be a super affiliate you have to think outside of the box, especially when it comes to keyword research.
Here’s how I would tackle this market:
Dog Breeds
airedale terrier
akita
australian shepherd
basset hound
beagle
bichon frise
bloodhound
boston terrier
boxer
brittany
bulldog
bullmastiff
cairn terrier
cavalier king charles spaniel
chesapeake bay retriever
chihuahua
chinese shar-pei
cocker spaniel
collie
dachshund
doberman pinscher
english springer spaniel
german shepherd
german shorthaired pointer
golden retriever
great dane
great pyrenees
labrador retriever
lhasa apso
maltese
mastiff
minature pinscher
miniature schnauzer
newfoundland
papillons
pekingese
pembroke welsh corgi
pitbull
pomeranian
poodle
pugs
rottweiler
saint bernard
scottish terrier
shetland sheepdog
shih tzu
siberian husky
vizsla
weimaraner
west highland white terrier
yorkshire terrier
Dog Problems
aggression
anger
bark
barking
biting
chewing
crying
digging
flatulence
house break
house breaking
house training
jealousy
jumping
litterbox train
litterbox training
nipping
paper training
potty train
potty training
seperation anxiety
toliet train
toliet training
whining
chasing
begging
leash pulling
leash training
growling
Now the first row is a large list of dog types, including synonyms, such as canine, k9, and of course puppy. The second row is a huge list of all possible dog behaviors.
Multiple the first column by the second column and you have a highly targeted keyword list with broad reach. This is how a super affiliate would approach this market.
This is how a super affiliate makes 50 sales a day and 100% ROI. That is, by not just bidding on more keywords, but a much broader reach of keywords.
By the way all of this is from my presentation at the Affiliate Summit in Miami.
Paul, an affiliate, who saw my presentation at the Affiliate Summit, emailed me the following question:
“I enjoyed your presentation at Affiliate Summit. I have one quick question for you…
When you showed your example of building keyword lists using “dog” and “behavior”, what tool did you use to generate the list of various dog breeds? I tried to replicate your example in the Adwords keyword tool but that didn’t seem to return that same list. Ditto on the keyword “behavior”. Can you help?
Thanks!”
This is a really great question. Here’s what I wrote back to Paul:
“I’m glad you enjoyed my talk.
I would just google search dog breads and find some websites that discuss the different types of breeds. You can do something similar to get all the behavior + use lateral search tools, similar to the one wordtracker offers.
The key is to think outside of the box, don’t strictly rely on keyword research tools.”
Here’s what Paul wrote back:
“OK thanks Amit. From your slide it had the “look” of a keyword tool that had generated the list of breeds and a separate list of words related to “behavior.” I ran a search for dog breeds and wikipedia has a great entry, and searches on “types of behavior” came up with good results too. So from there I guess I would dump the lists into Excel and create the keyword combos. That’s pretty easy to do.
Thanks for the info Amit!”
Paul, you have got it down! I never would have though wikipedia would be a source to dig up keywords!
Kudos.
It’s this time of creative keyword research that separates the men from the boys, and the women from the girls!
In particular when it comes to keyword research, they’ll go into a market like dog training. They’ll start by brain storming some possibilities :
dog training
train dog
dog behavior
dog obedience
and maybe a few more
They most likely got these right from the sales letter of the dog training ebook. Then they’ll put these into a keyword tool like wordtracker, and finally throw the results into separate adgroups. After running the campaigns for a few days they’ll discover that the keywords are too expensive and bid them down to the second page.
After optimizing the campaign for 3 months, they’ll think : “Damn! What am I doing wrong, I making 5 sales a day, with 50% ROI. How are these super affiliates making 50 sales a day with 100% ROI?!?”
Well here’s a tip, if you follow the same cookbook recipe to keyword research as everyone else then you’re going to face fierce competition and low profit margins (if any at all).
If you want to be a super affiliate you have to think outside of the box, especially when it comes to keyword research.
Here’s how I would tackle this market:
Dog Breeds
airedale terrier
akita
australian shepherd
basset hound
beagle
bichon frise
bloodhound
boston terrier
boxer
brittany
bulldog
bullmastiff
cairn terrier
cavalier king charles spaniel
chesapeake bay retriever
chihuahua
chinese shar-pei
cocker spaniel
collie
dachshund
doberman pinscher
english springer spaniel
german shepherd
german shorthaired pointer
golden retriever
great dane
great pyrenees
labrador retriever
lhasa apso
maltese
mastiff
minature pinscher
miniature schnauzer
newfoundland
papillons
pekingese
pembroke welsh corgi
pitbull
pomeranian
poodle
pugs
rottweiler
saint bernard
scottish terrier
shetland sheepdog
shih tzu
siberian husky
vizsla
weimaraner
west highland white terrier
yorkshire terrier
Dog Problems
aggression
anger
bark
barking
biting
chewing
crying
digging
flatulence
house break
house breaking
house training
jealousy
jumping
litterbox train
litterbox training
nipping
paper training
potty train
potty training
seperation anxiety
toliet train
toliet training
whining
chasing
begging
leash pulling
leash training
growling
Now the first row is a large list of dog types, including synonyms, such as canine, k9, and of course puppy. The second row is a huge list of all possible dog behaviors.
Multiple the first column by the second column and you have a highly targeted keyword list with broad reach. This is how a super affiliate would approach this market.
This is how a super affiliate makes 50 sales a day and 100% ROI. That is, by not just bidding on more keywords, but a much broader reach of keywords.
By the way all of this is from my presentation at the Affiliate Summit in Miami.
Paul, an affiliate, who saw my presentation at the Affiliate Summit, emailed me the following question:
“I enjoyed your presentation at Affiliate Summit. I have one quick question for you…
When you showed your example of building keyword lists using “dog” and “behavior”, what tool did you use to generate the list of various dog breeds? I tried to replicate your example in the Adwords keyword tool but that didn’t seem to return that same list. Ditto on the keyword “behavior”. Can you help?
Thanks!”
This is a really great question. Here’s what I wrote back to Paul:
“I’m glad you enjoyed my talk.
I would just google search dog breads and find some websites that discuss the different types of breeds. You can do something similar to get all the behavior + use lateral search tools, similar to the one wordtracker offers.
The key is to think outside of the box, don’t strictly rely on keyword research tools.”
Here’s what Paul wrote back:
“OK thanks Amit. From your slide it had the “look” of a keyword tool that had generated the list of breeds and a separate list of words related to “behavior.” I ran a search for dog breeds and wikipedia has a great entry, and searches on “types of behavior” came up with good results too. So from there I guess I would dump the lists into Excel and create the keyword combos. That’s pretty easy to do.
Thanks for the info Amit!”
Paul, you have got it down! I never would have though wikipedia would be a source to dig up keywords!
Kudos.
It’s this time of creative keyword research that separates the men from the boys, and the women from the girls!
Launching an Affiliate Offer: From Zero to Profitability, Part II
Okay at this point, if you’ve followed part I, we have a campaign with a landing page that converts, and we’re bidding on the right keywords, and our campaign is either breaking even, or slightly negative or positive.
Now it time for the fun part, optimization!
Optimization is both an art and a science, the more experience you have doing it the better, and better, you get at it.
I’m going to discuss some techniques and thought processes I use when I optimize my ppc campaigns, but remember the best way to learn how to do this is through spending hours upon hours on one campaign after another optimizing!
Here’s what you need to focus on:
COST PER CONVERSION:
You see this column if you have Google conversion tracking turned on, and it is THE most important metric you need to track. Cost/Conv. tell you how much you need to spend to make 1 sale. So if it’s $5 for your campaign and the payout is $7, then you make $2 profit for each sale.
SPLIT TESTING ADS:
Your first goal is to get the Cost/Conv. of all your high traffic adgroups as low as possible while preferably maintaining your ad position on the first page.
The best way to do this is to split test 2 ads at a time. You’d be amazed at the difference in conversion rate of 2 different ads. Test different headlines, body copy, display urls, etc.
Find the ad with the lowest Cost/Conv., not necessarily the highest conversion rate since you can have a low CTR ad with a high conversion rate but your Cost/Conv may be high since Google will force you to more for click for an ad with low CTR. You need to find an ad the gets a good CTR AND a high conversion rate.
As far as quality score goes (including landing page quality score), please refer to this post. Remember quality score ONLY effects your minimum bids, nothing else.
As far as split testing ads, keep your focus on your top traffic adgroups. Remember the 20/80 principle
EXPANDING & TRACKING KEYWORDS:
A great way increasing your traffic is to go into your top traffic adgroups and use the Google keywords suggestion tool to add keywords directly to your adgroups.
Once you had enough data, start to monitor which keywords are converting to sales and which are not. Adjust bids, at the keyword level, accordingly.
ADJUSTING ADGROUP BIDS:
This is the main method you will use to optimize your campaign. The simple fact is some keywords just convert WAY better than other, and if you have your campaign setup with tightly targeted adgroups then you’ll know exactly what set of keywords convert and which don’t by just tracking the Cost/Conv of each adgroup.
Here’s some tips when adjusting bids, assuming you have an offer paying out $10 per sale, and your goal is 100% ROI, or Cost/Conv. equal to $5.
Lower bids on adgroups by 10% that have a Cost/Conv greater than $10
Raise bids on adgroups that have a Cost/Conv less than $5.
If you have an adgroup where you spend $20 (2X payout) and no sales, pause it.
If you have an adgroup with a Cost/Conv greater than $20, pause it.
Repeat the above steps until you converge onto a Cost/Conv of $5
That’s it, some basic optimization tips you can take to the bank.
WARNING:
If you use these optimization tips, PLEASE wait until you have statistically relevant data. Lose money for a while if you have to, but don’t make rash decision.
Optimizing your campaigns is REALLY easy as long as you can control your emotions and not freak out that you’re losing money.
Don’t be stupid.
Don’t be rash.
Don’t panic.
AND don’t be afraid to lose money while optimizing your campaigns. Losing money in the beginning is PART OF THE PROCESS.
Do you have the emotional toughness to be a super affiliate?
Now it time for the fun part, optimization!
Optimization is both an art and a science, the more experience you have doing it the better, and better, you get at it.
I’m going to discuss some techniques and thought processes I use when I optimize my ppc campaigns, but remember the best way to learn how to do this is through spending hours upon hours on one campaign after another optimizing!
Here’s what you need to focus on:
COST PER CONVERSION:
You see this column if you have Google conversion tracking turned on, and it is THE most important metric you need to track. Cost/Conv. tell you how much you need to spend to make 1 sale. So if it’s $5 for your campaign and the payout is $7, then you make $2 profit for each sale.
SPLIT TESTING ADS:
Your first goal is to get the Cost/Conv. of all your high traffic adgroups as low as possible while preferably maintaining your ad position on the first page.
The best way to do this is to split test 2 ads at a time. You’d be amazed at the difference in conversion rate of 2 different ads. Test different headlines, body copy, display urls, etc.
Find the ad with the lowest Cost/Conv., not necessarily the highest conversion rate since you can have a low CTR ad with a high conversion rate but your Cost/Conv may be high since Google will force you to more for click for an ad with low CTR. You need to find an ad the gets a good CTR AND a high conversion rate.
As far as quality score goes (including landing page quality score), please refer to this post. Remember quality score ONLY effects your minimum bids, nothing else.
As far as split testing ads, keep your focus on your top traffic adgroups. Remember the 20/80 principle
EXPANDING & TRACKING KEYWORDS:
A great way increasing your traffic is to go into your top traffic adgroups and use the Google keywords suggestion tool to add keywords directly to your adgroups.
Once you had enough data, start to monitor which keywords are converting to sales and which are not. Adjust bids, at the keyword level, accordingly.
ADJUSTING ADGROUP BIDS:
This is the main method you will use to optimize your campaign. The simple fact is some keywords just convert WAY better than other, and if you have your campaign setup with tightly targeted adgroups then you’ll know exactly what set of keywords convert and which don’t by just tracking the Cost/Conv of each adgroup.
Here’s some tips when adjusting bids, assuming you have an offer paying out $10 per sale, and your goal is 100% ROI, or Cost/Conv. equal to $5.
Lower bids on adgroups by 10% that have a Cost/Conv greater than $10
Raise bids on adgroups that have a Cost/Conv less than $5.
If you have an adgroup where you spend $20 (2X payout) and no sales, pause it.
If you have an adgroup with a Cost/Conv greater than $20, pause it.
Repeat the above steps until you converge onto a Cost/Conv of $5
That’s it, some basic optimization tips you can take to the bank.
WARNING:
If you use these optimization tips, PLEASE wait until you have statistically relevant data. Lose money for a while if you have to, but don’t make rash decision.
Optimizing your campaigns is REALLY easy as long as you can control your emotions and not freak out that you’re losing money.
Don’t be stupid.
Don’t be rash.
Don’t panic.
AND don’t be afraid to lose money while optimizing your campaigns. Losing money in the beginning is PART OF THE PROCESS.
Do you have the emotional toughness to be a super affiliate?
Launching an Affiliate Offer: From Zero to Profitability, Part I
Going from zero to profitability can often be the most frustrating part of launching an affiliate offer.
Now I’m not going to get into the nitty gritty of finding a good offer or testing an offer. I’m going to assume you’ve found a good offer that:
Other affiliates are having success with, I always go with offers with proven track records
That has substantial profit potential, if I can’t potentially make several $1000 a day profit with the offer, I don’t waste my time with it
The next step is to find a good list of keywords using tools such as Wordtracker, Google Keywords Tool, etc. There’s dozens of keyword tools on the market so take your pick!
And no, the secret is NOT in the keyword tool you’re using.
Make sure you do a thorough job with keyword research, read this post of mine to get some insights on how to do that.
Now Once you’ve done your keyword research, & setup your Adwords campaign (tightly targeted Adgroups with relevant adcopy) you have a decision to make:
Do you make a landing page for this offer or do you do Googlecash?
I would strongly recommend making a landing page. However, if you’re still testing the offer, the best way to do that is to buy a domain name and do a framed redirect to the affiliate site.
Google doesn’t allow this, but they won’t catch on for months. It’s just for testing, so no worries.
If you’re serious about the offer then construct a landing page. If you don’t know where to start regarding your landing page design, I would recommend doing a little market research by studying what other affiliates are doing, what elements are similar in their landing pages.
And then construct your own UNIQUE landing page.
I know some of you have a hard time with that part, but trust me, if you only rip people off you’re only cheating yourself-you won’t learn anything and you’ll ultimately limit your own success.
I would recommend using a good split test program to set up a split test url for your Google campaign right off the bad.
Also, make sure you have your affiliate manager install Google conversion tracking and your split test tracking code on the thank page, and if they refuse drop the offer and move on.
You always want to do an A/B split test on your landing page AND use crazyegg to determine how many people are clicking through to the affiliate offer, and what affiliate link they’re clicking on.
Test the colors, headline, graphics, anything you can think of.
TEST!
Once you’ve launched your offer you want to carefully monitor it. The first sign of a healthy launch is if you break even or are just slightly negative right off the bat. Then your job is to optimize your campaign
Now there are several other scenario you can hit:
You’re getting barely any traffic, but the offer is converting! You need to bid on more keywords or increase your bids if your bid position is low.
You’re getting lots of traffic, but no conversions. You’re either bidding on the wrong keywords, or have a poor traffic source (such as some smaller ppc search engines or the Google content network, etc)
You’re getting lots of traffic, have conversion, but your ROI is low. Your either bidding too high, and if that’s not the case then there’s a problem with your landing page, I would revamp your landing page.
No matter what scenario your campaign ends up in the key to success is persistence.
Think about it, if other affiliates are succeeding with the offer, then it’s only matter of getting the right traffic to a landing page(s) that converts.
You have to have the mindset: I’m going to keep testing different landing pages, ads, keywords, and traffic sources until I get this offer profitable.
Once you’re at the point where you’re getting decent traffic and your landing page is converting, albeit you may still be breaking even or slightly negative, then you’re ready to go on to the next step, optimization, which I’ll discuss in the next post.
Now I’m not going to get into the nitty gritty of finding a good offer or testing an offer. I’m going to assume you’ve found a good offer that:
Other affiliates are having success with, I always go with offers with proven track records
That has substantial profit potential, if I can’t potentially make several $1000 a day profit with the offer, I don’t waste my time with it
The next step is to find a good list of keywords using tools such as Wordtracker, Google Keywords Tool, etc. There’s dozens of keyword tools on the market so take your pick!
And no, the secret is NOT in the keyword tool you’re using.
Make sure you do a thorough job with keyword research, read this post of mine to get some insights on how to do that.
Now Once you’ve done your keyword research, & setup your Adwords campaign (tightly targeted Adgroups with relevant adcopy) you have a decision to make:
Do you make a landing page for this offer or do you do Googlecash?
I would strongly recommend making a landing page. However, if you’re still testing the offer, the best way to do that is to buy a domain name and do a framed redirect to the affiliate site.
Google doesn’t allow this, but they won’t catch on for months. It’s just for testing, so no worries.
If you’re serious about the offer then construct a landing page. If you don’t know where to start regarding your landing page design, I would recommend doing a little market research by studying what other affiliates are doing, what elements are similar in their landing pages.
And then construct your own UNIQUE landing page.
I know some of you have a hard time with that part, but trust me, if you only rip people off you’re only cheating yourself-you won’t learn anything and you’ll ultimately limit your own success.
I would recommend using a good split test program to set up a split test url for your Google campaign right off the bad.
Also, make sure you have your affiliate manager install Google conversion tracking and your split test tracking code on the thank page, and if they refuse drop the offer and move on.
You always want to do an A/B split test on your landing page AND use crazyegg to determine how many people are clicking through to the affiliate offer, and what affiliate link they’re clicking on.
Test the colors, headline, graphics, anything you can think of.
TEST!
Once you’ve launched your offer you want to carefully monitor it. The first sign of a healthy launch is if you break even or are just slightly negative right off the bat. Then your job is to optimize your campaign
Now there are several other scenario you can hit:
You’re getting barely any traffic, but the offer is converting! You need to bid on more keywords or increase your bids if your bid position is low.
You’re getting lots of traffic, but no conversions. You’re either bidding on the wrong keywords, or have a poor traffic source (such as some smaller ppc search engines or the Google content network, etc)
You’re getting lots of traffic, have conversion, but your ROI is low. Your either bidding too high, and if that’s not the case then there’s a problem with your landing page, I would revamp your landing page.
No matter what scenario your campaign ends up in the key to success is persistence.
Think about it, if other affiliates are succeeding with the offer, then it’s only matter of getting the right traffic to a landing page(s) that converts.
You have to have the mindset: I’m going to keep testing different landing pages, ads, keywords, and traffic sources until I get this offer profitable.
Once you’re at the point where you’re getting decent traffic and your landing page is converting, albeit you may still be breaking even or slightly negative, then you’re ready to go on to the next step, optimization, which I’ll discuss in the next post.
8 questions and answers for Affiliate Marketing beginners
I quite often get beginners to affiliate marketing asking me questions via MSN, email or on various forums. Now I don’t mind this at all. Here is my top 8 questions and answers that I get asked most often.
1. What is the best affiliate program?
Now how am I supposed to answer this? The “best” affiliate program will differ from site to site. Lets say that my best performing affiliate program right now is William Hill Bingo, because I feature it heavily on my bingo site. Does that mean you should promote it on your blog for digital cameras? Of course not! Instead try asking these questions…”What is the best performing affiliate program in the electrical sector, specifically digital cameras”. Then drill down and ask why, does the program offer a high CPA? Maybe it has a zero reversal policy or just converts damn well. This is the information you need to find out.
2. What is the best affiliate network?
As above, impossible to answer. If I was a finance affiliate for example then I would maybe pick OMG who are pretty much a niche network working in the financial sector. So great if you are in finance, but not so great for my bingo site. Again ask which network is the best for say high street brands, Buy.at is the answer btw. Or maybe the best network for a wide range of smaller merchants and a very proactive staff? Webgains. What about a mix of the above 2? Affiliate Window.
3. What is a good CTR for Google AdWords?
As long as you are making money it doesn’t really matter. Seriously, people obsess about this but at the end of the day if you are making money then that’s what counts. I have some campaigns that have CTR rates at 70% but earn very little, some at 2% that earn me enough for a new car. It doesn’t matter.
4. How many clicks should I send to a merchant to see if they convert?
500. Not 10, not 100 but 500. Some people will argue that it should be lower but I always send at least 500 very targeted clicks via a ppc campaign before I give it a hit/miss.
5. Are there any eBooks I should read to learn about affiliate marketing/PPC/SEO?
No, none. I’ve never read any and don’t know any successful affiliate marketeers who have either. Instead read blogs and forums and most of all, just do it! Nothing beats good old fashioned trial and error.
6. What is the best niche to promote? What makes the most money?
Again, impossible to answer. I operate in a few niches now that are very profitable to me - but only because I have been here for years and have a loyal user base, established sites and good traffic. For a newbie to enter would be very hard and would involve a lot of cash - for ppc. Even then there are no guarantees. Instead, don’t pick a market to promote just because you think you can coin it in. Instead build a site about something you are passionate about and knowledgeable about. Thats all it takes.
7. I don’t know anything about HTML, PHP, coding, web design, graphic design, datafeeds or anything remotely technical. So how can I build a website and make money?
Neither do I! Thanks to Blogger, and Wordpressyou can now have a site up and running in literally minutes. Yes you young ‘uns have it easy. Back in the day, I had to learn how to use MS FrontPage and hard code my sites from scratch.
8. Should I pay for a SEO company to optimise my site?
No. Waste of money in my opinion. I think on-page SEO just isn’t that important at all. Instead trawl the web and find out what makes a site rank well. Learn about link building, directory and article submissions. But more importantly just build a good site that people will *want* to link to. Thats all there is to it.
Anybody got any more questions?
What I’m listening to right now: Prince - “Sometimes it Snows in April” I’m going to see him again tomorrow!
Topics: Affiliate Marketing | 26 comments so far
Friday, August 3rd, 2007 at 1:00 am and is filed under Affiliate Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
1. What is the best affiliate program?
Now how am I supposed to answer this? The “best” affiliate program will differ from site to site. Lets say that my best performing affiliate program right now is William Hill Bingo, because I feature it heavily on my bingo site. Does that mean you should promote it on your blog for digital cameras? Of course not! Instead try asking these questions…”What is the best performing affiliate program in the electrical sector, specifically digital cameras”. Then drill down and ask why, does the program offer a high CPA? Maybe it has a zero reversal policy or just converts damn well. This is the information you need to find out.
2. What is the best affiliate network?
As above, impossible to answer. If I was a finance affiliate for example then I would maybe pick OMG who are pretty much a niche network working in the financial sector. So great if you are in finance, but not so great for my bingo site. Again ask which network is the best for say high street brands, Buy.at is the answer btw. Or maybe the best network for a wide range of smaller merchants and a very proactive staff? Webgains. What about a mix of the above 2? Affiliate Window.
3. What is a good CTR for Google AdWords?
As long as you are making money it doesn’t really matter. Seriously, people obsess about this but at the end of the day if you are making money then that’s what counts. I have some campaigns that have CTR rates at 70% but earn very little, some at 2% that earn me enough for a new car. It doesn’t matter.
4. How many clicks should I send to a merchant to see if they convert?
500. Not 10, not 100 but 500. Some people will argue that it should be lower but I always send at least 500 very targeted clicks via a ppc campaign before I give it a hit/miss.
5. Are there any eBooks I should read to learn about affiliate marketing/PPC/SEO?
No, none. I’ve never read any and don’t know any successful affiliate marketeers who have either. Instead read blogs and forums and most of all, just do it! Nothing beats good old fashioned trial and error.
6. What is the best niche to promote? What makes the most money?
Again, impossible to answer. I operate in a few niches now that are very profitable to me - but only because I have been here for years and have a loyal user base, established sites and good traffic. For a newbie to enter would be very hard and would involve a lot of cash - for ppc. Even then there are no guarantees. Instead, don’t pick a market to promote just because you think you can coin it in. Instead build a site about something you are passionate about and knowledgeable about. Thats all it takes.
7. I don’t know anything about HTML, PHP, coding, web design, graphic design, datafeeds or anything remotely technical. So how can I build a website and make money?
Neither do I! Thanks to Blogger, and Wordpressyou can now have a site up and running in literally minutes. Yes you young ‘uns have it easy. Back in the day, I had to learn how to use MS FrontPage and hard code my sites from scratch.
8. Should I pay for a SEO company to optimise my site?
No. Waste of money in my opinion. I think on-page SEO just isn’t that important at all. Instead trawl the web and find out what makes a site rank well. Learn about link building, directory and article submissions. But more importantly just build a good site that people will *want* to link to. Thats all there is to it.
Anybody got any more questions?
What I’m listening to right now: Prince - “Sometimes it Snows in April” I’m going to see him again tomorrow!
Topics: Affiliate Marketing | 26 comments so far
Friday, August 3rd, 2007 at 1:00 am and is filed under Affiliate Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
2009年9月23日星期三
How my automatic niche sites bring me $100/day
Hi,everyone,let me introduce myself(English is not my first language,so sorry for my english).I am in internet marketing for years in my own country.I have build many sites in the past few years.Things are changed very fast in internet,you need constantly think and keep up with it.Thanks to WF,I have learn so much in WF,and today,I will share my story,hope it will help you.
A few month ago,I saw a thread in WF talk about build a automatic niche blog,(thanks for Keith Kogane).I decide to follow his model and build a few automatic niche sites. Everything works fine except one thing,I can't find enough rss feed with full articles.Most rss feed is only including summary,some only have titles.Without full articles rss,this model will not working,so I have to stop this attempt.
A few weeks later,one of my friends send me a message,he want me test his new site - Convert any RSS to full text Rss, it can convert normal rss to full content rss.This is what I just looking for.So I try this service with the automatic site model and find it works great.
Current now,I have 3 accounts with fullrssfeed.com,and already build 12 niche wordpress based sites and a small forum with those accounts.All sites set to automatically update everyday.I add adsense code and a few affiliate links in all sites.Most of money comes from adsense.The average earnings of my adsense is $80/day,some day it reach $100.This is very inspire,my adsense account only earn a few dollars a day before.
Ok,I will show the detail of what I do now.
1.First thing always keywords research,and choose niches for your sites.
2.Setup wordpressmu.For niche wordpress sites,I use wordpressmu,I use it because it is easy to manage,only need install once,and use one database for all sites.And more,wordpress and its plugins update frequently,with wordpressmu,it only need update once,if you use wordpress for each site,you need do same thing several times.
3.Config wordpressmu.Here is list of plugins I used.
Sociable
All in One SEO Pack
All in One Adsense and YPN - For Adsense code,I saw many people said set adsense look like one part of your site.And many guys suggest use color like this:
Code:
Border=#FFFFFF
Title=#000000
Background=#FFFFFF
Text=#808080
URL=#008000They said this is best color for adsense.But for me,I usually use different Background color other than my site.I have test many times in many of my site before,for me,use different color to emphasize the adsense ad usually get better CTR.
Google Analytics for WordPress
Google XML Sitemaps - Because this plugin is for wordpress,here you should set different setting for each site in wordpressmu.Can't use the default setting 'www.yourdomain.com/sitemap.xml' as your sitemap url.Because all site will use it.I setup sitemap url like this 'www.yourdomain.com/yourdomain-sitemap.xml' in each site. I also saw there are other sitemap plugins for wordpressmu maybe better,but this one is enough for me.
Yet Another Related Posts Plugin
Simple Tags
WP-o-Matic - This one is the most important plugin to get contents from fullrssfeed.com to my sites.There are another plugins may do same thing as WP-o-Matic.I tested Feedwordpress,but it not working with fullrssfeed.com,at least in my sites.
WP-SpamFree
WP-PageNavi
WP Super Cache
Multi Site Manager - Allow you add domains and create new sites in wordpressmu.
4.After config wordpressmu,now start add domains.I use top domains for all my sites.
5.For wordpressmu setting,it will need add categories,add site name etc.I also add clickbank and CJ code in the sites,althought adsense is the biggest money for me.
6.Now you can add full rss in WP-o-Matic,start get contents in your sites.You can set it update contents every few hours or days.
First search keywords in google and find nice sites that offer rss,then use fullrssfeed.com to get full rss url.
Next,setup WP-o-Matic and 'Add campaign',then add full rss feed url in it,then one setting you should pay attention to :'Type of post to create' setting.Usually it set to 'Published',but in some of my sites,I want the sites more professional,so set it as 'Draft' first,then publish the good posts and delete the posts not wanted manually later.This only take a few minutes for me everyday.The other problem of this plugin is that,after a few weeks running,it start post duplicate contents.Someone already have a fixed script to solve the problem in wordpress,it need a little change in wordpressmu,the table name in wordpressmu is different.
I usually create a few full rss feed url for each of my sites.
7.Here is the end of setup.From now on,the big thing is promote your sites.For those niche sites,most of my traffic is from google.So seo is important.There are many threads in the forum talk about promote that you can follow.Like:
Article Marketing
Social Bookmark
Link Exchange
BackLinks
...
------------------------------------------
Everyday,I spend about 1 hour for thost sites.Usually use a few minutes for 'Published' job as mentioned before,and spend most time to do promote and seo,like backlinks,social bookmark,etc.BTW I still think backlink is the most important thing for seo.
With those steps,you will get as many automatic sites as you want.You can set it total automatically.
I set some of my sites semi-automatically.If you want your site more professional,Don't 'setup and forget it'.If you have no time to update and promote sites everyday,do it once a week,just don't give up.Insist on this for a few month,some of keywords will get good position in google,and you will get good result.
All my contents are from other sites,so copyright is first thing.Usually I will contact those sites ask them if I can use their contents by including their links in the post,most webmasters are willing to do it,because they will get backlinks and a few traffic from my sites.Also someone may ask all contents are from other sites,will google punish my sites by this? With my experience,if you sites copy from one site,usually it will be punished,if it your stuff are from many sites,it will not happen,at least all my sites are fine.Each of my sites use more than 4 full rss feed url,so the contents in each of my site are from more than 4 sites.
I have setup a small forum about one month before,also use full rss to do automatic posts.For forum,you can use Vbulletin or Simple Machine Forum,VB have 'RSS Feed' tool for import post automatically,SMF can use Mod 'RSS Feed Poster' do same job.I can not find any similar Mod in PHPBB forum.My forum post more than 100 Topics everyday automatically.Because this forum is new,I will post my experience later.
That's all,Hope you can get good ideas from my story.If you have questions,you can leave message here or in the blog I just opened for this.
A few month ago,I saw a thread in WF talk about build a automatic niche blog,(thanks for Keith Kogane).I decide to follow his model and build a few automatic niche sites. Everything works fine except one thing,I can't find enough rss feed with full articles.Most rss feed is only including summary,some only have titles.Without full articles rss,this model will not working,so I have to stop this attempt.
A few weeks later,one of my friends send me a message,he want me test his new site - Convert any RSS to full text Rss, it can convert normal rss to full content rss.This is what I just looking for.So I try this service with the automatic site model and find it works great.
Current now,I have 3 accounts with fullrssfeed.com,and already build 12 niche wordpress based sites and a small forum with those accounts.All sites set to automatically update everyday.I add adsense code and a few affiliate links in all sites.Most of money comes from adsense.The average earnings of my adsense is $80/day,some day it reach $100.This is very inspire,my adsense account only earn a few dollars a day before.
Ok,I will show the detail of what I do now.
1.First thing always keywords research,and choose niches for your sites.
2.Setup wordpressmu.For niche wordpress sites,I use wordpressmu,I use it because it is easy to manage,only need install once,and use one database for all sites.And more,wordpress and its plugins update frequently,with wordpressmu,it only need update once,if you use wordpress for each site,you need do same thing several times.
3.Config wordpressmu.Here is list of plugins I used.
Sociable
All in One SEO Pack
All in One Adsense and YPN - For Adsense code,I saw many people said set adsense look like one part of your site.And many guys suggest use color like this:
Code:
Border=#FFFFFF
Title=#000000
Background=#FFFFFF
Text=#808080
URL=#008000They said this is best color for adsense.But for me,I usually use different Background color other than my site.I have test many times in many of my site before,for me,use different color to emphasize the adsense ad usually get better CTR.
Google Analytics for WordPress
Google XML Sitemaps - Because this plugin is for wordpress,here you should set different setting for each site in wordpressmu.Can't use the default setting 'www.yourdomain.com/sitemap.xml' as your sitemap url.Because all site will use it.I setup sitemap url like this 'www.yourdomain.com/yourdomain-sitemap.xml' in each site. I also saw there are other sitemap plugins for wordpressmu maybe better,but this one is enough for me.
Yet Another Related Posts Plugin
Simple Tags
WP-o-Matic - This one is the most important plugin to get contents from fullrssfeed.com to my sites.There are another plugins may do same thing as WP-o-Matic.I tested Feedwordpress,but it not working with fullrssfeed.com,at least in my sites.
WP-SpamFree
WP-PageNavi
WP Super Cache
Multi Site Manager - Allow you add domains and create new sites in wordpressmu.
4.After config wordpressmu,now start add domains.I use top domains for all my sites.
5.For wordpressmu setting,it will need add categories,add site name etc.I also add clickbank and CJ code in the sites,althought adsense is the biggest money for me.
6.Now you can add full rss in WP-o-Matic,start get contents in your sites.You can set it update contents every few hours or days.
First search keywords in google and find nice sites that offer rss,then use fullrssfeed.com to get full rss url.
Next,setup WP-o-Matic and 'Add campaign',then add full rss feed url in it,then one setting you should pay attention to :'Type of post to create' setting.Usually it set to 'Published',but in some of my sites,I want the sites more professional,so set it as 'Draft' first,then publish the good posts and delete the posts not wanted manually later.This only take a few minutes for me everyday.The other problem of this plugin is that,after a few weeks running,it start post duplicate contents.Someone already have a fixed script to solve the problem in wordpress,it need a little change in wordpressmu,the table name in wordpressmu is different.
I usually create a few full rss feed url for each of my sites.
7.Here is the end of setup.From now on,the big thing is promote your sites.For those niche sites,most of my traffic is from google.So seo is important.There are many threads in the forum talk about promote that you can follow.Like:
Article Marketing
Social Bookmark
Link Exchange
BackLinks
...
------------------------------------------
Everyday,I spend about 1 hour for thost sites.Usually use a few minutes for 'Published' job as mentioned before,and spend most time to do promote and seo,like backlinks,social bookmark,etc.BTW I still think backlink is the most important thing for seo.
With those steps,you will get as many automatic sites as you want.You can set it total automatically.
I set some of my sites semi-automatically.If you want your site more professional,Don't 'setup and forget it'.If you have no time to update and promote sites everyday,do it once a week,just don't give up.Insist on this for a few month,some of keywords will get good position in google,and you will get good result.
All my contents are from other sites,so copyright is first thing.Usually I will contact those sites ask them if I can use their contents by including their links in the post,most webmasters are willing to do it,because they will get backlinks and a few traffic from my sites.Also someone may ask all contents are from other sites,will google punish my sites by this? With my experience,if you sites copy from one site,usually it will be punished,if it your stuff are from many sites,it will not happen,at least all my sites are fine.Each of my sites use more than 4 full rss feed url,so the contents in each of my site are from more than 4 sites.
I have setup a small forum about one month before,also use full rss to do automatic posts.For forum,you can use Vbulletin or Simple Machine Forum,VB have 'RSS Feed' tool for import post automatically,SMF can use Mod 'RSS Feed Poster' do same job.I can not find any similar Mod in PHPBB forum.My forum post more than 100 Topics everyday automatically.Because this forum is new,I will post my experience later.
That's all,Hope you can get good ideas from my story.If you have questions,you can leave message here or in the blog I just opened for this.
JUST SPILL THE BEANS! From 0 to 2000+ hits per day in 10 (TEN) minutes. 99.9% Automated
How to get at least 2k hits per day in a matter of minutes.
"Can't be done", i hear you say.. well, check this out!
create a twitter account
set up a wordpress (2.5.1 works best) blog on a generic domain.
install "wp autoblog" or "wp-o-matic".
install twitter poster ( WordPress › Twitter Poster WordPress Plugins )
Now, (do this each day, takes about 10 minutes) have a look at search.twitter.com and note down the hot trends..
Head over to Google's hot trends and note down their hot trends.
Nnoooow, go to the google blogsearch, perform a search for those trending topics and get the RSS feed of the search results.. copy the rss feed's url and insert it into your blogs wp-autoblog feature.
WHAT THIS WILL DO:
your blog will aggregate the hottest trends
your blog will auto twitter the aggregated headlines with a link to your blog
people search on the twitter realtime search, find your tweet and click through to your blog
you get mad traffic
I started this as an experiment three weeks ago and i get a constant 5k unique hits per day, according to awstats.
Why am i sharing this?! Dunno, perhaps i'm just stupid (Not really, i have other sources of income - i just thought it was time to share some stuff).
CHEERZ,
CHRIS!
"Can't be done", i hear you say.. well, check this out!
create a twitter account
set up a wordpress (2.5.1 works best) blog on a generic domain.
install "wp autoblog" or "wp-o-matic".
install twitter poster ( WordPress › Twitter Poster WordPress Plugins )
Now, (do this each day, takes about 10 minutes) have a look at search.twitter.com and note down the hot trends..
Head over to Google's hot trends and note down their hot trends.
Nnoooow, go to the google blogsearch, perform a search for those trending topics and get the RSS feed of the search results.. copy the rss feed's url and insert it into your blogs wp-autoblog feature.
WHAT THIS WILL DO:
your blog will aggregate the hottest trends
your blog will auto twitter the aggregated headlines with a link to your blog
people search on the twitter realtime search, find your tweet and click through to your blog
you get mad traffic
I started this as an experiment three weeks ago and i get a constant 5k unique hits per day, according to awstats.
Why am i sharing this?! Dunno, perhaps i'm just stupid (Not really, i have other sources of income - i just thought it was time to share some stuff).
CHEERZ,
CHRIS!
Article Spinning Tips
I've been manually spinning quite a lot of articles lately and wanted to share with you a couple tips.
Firstly, look to break a sentence down into 2, 3 or 4 parts (depending on how long it is) and then spin short phrases within it. Doing so creates a fair few variations of a sentence whilst keeping the structure and sense of it. For example...
{Making sure|Ensuring} {everyone is|employees are} {working toward|focused on} a {common |}goal {can be|is} as simple as {writing|noting} the goals down and {posting|sticking} them in {a common|an easily visible} area. {To keep employees right up-to-date|Taking this a step further}, {management|managers} {can|could} even plot the progress {toward the goals|being made}. {This is advisable|Try this} because {simply|only} {finding out|being made aware} {at the end of the time period allotted|after the allotted time has elapsed} that a goal was not {achieved|reached|accomplished} {does little to boost|damages} morale.
Secondly, try to vary the length of sentences. I've found this to significantly affect how 'unique' an article is classed as. This is how you can do it...
Often people change career because they feel that they are no longer making progress in their life{, which is something that everyone needs to do.|.}
...this example then gives the following variations...
1) Often people change career because they feel that they are no longer making progress in their life.
2) Often people change career because they feel that they are no longer making progress in their life, which is something that everyone needs to do.
It's easy enough to do and normally raises the level of uniqueness by a percentage point.
As a bonus tip, using a piece of software called 'Power Article Rewriter' makes it really simple to add spinning syntax to an article. If you're spinning articles and not using it, or at least something that does a similar job, then you're missing out.
Finally, before anyone jumps in and says that I'm wasting my time spinning articles, and the whole duplicate content debate kicks off again, I spin articles because I've found that people are more willing to publish them on their websites and blogs if they are at least a bit different from what has already been published elsewhere
Firstly, look to break a sentence down into 2, 3 or 4 parts (depending on how long it is) and then spin short phrases within it. Doing so creates a fair few variations of a sentence whilst keeping the structure and sense of it. For example...
{Making sure|Ensuring} {everyone is|employees are} {working toward|focused on} a {common |}goal {can be|is} as simple as {writing|noting} the goals down and {posting|sticking} them in {a common|an easily visible} area. {To keep employees right up-to-date|Taking this a step further}, {management|managers} {can|could} even plot the progress {toward the goals|being made}. {This is advisable|Try this} because {simply|only} {finding out|being made aware} {at the end of the time period allotted|after the allotted time has elapsed} that a goal was not {achieved|reached|accomplished} {does little to boost|damages} morale.
Secondly, try to vary the length of sentences. I've found this to significantly affect how 'unique' an article is classed as. This is how you can do it...
Often people change career because they feel that they are no longer making progress in their life{, which is something that everyone needs to do.|.}
...this example then gives the following variations...
1) Often people change career because they feel that they are no longer making progress in their life.
2) Often people change career because they feel that they are no longer making progress in their life, which is something that everyone needs to do.
It's easy enough to do and normally raises the level of uniqueness by a percentage point.
As a bonus tip, using a piece of software called 'Power Article Rewriter' makes it really simple to add spinning syntax to an article. If you're spinning articles and not using it, or at least something that does a similar job, then you're missing out.
Finally, before anyone jumps in and says that I'm wasting my time spinning articles, and the whole duplicate content debate kicks off again, I spin articles because I've found that people are more willing to publish them on their websites and blogs if they are at least a bit different from what has already been published elsewhere
2009年5月24日星期日
Using Article Marketing Drive You Traffic
Most people have heard of article marketing if they are in the Internet marketing game for all time. But most people do not know where to start when it comes to article marketing. Most people have heard of bum marketing and things, but they are still a little lost when it comes to what the visitors with the articles.
Well, I say that you need at least to start. Even if your item does not rank in the top of the search engines and things of this nature, they will still bring you traffic over time. So it's better, now and then not have to do. The more articles you have, the more traffic you get.
First, you want a little keyword research on the item you're going to write. You want to try a few keywords, long tail, with which you simply place in search engines. If you deal with these long tail keywords you want to judge them by the amount of competition they have in Google.
I generally look at other items, the ranking for this keyword. If I were an item for a keyword ranking I know I have a pretty good chance of ranking for this keyword as well. So, I write an article with the keyword, and then I will try to push that other articles of the spot. I hope that makes sense.
So, if your keyword search out what you want to write articles and submit it to EzineArticles.com. EzineArticles.Com is the best article directory online.
Well, once your article is approved and at EzineArticles.com you want to try again some links to the article. If you link back to the article you get a better picture of high rank in search engines.
This is an easy way to make your article marketing. It is a simple concept that allows you to get out and it actually started. If you never, will never be as movement of goods.
Next, discover how you transport your items to 3x - 10x or more. Click here ... Article marketing, if you want your items exploding traffic until the end of the day.
I will show with a simple trick you can use to absolutely explode your article marketing.
Well, I say that you need at least to start. Even if your item does not rank in the top of the search engines and things of this nature, they will still bring you traffic over time. So it's better, now and then not have to do. The more articles you have, the more traffic you get.
First, you want a little keyword research on the item you're going to write. You want to try a few keywords, long tail, with which you simply place in search engines. If you deal with these long tail keywords you want to judge them by the amount of competition they have in Google.
I generally look at other items, the ranking for this keyword. If I were an item for a keyword ranking I know I have a pretty good chance of ranking for this keyword as well. So, I write an article with the keyword, and then I will try to push that other articles of the spot. I hope that makes sense.
So, if your keyword search out what you want to write articles and submit it to EzineArticles.com. EzineArticles.Com is the best article directory online.
Well, once your article is approved and at EzineArticles.com you want to try again some links to the article. If you link back to the article you get a better picture of high rank in search engines.
This is an easy way to make your article marketing. It is a simple concept that allows you to get out and it actually started. If you never, will never be as movement of goods.
Next, discover how you transport your items to 3x - 10x or more. Click here ... Article marketing, if you want your items exploding traffic until the end of the day.
I will show with a simple trick you can use to absolutely explode your article marketing.
How to Become a Super Affiliate?
If you are looking for the perfect opportunity to unearth the big goldmine, it is right here, under your nose. The Internet has brought along a lot of opportunities for you to earn big money and fast. And one way to dig right into the pile of riches that you have dreamed of is to become a super affiliate.
Of course, the first question that you may be asking now is, "Who or what is a super affiliate?" Well, affiliates are like salesmen, and super affiliate direct targeted traffic that far exceeds their competitors to websites where they can sell the products of the merchants directly to the customers. They do not own those products, but they work under the direction, the affiliate program, of the merchants who do. Therefore, with every sale they make, they earn through your commissions.
Your next question may be, "How do I become a super affiliate?" Super affiliates use top website strategies and techniques to maximize their income and their advertiser's return on investments through SEO and SEM. No doubt therefore, that there is a lot of money involved. The affiliates use all the possibilities to maximize the traffic to their sites, which increases the click through rate (CTR) that leads to higher than average conversions.
There are certain options that you can take to become a Super Affiliate. Some of them are noted below and they are highly trusted by all affiliates who have been able to worm their way up to the success in no time:
• E-marketing: The super affiliates take a lot of time to study the search engine marketing (SEO) and search engine optimization (SEO) in order to perfect their affiliate methods.
• Websites: You have to know how to create professional looking websites so that the customers will be encouraged to click on links and banners to make deals with you.
• Keywords: You have to learn how to optimize keyword searches and software tools to increase web traffic to your websites.
• Digital marketing: You have to advertise a lot and not rely solely on the Internet to make the maximum impact.
• Content: You have to provide the perfect content in their sites so as to increase their credibility.
• Also, you will need to ask the other affiliates for some advice. They have been in the business too long so they might be able to help you. They will advise you to concentrate on one niche first. You can learn to sell one kind of product forts before you are experienced enough to expand.
• Once you have the store house of affiliates, you have to learn how to promote through the web and search engines. You can even go for the strategy of pay per click.
• Learn to settle for niches that people will buy. You have to learn what product you are selling and who the people who will benefit from it are. Thus, this will build up your credibility and people will learn to trust you.
• You will need to diversify you work. You cannot stay stuck with only one merchant. Stay away from merchants who want you to work them only exclusively. You should go for different merchants for better pay and more security in the job.
These steps will help you market you products efficiently on the net, and earning your income will become an easy job task time. If you become a super affiliate, you can also be recruited by top tier advertisers who want a greater return on their investments (ROI) through their campaigns.
Of course, the first question that you may be asking now is, "Who or what is a super affiliate?" Well, affiliates are like salesmen, and super affiliate direct targeted traffic that far exceeds their competitors to websites where they can sell the products of the merchants directly to the customers. They do not own those products, but they work under the direction, the affiliate program, of the merchants who do. Therefore, with every sale they make, they earn through your commissions.
Your next question may be, "How do I become a super affiliate?" Super affiliates use top website strategies and techniques to maximize their income and their advertiser's return on investments through SEO and SEM. No doubt therefore, that there is a lot of money involved. The affiliates use all the possibilities to maximize the traffic to their sites, which increases the click through rate (CTR) that leads to higher than average conversions.
There are certain options that you can take to become a Super Affiliate. Some of them are noted below and they are highly trusted by all affiliates who have been able to worm their way up to the success in no time:
• E-marketing: The super affiliates take a lot of time to study the search engine marketing (SEO) and search engine optimization (SEO) in order to perfect their affiliate methods.
• Websites: You have to know how to create professional looking websites so that the customers will be encouraged to click on links and banners to make deals with you.
• Keywords: You have to learn how to optimize keyword searches and software tools to increase web traffic to your websites.
• Digital marketing: You have to advertise a lot and not rely solely on the Internet to make the maximum impact.
• Content: You have to provide the perfect content in their sites so as to increase their credibility.
• Also, you will need to ask the other affiliates for some advice. They have been in the business too long so they might be able to help you. They will advise you to concentrate on one niche first. You can learn to sell one kind of product forts before you are experienced enough to expand.
• Once you have the store house of affiliates, you have to learn how to promote through the web and search engines. You can even go for the strategy of pay per click.
• Learn to settle for niches that people will buy. You have to learn what product you are selling and who the people who will benefit from it are. Thus, this will build up your credibility and people will learn to trust you.
• You will need to diversify you work. You cannot stay stuck with only one merchant. Stay away from merchants who want you to work them only exclusively. You should go for different merchants for better pay and more security in the job.
These steps will help you market you products efficiently on the net, and earning your income will become an easy job task time. If you become a super affiliate, you can also be recruited by top tier advertisers who want a greater return on their investments (ROI) through their campaigns.
2009年5月10日星期日
How to Make Money from CPA – Step By Step Guide
I have been watching a lot of marketers asking how to get money from CPA networks.
In this step by step guide, I will show you how to make money using CPA networks.
To make it sweat as possible, I will focus only on the main issues.
No Fluff. No BS.
Here is the step by step guide:
Step 1: Join in CPA Networks
As there are plenty of CPA networks on the network, it is always recommended to join affiliate networks with good reputation so that you get paid for your efforts on time.
At the same time, to get as many offers as possible, join multiple CPA networks.
Some of the best CPA networks are:
1.AzoogleAds
2. MaxBounty
3. CPA Empire
4. NeverBlueAds
5. Copeac
6. Hydra Media
Step 2: Select CPA Offer
Once you join CPA network, you should be able to choose the best offer that brings maximum result.
In other words, you have to carefully select the right offer:
Here are some criteria’s that you need to follow:
1. Find a lead with nice payout
2. Easy To subscribe Offers
Step 3: Test the offer Using Free Traffic Source or PPC Marketing (Google Adwords)
Finally, once you select CPA offer you should drive traffic to your affiliate offer.
If you do not have cash to invest, you can drive traffic freely.
And, one way of generating a free traffic is by creating a viral video and submitting to youtube.
You can also scale to other video sites, once you get good result for youtube.
The above method is for those who do not have cash.
But, if you have money to spend, the best and quickest way is PPC Marketing, especially Google Adwords.
Using Google Adwords you can test the offer in the shortest time possible.
Once you test the campaign and picked a profitable campaign, you have to scale it into a large campaign so as to exploit and make huge money.
Step 4: Expand Your Reach - Drive Traffic to the CPA Offer from Multiple Source
Once you fully scale into large scale Adwords campaign, you need to find other traffic sources.
Some of the services you can use are
• Videos;
• CPM networks;
• Articles;
• Banner Ads;
• Organic traffic, etc.
Note: Make sure to use targeting based on your offer.
Step 5: Rinse and Repeat
Once you create a successful CPA campaign, move to another offer and repeat the process again and again.
I hope you are in a position to implement the method.
To make money as fast as profitability as possible, you have to take action as fast as possible.
In this step by step guide, I will show you how to make money using CPA networks.
To make it sweat as possible, I will focus only on the main issues.
No Fluff. No BS.
Here is the step by step guide:
Step 1: Join in CPA Networks
As there are plenty of CPA networks on the network, it is always recommended to join affiliate networks with good reputation so that you get paid for your efforts on time.
At the same time, to get as many offers as possible, join multiple CPA networks.
Some of the best CPA networks are:
1.AzoogleAds
2. MaxBounty
3. CPA Empire
4. NeverBlueAds
5. Copeac
6. Hydra Media
Step 2: Select CPA Offer
Once you join CPA network, you should be able to choose the best offer that brings maximum result.
In other words, you have to carefully select the right offer:
Here are some criteria’s that you need to follow:
1. Find a lead with nice payout
2. Easy To subscribe Offers
Step 3: Test the offer Using Free Traffic Source or PPC Marketing (Google Adwords)
Finally, once you select CPA offer you should drive traffic to your affiliate offer.
If you do not have cash to invest, you can drive traffic freely.
And, one way of generating a free traffic is by creating a viral video and submitting to youtube.
You can also scale to other video sites, once you get good result for youtube.
The above method is for those who do not have cash.
But, if you have money to spend, the best and quickest way is PPC Marketing, especially Google Adwords.
Using Google Adwords you can test the offer in the shortest time possible.
Once you test the campaign and picked a profitable campaign, you have to scale it into a large campaign so as to exploit and make huge money.
Step 4: Expand Your Reach - Drive Traffic to the CPA Offer from Multiple Source
Once you fully scale into large scale Adwords campaign, you need to find other traffic sources.
Some of the services you can use are
• Videos;
• CPM networks;
• Articles;
• Banner Ads;
• Organic traffic, etc.
Note: Make sure to use targeting based on your offer.
Step 5: Rinse and Repeat
Once you create a successful CPA campaign, move to another offer and repeat the process again and again.
I hope you are in a position to implement the method.
To make money as fast as profitability as possible, you have to take action as fast as possible.
2009年5月8日星期五
13必然暗示您的目标页面是关闭
最近我一直在受到一种奇怪的感觉，我要呼吁非买家的遗憾。
余界定这样的：遗憾的所有产品和服务质量不好的到达网页也劝说我买，而且有点悲哀的数以千计的企业家，其良好的思想已被杀害的目标网页，把游客关闭，而不是对。
如果您尝试销售产品或服务，通过您的网站（或如果你愿意在今后的可能性） ，这里的一个机会进入你的心灵平均前景和学习的东西，使13良好的到达网页变坏。
1 。它可以衡量英尺。
（假期，对山区和人） 。
多数书面要求，配备了14页的序言部分是不合理的要求。如果您需要5000字解释为什么你的产品是值得购买，这是一个早期指标向潜在客户，这可能并非如此。
这里的另一个错误撰稿人提出：假设任何人的时间或将花费一个小时四十分钟读您的产品或服务。我想不出任何理由的目标网页应超过1000多字，产品/服务您销售。
如果这不是足够的空间说一切您想要的，链接的常见问题年底，坚持所有剩余资料。人们喜爱的常见问题，远远要超过他们最喜欢的目标网页。这一进程也将迫使你要挑剔你有什么你没有。
2 。它特殊的每一个字的句子如果一开始就大写字母。
如果你没有享受阅读此，你并不孤独。
除非所使用的标题（注：不是一个副标题） ，这种方法传达只有一件事： “嘿，你读的销售页面，我想真的很难让你买东西，你可能并不实际需要。 “这也是痛苦的阅读，这可能意味着大多数访问者您的目标网页将跳过它。
3 。案文为中心。
什么时候撰稿人决定，围绕大块文本将很有吸引力？中心机构的文字看起来不专业，这是不好的可读性，而且连续了1998年。 （麦克斯威尼的是唯一的例外。 ）
4 。它包括最低限度的信息，产品或服务的销售。
大多数到达网页重复同样的核心信息一遍一遍：
人们为什么要购买这种产品/服务
这个因素很重要，但没有其他资料，它根本站不住脚的。这是三人你应该目标：
哪些产品/服务，实际上是（详细）
它如何帮助您的目标市场，希望得到什么
人们为什么要购买
5 。它的标题是原色时，周围的设计并非如此。
没有尖叫销售网页一样扎眼标题原色，特别是如果这些同样的颜色似乎没有任何其他地方的设计。我也感到困惑的平均网页文案的喜爱红色。 “我的号码是一个要做出新的参观者感到舒服和信任...和我有一个想法就如何做到这一点。我要让我的所有标题血液的颜色。 “
6 。作家的法则是1段每500字。
大量的文字区块是恐吓。他们也会防止扫描器无法获得准确的总结看到您提供的强烈破坏的机会，他们将回到和深读。
7 。它试图太难。
36个推荐， 45惊叹号和15小标题后，进行面对面的销售人员提供同样的思路将是气喘吁吁，红色的脸。如果你曾经被劝阻从购买一个富有进取心的销售人员，一个绝望的销售网页是非人类同等学历。
如果你喜欢我什么，它的那些超级销售人员的帮助谁愿意推荐产品价格比你想，会提醒您的潜在缺陷的产品，似乎最不带偏见的，将有你炮击了更多的钱比你以往的计划支出。
是您的目标网页的帮助或出风头？
8 。字体大小的网页是您的销售大于2倍的字体大小使用其他地区的网站。
销售页面永远不应该像它的被封闭在H2标签。大，华而不实，过于格式化和过分强调文字只会使您的销售努力，表现得很绝望和俗气。您的基本文本应同样大小的文字使用在您的网站或博客。开始小地方也让你去当您想要使用偶尔小标题为重点。
9 。它使用“引号”的重点。
对大多数人来说，引号的词语一个句子通常表明与“可疑的意义。 ”您真的不想在您的下列副本：
“诚实和勤奋”
10 。惊叹号旅行包。
双重或三重惊叹号尖叫所有的宣传，没有实质内容。单惊叹号可以有效的方法是节制，但倍数两个和三个将使您的到达网页看起来垃圾。
11 。它使用unattributed鉴定。
我可以说，从温哥华马克说： “ Anywired是有史以来最好的博客。三次一样好Lifehacker和Zen习惯相结合，在事实。 “马克没有一个网站，企业或照片，所以没有办法检查，如果他是一个真正的人。如果没有某种证明他的存在，访问者可怀疑的证词是假（尽管他认为如此广泛持有） 。
我会建议您只包括鉴定的链接的博客，网站或商业网站的所有者，有照片。如果你不能提供这些东西，我建议增加更多的细节的人是谁和为什么他们在谈论你的产品。
12 。复制似乎充分的宣传。
您的到达网页是否出售您的产品或只是炒作吗？他们是两个非常不同的事情。虽然大肆宣传的产品来自某人没有既得利益是非常有效的说服者（例如，从一个朋友的宣传） ，宣传从某人的既得利益他们是怎么硬出售将使游客更加谨慎。重要的是要沟通的好处，你的产品，但避免炒作，拉登的语言。
13 。它看起来像所有其他的到达网页。
好像一个特定的风格，建立了大部分网站的目标网页，并在1995年大量的撰稿人决心坚持下去。
其中一件事，使网络用户能够开发广告失明的是，广告通常看起来相同。如果你的销售页面看起来像所有其他销售网页在那里，第一印象它创造不会： “哦，这里的一些良好的信息产品，以帮助我作出决定。 ”相反，它说： “我要去尝试卖给你的东西现在-这样做准备。 ”影响将更加难以到达网页的说服，即使你的产品是真正值得购买。
摄影striatic 。
余界定这样的：遗憾的所有产品和服务质量不好的到达网页也劝说我买，而且有点悲哀的数以千计的企业家，其良好的思想已被杀害的目标网页，把游客关闭，而不是对。
如果您尝试销售产品或服务，通过您的网站（或如果你愿意在今后的可能性） ，这里的一个机会进入你的心灵平均前景和学习的东西，使13良好的到达网页变坏。
1 。它可以衡量英尺。
（假期，对山区和人） 。
多数书面要求，配备了14页的序言部分是不合理的要求。如果您需要5000字解释为什么你的产品是值得购买，这是一个早期指标向潜在客户，这可能并非如此。
这里的另一个错误撰稿人提出：假设任何人的时间或将花费一个小时四十分钟读您的产品或服务。我想不出任何理由的目标网页应超过1000多字，产品/服务您销售。
如果这不是足够的空间说一切您想要的，链接的常见问题年底，坚持所有剩余资料。人们喜爱的常见问题，远远要超过他们最喜欢的目标网页。这一进程也将迫使你要挑剔你有什么你没有。
2 。它特殊的每一个字的句子如果一开始就大写字母。
如果你没有享受阅读此，你并不孤独。
除非所使用的标题（注：不是一个副标题） ，这种方法传达只有一件事： “嘿，你读的销售页面，我想真的很难让你买东西，你可能并不实际需要。 “这也是痛苦的阅读，这可能意味着大多数访问者您的目标网页将跳过它。
3 。案文为中心。
什么时候撰稿人决定，围绕大块文本将很有吸引力？中心机构的文字看起来不专业，这是不好的可读性，而且连续了1998年。 （麦克斯威尼的是唯一的例外。 ）
4 。它包括最低限度的信息，产品或服务的销售。
大多数到达网页重复同样的核心信息一遍一遍：
人们为什么要购买这种产品/服务
这个因素很重要，但没有其他资料，它根本站不住脚的。这是三人你应该目标：
哪些产品/服务，实际上是（详细）
它如何帮助您的目标市场，希望得到什么
人们为什么要购买
5 。它的标题是原色时，周围的设计并非如此。
没有尖叫销售网页一样扎眼标题原色，特别是如果这些同样的颜色似乎没有任何其他地方的设计。我也感到困惑的平均网页文案的喜爱红色。 “我的号码是一个要做出新的参观者感到舒服和信任...和我有一个想法就如何做到这一点。我要让我的所有标题血液的颜色。 “
6 。作家的法则是1段每500字。
大量的文字区块是恐吓。他们也会防止扫描器无法获得准确的总结看到您提供的强烈破坏的机会，他们将回到和深读。
7 。它试图太难。
36个推荐， 45惊叹号和15小标题后，进行面对面的销售人员提供同样的思路将是气喘吁吁，红色的脸。如果你曾经被劝阻从购买一个富有进取心的销售人员，一个绝望的销售网页是非人类同等学历。
如果你喜欢我什么，它的那些超级销售人员的帮助谁愿意推荐产品价格比你想，会提醒您的潜在缺陷的产品，似乎最不带偏见的，将有你炮击了更多的钱比你以往的计划支出。
是您的目标网页的帮助或出风头？
8 。字体大小的网页是您的销售大于2倍的字体大小使用其他地区的网站。
销售页面永远不应该像它的被封闭在H2标签。大，华而不实，过于格式化和过分强调文字只会使您的销售努力，表现得很绝望和俗气。您的基本文本应同样大小的文字使用在您的网站或博客。开始小地方也让你去当您想要使用偶尔小标题为重点。
9 。它使用“引号”的重点。
对大多数人来说，引号的词语一个句子通常表明与“可疑的意义。 ”您真的不想在您的下列副本：
“诚实和勤奋”
10 。惊叹号旅行包。
双重或三重惊叹号尖叫所有的宣传，没有实质内容。单惊叹号可以有效的方法是节制，但倍数两个和三个将使您的到达网页看起来垃圾。
11 。它使用unattributed鉴定。
我可以说，从温哥华马克说： “ Anywired是有史以来最好的博客。三次一样好Lifehacker和Zen习惯相结合，在事实。 “马克没有一个网站，企业或照片，所以没有办法检查，如果他是一个真正的人。如果没有某种证明他的存在，访问者可怀疑的证词是假（尽管他认为如此广泛持有） 。
我会建议您只包括鉴定的链接的博客，网站或商业网站的所有者，有照片。如果你不能提供这些东西，我建议增加更多的细节的人是谁和为什么他们在谈论你的产品。
12 。复制似乎充分的宣传。
您的到达网页是否出售您的产品或只是炒作吗？他们是两个非常不同的事情。虽然大肆宣传的产品来自某人没有既得利益是非常有效的说服者（例如，从一个朋友的宣传） ，宣传从某人的既得利益他们是怎么硬出售将使游客更加谨慎。重要的是要沟通的好处，你的产品，但避免炒作，拉登的语言。
13 。它看起来像所有其他的到达网页。
好像一个特定的风格，建立了大部分网站的目标网页，并在1995年大量的撰稿人决心坚持下去。
其中一件事，使网络用户能够开发广告失明的是，广告通常看起来相同。如果你的销售页面看起来像所有其他销售网页在那里，第一印象它创造不会： “哦，这里的一些良好的信息产品，以帮助我作出决定。 ”相反，它说： “我要去尝试卖给你的东西现在-这样做准备。 ”影响将更加难以到达网页的说服，即使你的产品是真正值得购买。
摄影striatic 。
到达页面搜索引擎优化
什么是目标网页？
到达网页是一个网页，重点信息，针对一个特定的用户-并根据塞思戈丁，优化特别鼓励1 5行动：
获取访问者点击（到另一个网页，在您的网站上或其他人的）
获取访问者购买
获取访问者允许为您的后续行动（通过电子邮件，电话等） 。这包括登记过程。
获取访问者告诉朋友
获取访问者学到一些东西，甚至可能包括张贴评论或给你某种反馈
到达网页是常见的网络营销活动，尤其是电子邮件和PPC营销管理。
除了优化对用户的行动，目标网页可以更容易跟踪/分析访客的行动，并根据需要修改。
因此，主要目的是到达网页优化的用户体验时，访问的网站，特别是第一次。
这本身就是一个很好的理由，以全面实施这些搜索引擎优化。
毕竟，几乎没有一点目的是排名如果您没有转换。
不像PPC与电子邮件营销活动的，我们不会孤儿这些网页，而是将它们作为主要的导航链接的网站。
在这样做时，我们的目标是：
提高工作效率，使我们可以针对主要关键词
增加的能力，获取相关的长尾
增加的能力，转换访客
和，赫克，甚至跟踪投资回报率的搜索引擎优化的广告系列。 ： ）
为什么到达网页SEO是好的
只需连接和引导游客的主页可以离开访客混淆，或不清楚，因为他们的行动必须遵循以准确地找到所需的信息，他们的需要。
毕竟，可能很难提供一个独特的呼吁采取行动，对每一类的关键字搜索您的目标。
有些网站会设法解决这一进程在一定程度上，如通过主要分类链接，以帮助指挥交通的最有用的网页。
不过，这些网页往往不是最好的优化或者搜索引擎优化或访问者的目的，只有粗略的尝试，把关键词的标题等，而不是使其成为一个关键因素在搜索引擎优化的广告系列。
例如，对于电子商务网站，推定往往是，如果你扔在一个足够的产品类别，用户会发现这些人想要干什么。
它如果访问者已经作出了购买决策，并且可以提供产品，他们正在寻找购买。
但是，如果访问者还没有作出决定购买吗？如果他们要找的相关的产品没有列出？
这是好处专用到达网页-全面优化用户体验，同时也优化，全面搜索引擎优化的能力，
到达网页的搜索引擎优化
有机会，目标网站涵盖了一些优势领域。
因此，我们期待着提炼这些领域成为少数网页侧重于每个利基-然后让这些网页的最好的信息来源，在这些领域，指导有针对性的呼吁采取行动，为搜索引擎的访问者。
我们并不只是为了更好地转换成我们的访客-我们也希望更多的渔获量。
专门的网页上特定的关键字，不能简单地类目标主要关键词，而且还加以利用，以获取更广泛的选择长尾searchs -各种各样的再搜索词组为基础，与您的主要目标关键字。
总的来说，我们的目标网页战略的目标是把具体的内容网页上深成主要门户网站的关键字领域，既可以用于搜索引擎和用户，尤其是通过利用：
1 。内容
由侧重于一个具体主题领域，我们可以投入更多的keyworded标题， keyworded文字和keyworded链接关键字类别。
我们不是在谈论简单的关键字堆砌这里-但有一个内容网页的重点更加明确主题定位，我们可以更好地制定对游客感兴趣的内容的具体和相关的特殊议题。
我们并不只是想获取更多的关键字的变体/相关的关键字。我们也试着驱动，交通迈进使用该网页或有针对性的网页网站，以实现我们的行动呼吁。
提示：要将您的网页上发布新的RSS提要从网站-产品名单，最新的文章和论坛讨论的主题-所有基于该关键字定位。
2 。友情链接
如果我们认真的排名，在某个时候，我们需要申请一个链接发展运动。
然而，我们已经阅读过该网站的链接仅索引页可以期待头重脚轻，不自然。
这是到达网页真正纳入自己。
建立目标网页意味着我们可以立即蔓延的联系，使周围的比率首页/深网页更自然。
我们还需要确保我们使用不同的锚文本的所有目标网页。
最理想的是，我们不想不同版本的相同的关键字在我们的链接，这些目标网页，而是使用不同的关键字以不同的方式。
我们可以扔在一般关键词和特定产品的关键字，并满足用户的搜索引擎寻找相关的这些东西，并提供了相关的行动呼吁。
提示：结合页面和链接关键词
另一个关键adavantage目标网页是让您链接锚文字工作的同时，网页标题/副标题，为了充分利用更广泛的一些相关的关键字。
例如：
关键字标题：
蓝色的小工具
绿色工具
红色的小工具
关键字链接：
便宜的小工具
最佳工具
折扣工具
供电方式捕获了关键字和长尾searchphrases为基础：
廉价的蓝色小工具
廉价的绿色小工具
廉价的红色小工具
bestblue工具
bestgreen工具
bestred工具
折扣蓝色小工具
折扣绿色小工具
折扣红色小工具
3 。跟踪
当然，一个事实，即你集中这么多的链接汁对您的目标网页的手段更容易跟踪实际结果由随机搜索。
入境游客的第一页是您的目标网页，必须出现的直接原因是您的目标搜索引擎优化策略。
然后，您就可以跟踪访问者的行为，谁进来通过目标网页和他们的业绩，使调整和修改的要求。
举例来说，有机会的，一个目标网页的意外捕捉强大的流量搜索词组你永远不知道重点。
然后，您可以修改您的网页的要求，更好地转换流量，并企图目标类似的条款，以获取类似的利润流。
摘要
归根结底，目标网页是portalisation关键字分类，提供立即行动呼吁一般关键词的目标-但提供了更多的航线，以相关专门网页自己的行动呼吁。
良好的内容相结合，具有良好的联系，我们可以利用的目标网页的排名不是简单的初级目标关键字，而且还为主要目标的长尾基于我们的搜索关键字。
更重要的是，目标网页力求更好地满足-转换-这些非常游客谁已经通过搜索引擎通过摆在首位。
到达网页是一个网页，重点信息，针对一个特定的用户-并根据塞思戈丁，优化特别鼓励1 5行动：
获取访问者点击（到另一个网页，在您的网站上或其他人的）
获取访问者购买
获取访问者允许为您的后续行动（通过电子邮件，电话等） 。这包括登记过程。
获取访问者告诉朋友
获取访问者学到一些东西，甚至可能包括张贴评论或给你某种反馈
到达网页是常见的网络营销活动，尤其是电子邮件和PPC营销管理。
除了优化对用户的行动，目标网页可以更容易跟踪/分析访客的行动，并根据需要修改。
因此，主要目的是到达网页优化的用户体验时，访问的网站，特别是第一次。
这本身就是一个很好的理由，以全面实施这些搜索引擎优化。
毕竟，几乎没有一点目的是排名如果您没有转换。
不像PPC与电子邮件营销活动的，我们不会孤儿这些网页，而是将它们作为主要的导航链接的网站。
在这样做时，我们的目标是：
提高工作效率，使我们可以针对主要关键词
增加的能力，获取相关的长尾
增加的能力，转换访客
和，赫克，甚至跟踪投资回报率的搜索引擎优化的广告系列。 ： ）
为什么到达网页SEO是好的
只需连接和引导游客的主页可以离开访客混淆，或不清楚，因为他们的行动必须遵循以准确地找到所需的信息，他们的需要。
毕竟，可能很难提供一个独特的呼吁采取行动，对每一类的关键字搜索您的目标。
有些网站会设法解决这一进程在一定程度上，如通过主要分类链接，以帮助指挥交通的最有用的网页。
不过，这些网页往往不是最好的优化或者搜索引擎优化或访问者的目的，只有粗略的尝试，把关键词的标题等，而不是使其成为一个关键因素在搜索引擎优化的广告系列。
例如，对于电子商务网站，推定往往是，如果你扔在一个足够的产品类别，用户会发现这些人想要干什么。
它如果访问者已经作出了购买决策，并且可以提供产品，他们正在寻找购买。
但是，如果访问者还没有作出决定购买吗？如果他们要找的相关的产品没有列出？
这是好处专用到达网页-全面优化用户体验，同时也优化，全面搜索引擎优化的能力，
到达网页的搜索引擎优化
有机会，目标网站涵盖了一些优势领域。
因此，我们期待着提炼这些领域成为少数网页侧重于每个利基-然后让这些网页的最好的信息来源，在这些领域，指导有针对性的呼吁采取行动，为搜索引擎的访问者。
我们并不只是为了更好地转换成我们的访客-我们也希望更多的渔获量。
专门的网页上特定的关键字，不能简单地类目标主要关键词，而且还加以利用，以获取更广泛的选择长尾searchs -各种各样的再搜索词组为基础，与您的主要目标关键字。
总的来说，我们的目标网页战略的目标是把具体的内容网页上深成主要门户网站的关键字领域，既可以用于搜索引擎和用户，尤其是通过利用：
1 。内容
由侧重于一个具体主题领域，我们可以投入更多的keyworded标题， keyworded文字和keyworded链接关键字类别。
我们不是在谈论简单的关键字堆砌这里-但有一个内容网页的重点更加明确主题定位，我们可以更好地制定对游客感兴趣的内容的具体和相关的特殊议题。
我们并不只是想获取更多的关键字的变体/相关的关键字。我们也试着驱动，交通迈进使用该网页或有针对性的网页网站，以实现我们的行动呼吁。
提示：要将您的网页上发布新的RSS提要从网站-产品名单，最新的文章和论坛讨论的主题-所有基于该关键字定位。
2 。友情链接
如果我们认真的排名，在某个时候，我们需要申请一个链接发展运动。
然而，我们已经阅读过该网站的链接仅索引页可以期待头重脚轻，不自然。
这是到达网页真正纳入自己。
建立目标网页意味着我们可以立即蔓延的联系，使周围的比率首页/深网页更自然。
我们还需要确保我们使用不同的锚文本的所有目标网页。
最理想的是，我们不想不同版本的相同的关键字在我们的链接，这些目标网页，而是使用不同的关键字以不同的方式。
我们可以扔在一般关键词和特定产品的关键字，并满足用户的搜索引擎寻找相关的这些东西，并提供了相关的行动呼吁。
提示：结合页面和链接关键词
另一个关键adavantage目标网页是让您链接锚文字工作的同时，网页标题/副标题，为了充分利用更广泛的一些相关的关键字。
例如：
关键字标题：
蓝色的小工具
绿色工具
红色的小工具
关键字链接：
便宜的小工具
最佳工具
折扣工具
供电方式捕获了关键字和长尾searchphrases为基础：
廉价的蓝色小工具
廉价的绿色小工具
廉价的红色小工具
bestblue工具
bestgreen工具
bestred工具
折扣蓝色小工具
折扣绿色小工具
折扣红色小工具
3 。跟踪
当然，一个事实，即你集中这么多的链接汁对您的目标网页的手段更容易跟踪实际结果由随机搜索。
入境游客的第一页是您的目标网页，必须出现的直接原因是您的目标搜索引擎优化策略。
然后，您就可以跟踪访问者的行为，谁进来通过目标网页和他们的业绩，使调整和修改的要求。
举例来说，有机会的，一个目标网页的意外捕捉强大的流量搜索词组你永远不知道重点。
然后，您可以修改您的网页的要求，更好地转换流量，并企图目标类似的条款，以获取类似的利润流。
摘要
归根结底，目标网页是portalisation关键字分类，提供立即行动呼吁一般关键词的目标-但提供了更多的航线，以相关专门网页自己的行动呼吁。
良好的内容相结合，具有良好的联系，我们可以利用的目标网页的排名不是简单的初级目标关键字，而且还为主要目标的长尾基于我们的搜索关键字。
更重要的是，目标网页力求更好地满足-转换-这些非常游客谁已经通过搜索引擎通过摆在首位。
更好的B2B到达网页：个案研究
如果您的目标是让谷歌更加丰富，没有获得您自己，然后停止阅读。您不必担心到达网页或转换。但是，如果你的目标是增加自己的企业可以使用搜索功能，则必须支付高达或更注意交通转换成导致你如何获得流量放在首位。
了解如何提高转换率领先一代的B2B网站，让我们来看看在搜索营销活动的KAYDON轴承。我会分析和评论他们的错误决策（在我看来） ，并提供建议，如何才能改善。注：我没有关系， KAYDON ，并选择将其用于本案例研究武断。
有行动呼吁
如果您需要证明，每次点击付费是成为主流的B2B公司，做搜索“陶瓷球轴承。 ”的SERP充满支付的广告这一基本的B2B产品。一对夫妇的广告相当不错，与提供，如“购买廉价球轴承，网上批发价格，同一天航运”或“最轻，流畅和速度最快的。世界冠军，免费邮件。 “
但检查中立场KAYDON七（四顶端右侧赞助商链接） 。他们的广告介绍他们的产品很好，但不包括任何与众不同或采取行动的要求。在一个竞争的SERP ，您需要的广告中脱颖而出，因此，重要的是要测试不同的讯息，并呼吁采取行动。
不要发送点击主页
单一的最大的错误，使得公司在B2B的每次点击付费点击发送到他们的主页。这正是KAYDON不，我认为。公司作出这一错误的原因有两个。首先，很明显和容易。第二，他们认为，因为他们不知道前景的意图或购买阶段，可以在首页的前景寻求的信息，她正在寻找自己。四分之三的B2B公司再犯同样的错误作为KAYDON ，指挥付费搜索点击其主页或在最好的产品信息页面在其网站上。
不幸的是，这使得它作为“演习的读者” ，以找出如何成为领先。因为每次点击是一个机会，辍学的转换过程，其结果是低得多的转换。事实上， 2004年的一份报告发现从阿特拉斯OnePoint的平均转换率领先一代网站的主页上使用的每次点击付费的目的地是6.3 ％ 。换言之，近19名20点击支付导致谷歌的收入，但没有适合您。
创建有针对性的目标网页
主要的搜索者想知道当他们点击一个链接是， “我在正确的地方？ ”越快，您可以放心的前景，该网页将让她的资料，她正在寻找，就越好。最好的办法就是通过有重点的目标网页说话直接向搜索字词。同阿特拉斯研究发现，到达网页的主题相匹配的关键字（如：球轴承）有9.3 ％的转换率，和网页的关键字相匹配的专门有11.8 ％的转换率。这是47 ％和87 ％以上，转换！
有巨大的投资回报率在有重点，关键字的具体目标网页的转换方面，而且还帮助您每次点击付费排名和每次点击费用，以及。这是因为谷歌的目标网页的相关性考虑到在建立您的“质量得分” 。另外，使用有针对性的目标网页，往往迫使你有更集中的广告组，从而导致更相关的广告，甚至更高的质量分数。由于质量得分是一样重要的出价时，谷歌决定排名，更好的质量得分，在您获得更多的点击和/或降低您的每次点击费用。
提示更好地到达网页
当然， 9.3 ％的转换率的目标网页的主题相匹配的关键字只是一个平均值，您总是可以做得更好。为了说明这一点，我把样品到达网页这个KAYDON个案研究表明一些到达网页最佳做法。这可以改善与进一步的测试，但作为一个出发点应该得到很多很多更好的转换率超过KAYDON的主页。
以下是一些战略，我曾经创造一个更美好的B2B到达网页KAYDON ：
保持简单。这也同样适用的形式以及网页。足以说。
删除导航。每一个环节你把网页上的是一个邀请的客户做一些除了采取行动您要其采取。您已支付，让他们到这个网页上，以便消除干扰，使转换动作明显。提示：测试使用的图形元素，如一个大箭头，告诉的前景在哪里开始。
包括放心要素。每个元素在网页上只应该有两个目的： 1 ）提供理由的前景转换和2 ）解决任何问题的前景可能有关于转换。剪贴画和视觉吸引力，但一般的照片，幸福的人并不在这方面发挥作用。一些因素在我的范例网页包括标识和标语（世界领先的制造薄片轴承） ，封面拍摄白皮书（带标题炸毁能读）和样品摘录文件（在这种情况下，表的内容） 。
给予前景有理由分享正确的信息。您的潜在客户将在于你让你没有冒着提供他们的隐私。不相信我？ ＃ 1名称提交的形式是导致一代米老鼠。我有两个窍门对付这一点。首先，确保您的隐私信息的发布。第二，如果您提供的一份白皮书或登录代码或其他任何您可以发送，而不是履行提供的感谢您网页，电子邮件的实现而不是他们，因为它创造了奖励共享一个有效的地址。
为什么没有更多的公司这样做？
鉴于巨大的投资回报率有多种有针对性的目标网页，为什么不更多的B2B公司使用它们？ MarketingSherpa做了研究，发现的一个最大的障碍，建立优化目标网页是一个缺乏资源，而且时间的内部Web开发人员是最困难的资源得到。
然而，建立特定关键字的目标网页，并不需要花费太多的时间有权模板和工具。我的样本到达网页这种情况下使用我们的研究目标网页编辑器中约5分钟。关键是不要让挂的完美目标网页。相反，创建一个美好的目标网页，克隆，并自定义为您的每个关键字组，然后启动测试和衡量的结果。只有开始，你才能开始得到的好处，更好地转换。
米勒是公司营销副总裁的Marketo ，提供负担得起的，易于使用，市场营销管理自动化软件，帮助企业对企业营销专业人士增加收入和改善问责制。乔恩的博客，现代企业对企业营销，探索最佳做法，企业营销，从每次点击付费管理领导培育营销责任制。严格的商业栏出现在搜索引擎星期三土地。
了解如何提高转换率领先一代的B2B网站，让我们来看看在搜索营销活动的KAYDON轴承。我会分析和评论他们的错误决策（在我看来） ，并提供建议，如何才能改善。注：我没有关系， KAYDON ，并选择将其用于本案例研究武断。
有行动呼吁
如果您需要证明，每次点击付费是成为主流的B2B公司，做搜索“陶瓷球轴承。 ”的SERP充满支付的广告这一基本的B2B产品。一对夫妇的广告相当不错，与提供，如“购买廉价球轴承，网上批发价格，同一天航运”或“最轻，流畅和速度最快的。世界冠军，免费邮件。 “
但检查中立场KAYDON七（四顶端右侧赞助商链接） 。他们的广告介绍他们的产品很好，但不包括任何与众不同或采取行动的要求。在一个竞争的SERP ，您需要的广告中脱颖而出，因此，重要的是要测试不同的讯息，并呼吁采取行动。
不要发送点击主页
单一的最大的错误，使得公司在B2B的每次点击付费点击发送到他们的主页。这正是KAYDON不，我认为。公司作出这一错误的原因有两个。首先，很明显和容易。第二，他们认为，因为他们不知道前景的意图或购买阶段，可以在首页的前景寻求的信息，她正在寻找自己。四分之三的B2B公司再犯同样的错误作为KAYDON ，指挥付费搜索点击其主页或在最好的产品信息页面在其网站上。
不幸的是，这使得它作为“演习的读者” ，以找出如何成为领先。因为每次点击是一个机会，辍学的转换过程，其结果是低得多的转换。事实上， 2004年的一份报告发现从阿特拉斯OnePoint的平均转换率领先一代网站的主页上使用的每次点击付费的目的地是6.3 ％ 。换言之，近19名20点击支付导致谷歌的收入，但没有适合您。
创建有针对性的目标网页
主要的搜索者想知道当他们点击一个链接是， “我在正确的地方？ ”越快，您可以放心的前景，该网页将让她的资料，她正在寻找，就越好。最好的办法就是通过有重点的目标网页说话直接向搜索字词。同阿特拉斯研究发现，到达网页的主题相匹配的关键字（如：球轴承）有9.3 ％的转换率，和网页的关键字相匹配的专门有11.8 ％的转换率。这是47 ％和87 ％以上，转换！
有巨大的投资回报率在有重点，关键字的具体目标网页的转换方面，而且还帮助您每次点击付费排名和每次点击费用，以及。这是因为谷歌的目标网页的相关性考虑到在建立您的“质量得分” 。另外，使用有针对性的目标网页，往往迫使你有更集中的广告组，从而导致更相关的广告，甚至更高的质量分数。由于质量得分是一样重要的出价时，谷歌决定排名，更好的质量得分，在您获得更多的点击和/或降低您的每次点击费用。
提示更好地到达网页
当然， 9.3 ％的转换率的目标网页的主题相匹配的关键字只是一个平均值，您总是可以做得更好。为了说明这一点，我把样品到达网页这个KAYDON个案研究表明一些到达网页最佳做法。这可以改善与进一步的测试，但作为一个出发点应该得到很多很多更好的转换率超过KAYDON的主页。
以下是一些战略，我曾经创造一个更美好的B2B到达网页KAYDON ：
保持简单。这也同样适用的形式以及网页。足以说。
删除导航。每一个环节你把网页上的是一个邀请的客户做一些除了采取行动您要其采取。您已支付，让他们到这个网页上，以便消除干扰，使转换动作明显。提示：测试使用的图形元素，如一个大箭头，告诉的前景在哪里开始。
包括放心要素。每个元素在网页上只应该有两个目的： 1 ）提供理由的前景转换和2 ）解决任何问题的前景可能有关于转换。剪贴画和视觉吸引力，但一般的照片，幸福的人并不在这方面发挥作用。一些因素在我的范例网页包括标识和标语（世界领先的制造薄片轴承） ，封面拍摄白皮书（带标题炸毁能读）和样品摘录文件（在这种情况下，表的内容） 。
给予前景有理由分享正确的信息。您的潜在客户将在于你让你没有冒着提供他们的隐私。不相信我？ ＃ 1名称提交的形式是导致一代米老鼠。我有两个窍门对付这一点。首先，确保您的隐私信息的发布。第二，如果您提供的一份白皮书或登录代码或其他任何您可以发送，而不是履行提供的感谢您网页，电子邮件的实现而不是他们，因为它创造了奖励共享一个有效的地址。
为什么没有更多的公司这样做？
鉴于巨大的投资回报率有多种有针对性的目标网页，为什么不更多的B2B公司使用它们？ MarketingSherpa做了研究，发现的一个最大的障碍，建立优化目标网页是一个缺乏资源，而且时间的内部Web开发人员是最困难的资源得到。
然而，建立特定关键字的目标网页，并不需要花费太多的时间有权模板和工具。我的样本到达网页这种情况下使用我们的研究目标网页编辑器中约5分钟。关键是不要让挂的完美目标网页。相反，创建一个美好的目标网页，克隆，并自定义为您的每个关键字组，然后启动测试和衡量的结果。只有开始，你才能开始得到的好处，更好地转换。
米勒是公司营销副总裁的Marketo ，提供负担得起的，易于使用，市场营销管理自动化软件，帮助企业对企业营销专业人士增加收入和改善问责制。乔恩的博客，现代企业对企业营销，探索最佳做法，企业营销，从每次点击付费管理领导培育营销责任制。严格的商业栏出现在搜索引擎星期三土地。
2009年5月6日星期三
博客赚钱又一个途径：inlinks （出售博客内文连接赚钱）
inlinks 是著名的出售连接网站TLA的另一个姐妹站，一般做过TLA的朋友都知道该公司的信誉怎么样，支付一直都是很及时的，由于出售连接容易受Google处罚，直接导致降低博客的权重进而影响搜索引擎的排名。
对此，inlinks 的出现可以说是一个新的模式：把直接赤裸的出售连接，改为在博客的文章上出售连接，或许用内文广告更加确切点。
具体做法就是，如果有人要购买你博客的连接，他会在你博客的一篇文章上的某个词语上做一个连接，这样既不影响你站的美观，也不会导致受Google处罚，而且还能赚钱。
个人摸索的做inlinks博客赚钱技巧：
1.inlinks目前只适合英文类博客，中文博客可以做其推广，推广奖励为你推广的会员的前2年收入的10%,就像我博客介绍的这样，大家可以直接复制我的文章宣传，但是记得换上你的推广代码，另外在文章结束后加个我博客的连接哦。
2.inlinks采用的是根据关键字匹配来出售连接模式，也就是说如果你博客所有文章中没有一个关键字是他们广告主需求的，那就出售不了了。针对这点，那就需要动脑筋了，想想看哪些人会买连接，如果买连接的话那些词会被选上，不至于连” ok “这样的词也会选上吧，呵呵。
3.如果感觉第2个步骤麻烦，那就这样，我教你个简单的方法，在你的英文博客里，发一些关于网络赚钱或者营销方面的文章就可以，这个方面的广告主还是很多的。
4.适合英文垃圾站，是的，垃圾站如果被google收录的话做这个还是很不错的。
5.直接使用官方的广告推广代码,别自己修改,使用超级连接的容易被搜索处罚.
我那英文垃圾站这个月出售了2个
大家有别的好技巧可以留言一起分享。
对此，inlinks 的出现可以说是一个新的模式：把直接赤裸的出售连接，改为在博客的文章上出售连接，或许用内文广告更加确切点。
具体做法就是，如果有人要购买你博客的连接，他会在你博客的一篇文章上的某个词语上做一个连接，这样既不影响你站的美观，也不会导致受Google处罚，而且还能赚钱。
个人摸索的做inlinks博客赚钱技巧：
1.inlinks目前只适合英文类博客，中文博客可以做其推广，推广奖励为你推广的会员的前2年收入的10%,就像我博客介绍的这样，大家可以直接复制我的文章宣传，但是记得换上你的推广代码，另外在文章结束后加个我博客的连接哦。
2.inlinks采用的是根据关键字匹配来出售连接模式，也就是说如果你博客所有文章中没有一个关键字是他们广告主需求的，那就出售不了了。针对这点，那就需要动脑筋了，想想看哪些人会买连接，如果买连接的话那些词会被选上，不至于连” ok “这样的词也会选上吧，呵呵。
3.如果感觉第2个步骤麻烦，那就这样，我教你个简单的方法，在你的英文博客里，发一些关于网络赚钱或者营销方面的文章就可以，这个方面的广告主还是很多的。
4.适合英文垃圾站，是的，垃圾站如果被google收录的话做这个还是很不错的。
5.直接使用官方的广告推广代码,别自己修改,使用超级连接的容易被搜索处罚.
我那英文垃圾站这个月出售了2个
大家有别的好技巧可以留言一起分享。
博客优化需要注意的16个方面
一个好的博客首先内容要好，但是好的宣传推广也很重要，提到宣传推广肯定要做的就是博客的优化，也就是我们常说的博客SEO，那在优化我们博客的时候需要注意那些内容呢，以下是博客优化需要注意的16个方面，需要补充说明下，这些建议只是针对博客自身的优化，不是博客SEO的全部：
1、使用Akisment或者Math Comment插件，保护博客不受垃圾链接的侵扰；
2、将Google Analytics等统计服务代码尽量放置在Wordpress模板的下方，最好是在Footer.php。这样做可以加快网页加载速度；
3、将Feedburner烧制的Feed绑定到自己的域名下(如果是feedsky，强烈建议使用自己的二级域名绑定）;
4、安装一个SEO标题插件，让你的文章标题出现在博客名之前（如果是wp博客建议用All in One SEO）；
5、使用WWW跳转，永久链接跳转，相关文章插件；
6、如果你刚刚开博，确保没有将博客放在域名的根目录下。创建一个名为Blog的子目录(不要用Wordpress这个名字)，而将域名根目录作为带有博客链接的一个入口.（这个网络赚钱博客也不是很明白为什么）
7、使用Adwords，Overture，Yahoo等网站的关键字查询工具，在撰写文章之前搜寻与之相关的热门关键字； （有点为了搜索引擎写文章的感觉，不过很实用）
8、保证所有分类同样含有比较好的关键字，不要取一些稀奇古怪的名字；
9、在Url中使用连接符来分割关键字是最佳选择，其次是下划线;
10、不要忘记给图片加上Alt标签。另外，最好给视频，Flash动画等等只要能够加的通通加上Alt标签；
11、保证每篇文章日期都很显眼，以便Google能够首先找到它；
12、保证你的网站在移动设备上有同样的可视性，如果不行，使用一个插件来实现；
13、使用全文RSS输出。可能部分RSS输出能够给你带来更多流量，但是忠实的读者比流量更加重要；
14、使用Google网站管理员工具来检查网站的问题；
15、不要使用赞助主题，因为这在以后会损害你的网站。另外，不要在Wordpress里写PayPerPost广告，因为它违反了TOS；
16、Google并不在乎URL里"/"的数量，所以像mydomain.com/2007/08/13/dir/dir/dir/my-post-is-here这样的链接也可以。长度对Google不是问题。 如果有可能建议静态化你的博客，使用html结尾。
这些博客优化的建议是根据前Google的工程师Matt Cutts在Wordcamp 2007上的演讲编写而成的，虽然时间过去很久，但是这些博客优化的建议还是很有参考价值的。此外，网络赚钱博客会在以后的文章中继续收集一些有关博客优化的文章，如果你有好的优化建议也可以给我留言。
1、使用Akisment或者Math Comment插件，保护博客不受垃圾链接的侵扰；
2、将Google Analytics等统计服务代码尽量放置在Wordpress模板的下方，最好是在Footer.php。这样做可以加快网页加载速度；
3、将Feedburner烧制的Feed绑定到自己的域名下(如果是feedsky，强烈建议使用自己的二级域名绑定）;
4、安装一个SEO标题插件，让你的文章标题出现在博客名之前（如果是wp博客建议用All in One SEO）；
5、使用WWW跳转，永久链接跳转，相关文章插件；
6、如果你刚刚开博，确保没有将博客放在域名的根目录下。创建一个名为Blog的子目录(不要用Wordpress这个名字)，而将域名根目录作为带有博客链接的一个入口.（这个网络赚钱博客也不是很明白为什么）
7、使用Adwords，Overture，Yahoo等网站的关键字查询工具，在撰写文章之前搜寻与之相关的热门关键字； （有点为了搜索引擎写文章的感觉，不过很实用）
8、保证所有分类同样含有比较好的关键字，不要取一些稀奇古怪的名字；
9、在Url中使用连接符来分割关键字是最佳选择，其次是下划线;
10、不要忘记给图片加上Alt标签。另外，最好给视频，Flash动画等等只要能够加的通通加上Alt标签；
11、保证每篇文章日期都很显眼，以便Google能够首先找到它；
12、保证你的网站在移动设备上有同样的可视性，如果不行，使用一个插件来实现；
13、使用全文RSS输出。可能部分RSS输出能够给你带来更多流量，但是忠实的读者比流量更加重要；
14、使用Google网站管理员工具来检查网站的问题；
15、不要使用赞助主题，因为这在以后会损害你的网站。另外，不要在Wordpress里写PayPerPost广告，因为它违反了TOS；
16、Google并不在乎URL里"/"的数量，所以像mydomain.com/2007/08/13/dir/dir/dir/my-post-is-here这样的链接也可以。长度对Google不是问题。 如果有可能建议静态化你的博客，使用html结尾。
这些博客优化的建议是根据前Google的工程师Matt Cutts在Wordcamp 2007上的演讲编写而成的，虽然时间过去很久，但是这些博客优化的建议还是很有参考价值的。此外，网络赚钱博客会在以后的文章中继续收集一些有关博客优化的文章，如果你有好的优化建议也可以给我留言。
2009年4月27日星期一
Google AdSense Publisher forum at ADSPACE conference
Ever wish you had the opportunity to pose your burning AdSense questions directly to a panel of AdSense team members? Well, now you have your opportunity! I will be moderating a Google AdSense Publisher Forum at ADSPACE next week, where AdSense team members will be answering not only my questions, but I will also be taking questions from the audience. And one thing that is quite unique about this, is that audience members will be able to see existing questions and vote up the ones they want me to ask the most.
Four AdSense team members will be on the panel (not to mention those who will be in the audience, too).
Jens Skakkebaek, Group Product Manager - AdSense, Google
Christian Ashlock, Associate Manager, Online Sales & Operations, Google
Sean Harvey, Business Product Manager, Google
Gavin Bishop, Head of Publisher Solutions, Google
(You can view each speaker’s bio here, including yours truly)
I am really looking forward to this, I always love the opportunity to put AdSense on the hot seat and ask questions. I think every time I have had the opportunity, I ask the “When will Google disclose the rev share split?”… you never know, this might be the time they can actually answer with something definitive :) Since so many publishers are planning to attend, both as speakers and as attendees, ADSPACE is also a great opportunity to meet up with AdSense publishers to network and share your own tips.
Google is also doing the opening keynote for ADSPACE. Brad Bender, Product Manager Director from AdSense will be presenting the opening keynote.
Brad Bender, Product Management Director at Google, will cover an insights-driven approach to understanding what your users and prospects want, and how you can use that information to build a better online presence, enhance the user experience and, ultimately, drive the best possible results for your business.
Also, if you are an ADSPACE attendee, you can meet up with an AdSense account rep to discuss your account, so this is a great opportunity to have a one-on-one opportunity to ask any account-specific questions you may have, with some of their top team members.
Want to sign up? Click here to go to ADSPACE, and use the discount code ADSPACEC to get 20% off the ticket price. And if you want to attend both ADSPACE and ad-tech (which is co-located together), the discount code SFCONF3 is good for a 40% discount off.
Interested in being a sponsor? There is a special eBay auction for the Google Keynote sponsorship.
Google has also posted about ADSPACE on their Inside AdSense blog. And AdWords has a blog post here to talk about where their Google AdWords team will be speaking at ADSPACE.
Contact me if you would like to meet up while I am at ADSPACE and ad-tech. I will also have some beta invites for JenSense Pro, so be sure to ask for one if you see me, or you can sign up here (be sure to include your desired username, not everyone is remembering that part!) and you might get one before hand… be sure to mention that you are an ADSPACE attendee when you do.
ADDED: I have scored an ADSPACE pass for Jeremy to give away to one of his readers, so head on over here if you want a chance to win an ADSPACE conference pass for free.
Four AdSense team members will be on the panel (not to mention those who will be in the audience, too).
Jens Skakkebaek, Group Product Manager - AdSense, Google
Christian Ashlock, Associate Manager, Online Sales & Operations, Google
Sean Harvey, Business Product Manager, Google
Gavin Bishop, Head of Publisher Solutions, Google
(You can view each speaker’s bio here, including yours truly)
I am really looking forward to this, I always love the opportunity to put AdSense on the hot seat and ask questions. I think every time I have had the opportunity, I ask the “When will Google disclose the rev share split?”… you never know, this might be the time they can actually answer with something definitive :) Since so many publishers are planning to attend, both as speakers and as attendees, ADSPACE is also a great opportunity to meet up with AdSense publishers to network and share your own tips.
Google is also doing the opening keynote for ADSPACE. Brad Bender, Product Manager Director from AdSense will be presenting the opening keynote.
Brad Bender, Product Management Director at Google, will cover an insights-driven approach to understanding what your users and prospects want, and how you can use that information to build a better online presence, enhance the user experience and, ultimately, drive the best possible results for your business.
Also, if you are an ADSPACE attendee, you can meet up with an AdSense account rep to discuss your account, so this is a great opportunity to have a one-on-one opportunity to ask any account-specific questions you may have, with some of their top team members.
Want to sign up? Click here to go to ADSPACE, and use the discount code ADSPACEC to get 20% off the ticket price. And if you want to attend both ADSPACE and ad-tech (which is co-located together), the discount code SFCONF3 is good for a 40% discount off.
Interested in being a sponsor? There is a special eBay auction for the Google Keynote sponsorship.
Google has also posted about ADSPACE on their Inside AdSense blog. And AdWords has a blog post here to talk about where their Google AdWords team will be speaking at ADSPACE.
Contact me if you would like to meet up while I am at ADSPACE and ad-tech. I will also have some beta invites for JenSense Pro, so be sure to ask for one if you see me, or you can sign up here (be sure to include your desired username, not everyone is remembering that part!) and you might get one before hand… be sure to mention that you are an ADSPACE attendee when you do.
ADDED: I have scored an ADSPACE pass for Jeremy to give away to one of his readers, so head on over here if you want a chance to win an ADSPACE conference pass for free.
AdSense annnounces new category filters for publishers
I am at the ADSPACE conference where Brad Bender from Google is giving his opening keynote. And as I suspected, they did announce something new for publishers. AdSense has announced some new category filters for publishers.
Brad didn’t go into too much detail, but it will allow publishers to filter out ads by categories. I am hoping one of the categories will be weight loss, so publishers can effectively get rid of all those rules of a flat stomach ads
This feature will be in beta, so I will see if I can find out how publishers can get into the beta.
Google will be going into it in more detail later today at the Google Publisher Forum, at 2pm today at ADSPACE. As you can imagine, I will be asking some questions about the new category filtering, (I am the session moderator) so be sure to post any questions you have about it.
I will update as I get more information later today
Brad didn’t go into too much detail, but it will allow publishers to filter out ads by categories. I am hoping one of the categories will be weight loss, so publishers can effectively get rid of all those rules of a flat stomach ads
This feature will be in beta, so I will see if I can find out how publishers can get into the beta.
Google will be going into it in more detail later today at the Google Publisher Forum, at 2pm today at ADSPACE. As you can imagine, I will be asking some questions about the new category filtering, (I am the session moderator) so be sure to post any questions you have about it.
I will update as I get more information later today
More details on category filtering from AdSense
I blogged earlier about the new Google AdSense category targeting that was announced earlier today. So, I asked the AdSense team plenty of questions while they were on the ADSPACE panel.
First, this is in a limited beta, meaning if you haven’t already been asked to participate, you won’t be in the initial wave of beta testers. They didn’t have a timeline for when it would be expanded, but I would expect that if the initial tests go well, it should become more widely available. If you have an account rep, you might want to contact him or her to see if you can get in on the next wave.
For those who are wanting the ability to block weight loss ads, you are in luck… weight loss is one of the categories. There are 11 in total including costmetic procedures & body modification; dating; drugs & supplements; get rich quick; politics; religion; ringtones and downloadables; sexual & reproductive health; sexually suggestive; video games (casual and online); weight loss.
I think the categories are pretty well chosen, and cover the biggest publisher pain points of the types of ads publishers don’t want on their sites.
Here is a screnshot of the new interface within the AdSense control panel (click for larger image):
As you can see, Google will show the percentage of revenue that has recently been earned in those categories, so you can be aware of the potential income loss by blocking. Remember, these ads are showing up because they would earn the publisher the most money, and however annoying the flat stomach weight loss ads were, they did drive significant revenue and was part of the reason they were sowing up everywhere.
Right now, ad categories can only be blocked on an account level, there is nothing in place to allow blocking on a site-by-site basis within the account.
Hopefully this will go in a wider beta soon, or go to all publishers :) There is also more on the Inside AdSense blog.
First, this is in a limited beta, meaning if you haven’t already been asked to participate, you won’t be in the initial wave of beta testers. They didn’t have a timeline for when it would be expanded, but I would expect that if the initial tests go well, it should become more widely available. If you have an account rep, you might want to contact him or her to see if you can get in on the next wave.
For those who are wanting the ability to block weight loss ads, you are in luck… weight loss is one of the categories. There are 11 in total including costmetic procedures & body modification; dating; drugs & supplements; get rich quick; politics; religion; ringtones and downloadables; sexual & reproductive health; sexually suggestive; video games (casual and online); weight loss.
I think the categories are pretty well chosen, and cover the biggest publisher pain points of the types of ads publishers don’t want on their sites.
Here is a screnshot of the new interface within the AdSense control panel (click for larger image):
As you can see, Google will show the percentage of revenue that has recently been earned in those categories, so you can be aware of the potential income loss by blocking. Remember, these ads are showing up because they would earn the publisher the most money, and however annoying the flat stomach weight loss ads were, they did drive significant revenue and was part of the reason they were sowing up everywhere.
Right now, ad categories can only be blocked on an account level, there is nothing in place to allow blocking on a site-by-site basis within the account.
Hopefully this will go in a wider beta soon, or go to all publishers :) There is also more on the Inside AdSense blog.
2009年4月26日星期日
Why Chitika rocks
Found a really good review of Chitika. Chitika is a good advertising program, especially in combination with AdSense. They have relevant ads and thus high CPC. The layout is especially tricky, but read about it below.
Quote:
There are good and bad advertising programs in terms of revenue for the publisher. Good ones in general are Google AdSense, YPN, Adsdaq and ….. Hmm well, can’t think of any other good advertising programs. I have been testing a couple of programs and most of them are just crap. They try to copy Google AdSense and fail greatly because they will never be able to have more advertisers than AdSense. They aren’t innovative. Good news, I recently discovered another good advertising program (the first one in a while). The name of the program is Chitika.
What’s special about Chitika?
To understand why Chitika is a good advertising program you need to understand in which particular situations Google AdSense is unable to bring the publisher good revenue. Google AdSense puts everything into displaying content relevant ads, which is a good idea hence that way both publisher and advertiser earn more money. Less relevant ads means less conversions after clicking on the ad resulting in less revenue for the advertiser and consequently less money for the publisher. Now comes the part what makes Chitika special: Chitika does not scan the content of the page to display relevant ads, they scan the search strings which were used to enter the website.
By just looking at for example “Pizza in New York” compared to thousands of lines of unnecessary code Chitika is able to display extremely relevant ads. Sometimes even more relevant than Google AdSense (more at the end of this review)…..
By displaying relevant ads they are able to pay the publisher top CPC rates because the Return of Investment for the advertiser is very high (advantage of content relevant ads). One example: Dating ads on a website about insurance will most likely result in absolutely no conversions. It’s very easy to test how relevant your Chitika ads will be. Go to a website who runs Chitika ads and append “#chitikatest=New York Pizza” to the end of the URL, press enter and reload the website. You should then see advertisements about whatever you entered, in my case New York Pizza. If you are looking for a URL then just go to Wikihow. One special example I would like to point out is this url. The drink “New York Egg cream” is something special for New York. Have a look on the link and then compare the relevancy of the AdSense ads with the relevancy of the Chitika ads. Google only shows general new york ads whereas Chitika shows ads of local stores. Amazing isn’t it?
Chitika’s Ad Layout
When I first had a look on the default layout of Chitika’s ads I was amazed. I previously made a post about psychological AdSense optimization where I talked about colors and all that. The layout is extremely important as it decides whether the user clicks on the ad or doesn’t.
Chitika offers all methods of optimizing your ads, changing the title color, text color, border color and URL color. That’s of course what Google offers as well but there is one significant difference. Google’s TOS disallows placing images next to your advertisements because they think that that could somehow encourage the user to click the ads. What’s the big deal? That only means more money. The visitor sees the image and then automatically focuses the ad unit next to it resulting in more clicks. That’s a clever trick which Chitika automatically implements. Check out the picture, Chitika automatically displays relevant images next to the ads! Amazing, I was stunned when I saw that the first time. That of course means more revenue for you.
How much revenue can the Chitika publisher expect?
First thing we talked about was the relevancy of the ads. The relevancy is the main factor for high CPC. Chitika is able to display relevant ads as I showed you above. The result is a CPC as high as together with AdSense. I even have a higher CPC on my gaming site with Chitika than with AdSense. That’s because AdSense performs really poor for everyone in the Gaming niche. The CPC you can expect lays anywhere between 75 and 125 percent of your AdSense CPC.
Next factor is the Click Through Rate (CTR), by allowing major customizations and placing images next to the ads the Chitika CTR lays somewhere between 100 and even up to 250 percent of your AdSense CTR. Please keep in mind that most people don’t use Chitika to replace AdSense but as an additional ad on the website. Look at Wikihow above, they are using 3 AdSense content units and 1 Chitika unit near the footer. The footer is a relatively bad placement (see the heat map), but still the owner reported a CTR of above 1 percent, which is tremendous! By using Chitika as additional source of income you are able to increase your total earnings by 10-20 percent. Do you want to miss that?
For which sites does Chitika perform best?
Chitika performs very good for all websites. The sites AdSense performs bad for are the sites Chitika performs very good for. Poor text-content websites for example.
The AdSense crawler is unable to find any content to display AdSense ads on video sites for example. They are not able analyze the video, they can only check out the description of the video, the title, the tags or the comments. In a lot of cases those aren’t however that relevant. Chitika is able to display relevant ads for the visitor by just analyzing the tiny search string which reveals what the visitor was actually looking for!
All websites work well together with Chitika, the best websites are in my opinion video sites and also local sites (see the Pizza example above).
In terms of CPC the same niches as with AdSense peform best. That’s simply because the ROI for the advertiser is high (the advertiser earns a lot if someone purchases something) and resulting in spending more money into ad-campaigns. Car sites, Insurance sites, medical sites, foreclosure sites, lawyer sites, local sites and a lot more perform really good. Low paying niches are the same as together with AdSense, but that’s not the fault of the advertising program, it’s the problem of the niche. My niche is relatively low paying but still I am earning more than before.
Interview with Chitika Account Manager
I was so stunned by Chitika that I immediately started writing on this blog post and thought “Hey! Why not talk to someone from the Chitika company?”. Two days later Vik Chhabra (@vikc) joined me in an interview overviewing and explaining Chitika. Of course also all the benefits Chitika has were subject of the talk. Thanks again to you for the informative interview!
Link to the video.
The video is in HD by default, you can turn it off in the player if your internet connection is too poor performing (I have a friend who still downloads at 30 kb / second LOL). Feel free to contact Vik in case you are interested in joining Chitika, he will assists you with all the questions you have and setting up your Chitika account. Make sure to mention that you came from us and he will put you on his top priority list!
Quotes from other People
There are a lot of positive and of course negative comments from other people on Chitika. Here are some found on the Chitika site itself:
Brandon from FitBuff.com said: I had heard good things about Chitika, but it was just one of those things that I never quite got around to checking out. Finally, I went to the website, had the code installed in minutes, and Chitika instantly became one of my top revenue sources in the first month! There was literally no learning curve or optimization, so I’m sure my results will be even better once I delve deeper. I simply input the code in the appropriate spot, and I was done. One of the best things about the ads is that they are only shown to visitors who arrive at my site via search engines, so the “regular readers” aren’t bogged down by more ads, even though Chitika is earning nearly as much as the ads that are always visible!
Arnold Alting from downloads.nl said: Chitika | Premium works great for us. A good Google Adsense alternative with very well targeted ads.
Carl from carlpei.com said: The best part of Chitika has to be the support! I have Ryan from Chitika on my MSN list and he’s always ready to chat. I’m a small publisher, this gives a very personal feeling.
@TomRoyce from House Meets Owner said: I use Chitika on a hobby site and it earns 3x more than adsense does for the same # impressions.
@trentiles from Dubs in the Buff said: Only have been using Chitika for a few days. So far good experience but I wish I could customize the ads more such as borders, etc.
Own Experience
I have been using Chitika for almost a month now, mainly to get away from AdSense as only source of income. My website is in the gaming niche not a that good niche in terms of advertising because of the young audience and no really expensive products. Nonetheless my Chitika CPC is 30 percent higher than my AdSense CPC, which stunned me at first because AdSense was priorly the program that got me the highest CPC. Looking at my monthly revenue now around 20 percent comes from Chitika which is not that much of course. But considering that only 10 percent of my search engine visitor see the ads and generate 20 percent of my total income then yes, that’s a nice in earnings. I am really satisfied.
Signup for Chitika
We hope that we were able to bring Chitika a littler closer to you. You probably still have lots of unanswered questions but don’t wonder, every advertising program is like a unique new world. We can only recommend you to sign up for Chitika and test it yourself, it’s free of course.
Quote:
There are good and bad advertising programs in terms of revenue for the publisher. Good ones in general are Google AdSense, YPN, Adsdaq and ….. Hmm well, can’t think of any other good advertising programs. I have been testing a couple of programs and most of them are just crap. They try to copy Google AdSense and fail greatly because they will never be able to have more advertisers than AdSense. They aren’t innovative. Good news, I recently discovered another good advertising program (the first one in a while). The name of the program is Chitika.
What’s special about Chitika?
To understand why Chitika is a good advertising program you need to understand in which particular situations Google AdSense is unable to bring the publisher good revenue. Google AdSense puts everything into displaying content relevant ads, which is a good idea hence that way both publisher and advertiser earn more money. Less relevant ads means less conversions after clicking on the ad resulting in less revenue for the advertiser and consequently less money for the publisher. Now comes the part what makes Chitika special: Chitika does not scan the content of the page to display relevant ads, they scan the search strings which were used to enter the website.
By just looking at for example “Pizza in New York” compared to thousands of lines of unnecessary code Chitika is able to display extremely relevant ads. Sometimes even more relevant than Google AdSense (more at the end of this review)…..
By displaying relevant ads they are able to pay the publisher top CPC rates because the Return of Investment for the advertiser is very high (advantage of content relevant ads). One example: Dating ads on a website about insurance will most likely result in absolutely no conversions. It’s very easy to test how relevant your Chitika ads will be. Go to a website who runs Chitika ads and append “#chitikatest=New York Pizza” to the end of the URL, press enter and reload the website. You should then see advertisements about whatever you entered, in my case New York Pizza. If you are looking for a URL then just go to Wikihow. One special example I would like to point out is this url. The drink “New York Egg cream” is something special for New York. Have a look on the link and then compare the relevancy of the AdSense ads with the relevancy of the Chitika ads. Google only shows general new york ads whereas Chitika shows ads of local stores. Amazing isn’t it?
Chitika’s Ad Layout
When I first had a look on the default layout of Chitika’s ads I was amazed. I previously made a post about psychological AdSense optimization where I talked about colors and all that. The layout is extremely important as it decides whether the user clicks on the ad or doesn’t.
Chitika offers all methods of optimizing your ads, changing the title color, text color, border color and URL color. That’s of course what Google offers as well but there is one significant difference. Google’s TOS disallows placing images next to your advertisements because they think that that could somehow encourage the user to click the ads. What’s the big deal? That only means more money. The visitor sees the image and then automatically focuses the ad unit next to it resulting in more clicks. That’s a clever trick which Chitika automatically implements. Check out the picture, Chitika automatically displays relevant images next to the ads! Amazing, I was stunned when I saw that the first time. That of course means more revenue for you.
How much revenue can the Chitika publisher expect?
First thing we talked about was the relevancy of the ads. The relevancy is the main factor for high CPC. Chitika is able to display relevant ads as I showed you above. The result is a CPC as high as together with AdSense. I even have a higher CPC on my gaming site with Chitika than with AdSense. That’s because AdSense performs really poor for everyone in the Gaming niche. The CPC you can expect lays anywhere between 75 and 125 percent of your AdSense CPC.
Next factor is the Click Through Rate (CTR), by allowing major customizations and placing images next to the ads the Chitika CTR lays somewhere between 100 and even up to 250 percent of your AdSense CTR. Please keep in mind that most people don’t use Chitika to replace AdSense but as an additional ad on the website. Look at Wikihow above, they are using 3 AdSense content units and 1 Chitika unit near the footer. The footer is a relatively bad placement (see the heat map), but still the owner reported a CTR of above 1 percent, which is tremendous! By using Chitika as additional source of income you are able to increase your total earnings by 10-20 percent. Do you want to miss that?
For which sites does Chitika perform best?
Chitika performs very good for all websites. The sites AdSense performs bad for are the sites Chitika performs very good for. Poor text-content websites for example.
The AdSense crawler is unable to find any content to display AdSense ads on video sites for example. They are not able analyze the video, they can only check out the description of the video, the title, the tags or the comments. In a lot of cases those aren’t however that relevant. Chitika is able to display relevant ads for the visitor by just analyzing the tiny search string which reveals what the visitor was actually looking for!
All websites work well together with Chitika, the best websites are in my opinion video sites and also local sites (see the Pizza example above).
In terms of CPC the same niches as with AdSense peform best. That’s simply because the ROI for the advertiser is high (the advertiser earns a lot if someone purchases something) and resulting in spending more money into ad-campaigns. Car sites, Insurance sites, medical sites, foreclosure sites, lawyer sites, local sites and a lot more perform really good. Low paying niches are the same as together with AdSense, but that’s not the fault of the advertising program, it’s the problem of the niche. My niche is relatively low paying but still I am earning more than before.
Interview with Chitika Account Manager
I was so stunned by Chitika that I immediately started writing on this blog post and thought “Hey! Why not talk to someone from the Chitika company?”. Two days later Vik Chhabra (@vikc) joined me in an interview overviewing and explaining Chitika. Of course also all the benefits Chitika has were subject of the talk. Thanks again to you for the informative interview!
Link to the video.
The video is in HD by default, you can turn it off in the player if your internet connection is too poor performing (I have a friend who still downloads at 30 kb / second LOL). Feel free to contact Vik in case you are interested in joining Chitika, he will assists you with all the questions you have and setting up your Chitika account. Make sure to mention that you came from us and he will put you on his top priority list!
Quotes from other People
There are a lot of positive and of course negative comments from other people on Chitika. Here are some found on the Chitika site itself:
Brandon from FitBuff.com said: I had heard good things about Chitika, but it was just one of those things that I never quite got around to checking out. Finally, I went to the website, had the code installed in minutes, and Chitika instantly became one of my top revenue sources in the first month! There was literally no learning curve or optimization, so I’m sure my results will be even better once I delve deeper. I simply input the code in the appropriate spot, and I was done. One of the best things about the ads is that they are only shown to visitors who arrive at my site via search engines, so the “regular readers” aren’t bogged down by more ads, even though Chitika is earning nearly as much as the ads that are always visible!
Arnold Alting from downloads.nl said: Chitika | Premium works great for us. A good Google Adsense alternative with very well targeted ads.
Carl from carlpei.com said: The best part of Chitika has to be the support! I have Ryan from Chitika on my MSN list and he’s always ready to chat. I’m a small publisher, this gives a very personal feeling.
@TomRoyce from House Meets Owner said: I use Chitika on a hobby site and it earns 3x more than adsense does for the same # impressions.
@trentiles from Dubs in the Buff said: Only have been using Chitika for a few days. So far good experience but I wish I could customize the ads more such as borders, etc.
Own Experience
I have been using Chitika for almost a month now, mainly to get away from AdSense as only source of income. My website is in the gaming niche not a that good niche in terms of advertising because of the young audience and no really expensive products. Nonetheless my Chitika CPC is 30 percent higher than my AdSense CPC, which stunned me at first because AdSense was priorly the program that got me the highest CPC. Looking at my monthly revenue now around 20 percent comes from Chitika which is not that much of course. But considering that only 10 percent of my search engine visitor see the ads and generate 20 percent of my total income then yes, that’s a nice in earnings. I am really satisfied.
Signup for Chitika
We hope that we were able to bring Chitika a littler closer to you. You probably still have lots of unanswered questions but don’t wonder, every advertising program is like a unique new world. We can only recommend you to sign up for Chitika and test it yourself, it’s free of course.
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