Hey Daniel
Don't make the mistake of buying internet businesses in the beginning of your IM career.This may prove fatal.
Instead think of creating high value businesses.It's not difficult at all.Once you start doing ,you'll be amazed at the ease.
I call this method "Emergency Cash Method" and it has always worked for me.You need to follow these steps to generate at least $1000 within the next 24 hours.Once you generate enough cash with this method,you can sell that site at 5-10 times the monthly revenue at Website flipping sites.
Here are the steps:
1)Spot a need : Don't use any keyword research software here.Instead visit some forums in the niche you want to create your product.Go through the discussions.See what are problems these people facing.If you provide a solution to these problems,people will eagerly buy your product.
2)Create your product:Create a short 10-15 page report providing the solution.You can find the content at the article directories or through the Google search.
Alternatively you can buy a PLR product ,re-work and re-brand it and you have your own product within hours.Price it at $5-$10.
3)Create your salespage:This is not difficult.Use "$7secrets" script to handle the payments etc.It only costs $7.They also provide you a salesletter template(Though most of it is written in Latin.So you might want to modify some portion of it).To find more templates type "Free salesletter templates" in Google search and download the templates.
4)Drive Traffic:This is the part which is going to make or break your product launch.To cross the $1000 mark within 24 hours you need to drive large amount of targeted traffic to your salespage.I have discussed 15 FREE methods to generate huge amount of traffic in the "Emergency Cash Method" report but it's not possible to discuss all the methods here.Nevertheless I'll discuss some of them:
i)JV and affiliate traffic:This is the people leverage part and going to play huge role in the success of your product.Make some friends at the forums and get some of them to promote your product to their list.Offer 100% commission on the front end product and make money on the One Time Offers and Back-end.
ii)Forum marketing:This can also provide you with targeted traffic.Contact the members you have seen discussing their problems via PM and explain that your product is the perfect solution to their problems.You'll get many buyers this way.
iii)Article marketing:Evergreen method.Write 10-20 targeted articles around the subject of your product and submit them to as many directories as you can.Include a link to your product in the resource.
iv)Video Marketing:Hot trend of the way.You have already written some articles(If not get some PLR articles).Now convert them into live talking videos using :
Turn any article to video with animation, music, graphics, and a full voice-over for just $1!
They also submit your videos to 10+ top video sites.You can use their service Totally FREE for 14 days.
You can also submit your videos using "TubeMogul".Here is a cool trick:
search for the popular videos in your niche.Paste their URLs in the Youtube FREE keyword search tool:
https://ads.youtube.com/keyword_tool
it'll present you with a long list of related keyword suggestions.Save them in a notepad.Use them in the Description and tagging of the video.
By using video marketing you can expect to get large amount of traffic to your site in no time.Now it's time to start calculating the cash.
I have applied the above mentioned strategies in many niches and have always been able to generate more than $1000 in a very short time.
Once you squeeze the maximum possible profits from your site,Sell it at flippa.com for 5-10 times your monthly revenue.
You don't need more than $20 to apply this method.
Best of luck.
2009年10月2日星期五
2009年9月27日星期日
Keyword Research Secrets to Explode Your Affiliate Business
You know one of the biggest reasons that so many affiliates are struggling is because what I call clone thinking. That is they do affiliate marketing like they’re following some cookbook recipe.
In particular when it comes to keyword research, they’ll go into a market like dog training. They’ll start by brain storming some possibilities :
dog training
train dog
dog behavior
dog obedience
and maybe a few more
They most likely got these right from the sales letter of the dog training ebook. Then they’ll put these into a keyword tool like wordtracker, and finally throw the results into separate adgroups. After running the campaigns for a few days they’ll discover that the keywords are too expensive and bid them down to the second page.
After optimizing the campaign for 3 months, they’ll think : “Damn! What am I doing wrong, I making 5 sales a day, with 50% ROI. How are these super affiliates making 50 sales a day with 100% ROI?!?”
Well here’s a tip, if you follow the same cookbook recipe to keyword research as everyone else then you’re going to face fierce competition and low profit margins (if any at all).
If you want to be a super affiliate you have to think outside of the box, especially when it comes to keyword research.
Here’s how I would tackle this market:
Dog Breeds
airedale terrier
akita
australian shepherd
basset hound
beagle
bichon frise
bloodhound
boston terrier
boxer
brittany
bulldog
bullmastiff
cairn terrier
cavalier king charles spaniel
chesapeake bay retriever
chihuahua
chinese shar-pei
cocker spaniel
collie
dachshund
doberman pinscher
english springer spaniel
german shepherd
german shorthaired pointer
golden retriever
great dane
great pyrenees
labrador retriever
lhasa apso
maltese
mastiff
minature pinscher
miniature schnauzer
newfoundland
papillons
pekingese
pembroke welsh corgi
pitbull
pomeranian
poodle
pugs
rottweiler
saint bernard
scottish terrier
shetland sheepdog
shih tzu
siberian husky
vizsla
weimaraner
west highland white terrier
yorkshire terrier
Dog Problems
aggression
anger
bark
barking
biting
chewing
crying
digging
flatulence
house break
house breaking
house training
jealousy
jumping
litterbox train
litterbox training
nipping
paper training
potty train
potty training
seperation anxiety
toliet train
toliet training
whining
chasing
begging
leash pulling
leash training
growling
Now the first row is a large list of dog types, including synonyms, such as canine, k9, and of course puppy. The second row is a huge list of all possible dog behaviors.
Multiple the first column by the second column and you have a highly targeted keyword list with broad reach. This is how a super affiliate would approach this market.
This is how a super affiliate makes 50 sales a day and 100% ROI. That is, by not just bidding on more keywords, but a much broader reach of keywords.
By the way all of this is from my presentation at the Affiliate Summit in Miami.
Paul, an affiliate, who saw my presentation at the Affiliate Summit, emailed me the following question:
“I enjoyed your presentation at Affiliate Summit. I have one quick question for you…
When you showed your example of building keyword lists using “dog” and “behavior”, what tool did you use to generate the list of various dog breeds? I tried to replicate your example in the Adwords keyword tool but that didn’t seem to return that same list. Ditto on the keyword “behavior”. Can you help?
Thanks!”
This is a really great question. Here’s what I wrote back to Paul:
“I’m glad you enjoyed my talk.
I would just google search dog breads and find some websites that discuss the different types of breeds. You can do something similar to get all the behavior + use lateral search tools, similar to the one wordtracker offers.
The key is to think outside of the box, don’t strictly rely on keyword research tools.”
Here’s what Paul wrote back:
“OK thanks Amit. From your slide it had the “look” of a keyword tool that had generated the list of breeds and a separate list of words related to “behavior.” I ran a search for dog breeds and wikipedia has a great entry, and searches on “types of behavior” came up with good results too. So from there I guess I would dump the lists into Excel and create the keyword combos. That’s pretty easy to do.
Thanks for the info Amit!”
Paul, you have got it down! I never would have though wikipedia would be a source to dig up keywords!
Kudos.
It’s this time of creative keyword research that separates the men from the boys, and the women from the girls!
In particular when it comes to keyword research, they’ll go into a market like dog training. They’ll start by brain storming some possibilities :
dog training
train dog
dog behavior
dog obedience
and maybe a few more
They most likely got these right from the sales letter of the dog training ebook. Then they’ll put these into a keyword tool like wordtracker, and finally throw the results into separate adgroups. After running the campaigns for a few days they’ll discover that the keywords are too expensive and bid them down to the second page.
After optimizing the campaign for 3 months, they’ll think : “Damn! What am I doing wrong, I making 5 sales a day, with 50% ROI. How are these super affiliates making 50 sales a day with 100% ROI?!?”
Well here’s a tip, if you follow the same cookbook recipe to keyword research as everyone else then you’re going to face fierce competition and low profit margins (if any at all).
If you want to be a super affiliate you have to think outside of the box, especially when it comes to keyword research.
Here’s how I would tackle this market:
Dog Breeds
airedale terrier
akita
australian shepherd
basset hound
beagle
bichon frise
bloodhound
boston terrier
boxer
brittany
bulldog
bullmastiff
cairn terrier
cavalier king charles spaniel
chesapeake bay retriever
chihuahua
chinese shar-pei
cocker spaniel
collie
dachshund
doberman pinscher
english springer spaniel
german shepherd
german shorthaired pointer
golden retriever
great dane
great pyrenees
labrador retriever
lhasa apso
maltese
mastiff
minature pinscher
miniature schnauzer
newfoundland
papillons
pekingese
pembroke welsh corgi
pitbull
pomeranian
poodle
pugs
rottweiler
saint bernard
scottish terrier
shetland sheepdog
shih tzu
siberian husky
vizsla
weimaraner
west highland white terrier
yorkshire terrier
Dog Problems
aggression
anger
bark
barking
biting
chewing
crying
digging
flatulence
house break
house breaking
house training
jealousy
jumping
litterbox train
litterbox training
nipping
paper training
potty train
potty training
seperation anxiety
toliet train
toliet training
whining
chasing
begging
leash pulling
leash training
growling
Now the first row is a large list of dog types, including synonyms, such as canine, k9, and of course puppy. The second row is a huge list of all possible dog behaviors.
Multiple the first column by the second column and you have a highly targeted keyword list with broad reach. This is how a super affiliate would approach this market.
This is how a super affiliate makes 50 sales a day and 100% ROI. That is, by not just bidding on more keywords, but a much broader reach of keywords.
By the way all of this is from my presentation at the Affiliate Summit in Miami.
Paul, an affiliate, who saw my presentation at the Affiliate Summit, emailed me the following question:
“I enjoyed your presentation at Affiliate Summit. I have one quick question for you…
When you showed your example of building keyword lists using “dog” and “behavior”, what tool did you use to generate the list of various dog breeds? I tried to replicate your example in the Adwords keyword tool but that didn’t seem to return that same list. Ditto on the keyword “behavior”. Can you help?
Thanks!”
This is a really great question. Here’s what I wrote back to Paul:
“I’m glad you enjoyed my talk.
I would just google search dog breads and find some websites that discuss the different types of breeds. You can do something similar to get all the behavior + use lateral search tools, similar to the one wordtracker offers.
The key is to think outside of the box, don’t strictly rely on keyword research tools.”
Here’s what Paul wrote back:
“OK thanks Amit. From your slide it had the “look” of a keyword tool that had generated the list of breeds and a separate list of words related to “behavior.” I ran a search for dog breeds and wikipedia has a great entry, and searches on “types of behavior” came up with good results too. So from there I guess I would dump the lists into Excel and create the keyword combos. That’s pretty easy to do.
Thanks for the info Amit!”
Paul, you have got it down! I never would have though wikipedia would be a source to dig up keywords!
Kudos.
It’s this time of creative keyword research that separates the men from the boys, and the women from the girls!
Launching an Affiliate Offer: From Zero to Profitability, Part II
Okay at this point, if you’ve followed part I, we have a campaign with a landing page that converts, and we’re bidding on the right keywords, and our campaign is either breaking even, or slightly negative or positive.
Now it time for the fun part, optimization!
Optimization is both an art and a science, the more experience you have doing it the better, and better, you get at it.
I’m going to discuss some techniques and thought processes I use when I optimize my ppc campaigns, but remember the best way to learn how to do this is through spending hours upon hours on one campaign after another optimizing!
Here’s what you need to focus on:
COST PER CONVERSION:
You see this column if you have Google conversion tracking turned on, and it is THE most important metric you need to track. Cost/Conv. tell you how much you need to spend to make 1 sale. So if it’s $5 for your campaign and the payout is $7, then you make $2 profit for each sale.
SPLIT TESTING ADS:
Your first goal is to get the Cost/Conv. of all your high traffic adgroups as low as possible while preferably maintaining your ad position on the first page.
The best way to do this is to split test 2 ads at a time. You’d be amazed at the difference in conversion rate of 2 different ads. Test different headlines, body copy, display urls, etc.
Find the ad with the lowest Cost/Conv., not necessarily the highest conversion rate since you can have a low CTR ad with a high conversion rate but your Cost/Conv may be high since Google will force you to more for click for an ad with low CTR. You need to find an ad the gets a good CTR AND a high conversion rate.
As far as quality score goes (including landing page quality score), please refer to this post. Remember quality score ONLY effects your minimum bids, nothing else.
As far as split testing ads, keep your focus on your top traffic adgroups. Remember the 20/80 principle
EXPANDING & TRACKING KEYWORDS:
A great way increasing your traffic is to go into your top traffic adgroups and use the Google keywords suggestion tool to add keywords directly to your adgroups.
Once you had enough data, start to monitor which keywords are converting to sales and which are not. Adjust bids, at the keyword level, accordingly.
ADJUSTING ADGROUP BIDS:
This is the main method you will use to optimize your campaign. The simple fact is some keywords just convert WAY better than other, and if you have your campaign setup with tightly targeted adgroups then you’ll know exactly what set of keywords convert and which don’t by just tracking the Cost/Conv of each adgroup.
Here’s some tips when adjusting bids, assuming you have an offer paying out $10 per sale, and your goal is 100% ROI, or Cost/Conv. equal to $5.
Lower bids on adgroups by 10% that have a Cost/Conv greater than $10
Raise bids on adgroups that have a Cost/Conv less than $5.
If you have an adgroup where you spend $20 (2X payout) and no sales, pause it.
If you have an adgroup with a Cost/Conv greater than $20, pause it.
Repeat the above steps until you converge onto a Cost/Conv of $5
That’s it, some basic optimization tips you can take to the bank.
WARNING:
If you use these optimization tips, PLEASE wait until you have statistically relevant data. Lose money for a while if you have to, but don’t make rash decision.
Optimizing your campaigns is REALLY easy as long as you can control your emotions and not freak out that you’re losing money.
Don’t be stupid.
Don’t be rash.
Don’t panic.
AND don’t be afraid to lose money while optimizing your campaigns. Losing money in the beginning is PART OF THE PROCESS.
Do you have the emotional toughness to be a super affiliate?
Now it time for the fun part, optimization!
Optimization is both an art and a science, the more experience you have doing it the better, and better, you get at it.
I’m going to discuss some techniques and thought processes I use when I optimize my ppc campaigns, but remember the best way to learn how to do this is through spending hours upon hours on one campaign after another optimizing!
Here’s what you need to focus on:
COST PER CONVERSION:
You see this column if you have Google conversion tracking turned on, and it is THE most important metric you need to track. Cost/Conv. tell you how much you need to spend to make 1 sale. So if it’s $5 for your campaign and the payout is $7, then you make $2 profit for each sale.
SPLIT TESTING ADS:
Your first goal is to get the Cost/Conv. of all your high traffic adgroups as low as possible while preferably maintaining your ad position on the first page.
The best way to do this is to split test 2 ads at a time. You’d be amazed at the difference in conversion rate of 2 different ads. Test different headlines, body copy, display urls, etc.
Find the ad with the lowest Cost/Conv., not necessarily the highest conversion rate since you can have a low CTR ad with a high conversion rate but your Cost/Conv may be high since Google will force you to more for click for an ad with low CTR. You need to find an ad the gets a good CTR AND a high conversion rate.
As far as quality score goes (including landing page quality score), please refer to this post. Remember quality score ONLY effects your minimum bids, nothing else.
As far as split testing ads, keep your focus on your top traffic adgroups. Remember the 20/80 principle
EXPANDING & TRACKING KEYWORDS:
A great way increasing your traffic is to go into your top traffic adgroups and use the Google keywords suggestion tool to add keywords directly to your adgroups.
Once you had enough data, start to monitor which keywords are converting to sales and which are not. Adjust bids, at the keyword level, accordingly.
ADJUSTING ADGROUP BIDS:
This is the main method you will use to optimize your campaign. The simple fact is some keywords just convert WAY better than other, and if you have your campaign setup with tightly targeted adgroups then you’ll know exactly what set of keywords convert and which don’t by just tracking the Cost/Conv of each adgroup.
Here’s some tips when adjusting bids, assuming you have an offer paying out $10 per sale, and your goal is 100% ROI, or Cost/Conv. equal to $5.
Lower bids on adgroups by 10% that have a Cost/Conv greater than $10
Raise bids on adgroups that have a Cost/Conv less than $5.
If you have an adgroup where you spend $20 (2X payout) and no sales, pause it.
If you have an adgroup with a Cost/Conv greater than $20, pause it.
Repeat the above steps until you converge onto a Cost/Conv of $5
That’s it, some basic optimization tips you can take to the bank.
WARNING:
If you use these optimization tips, PLEASE wait until you have statistically relevant data. Lose money for a while if you have to, but don’t make rash decision.
Optimizing your campaigns is REALLY easy as long as you can control your emotions and not freak out that you’re losing money.
Don’t be stupid.
Don’t be rash.
Don’t panic.
AND don’t be afraid to lose money while optimizing your campaigns. Losing money in the beginning is PART OF THE PROCESS.
Do you have the emotional toughness to be a super affiliate?
Launching an Affiliate Offer: From Zero to Profitability, Part I
Going from zero to profitability can often be the most frustrating part of launching an affiliate offer.
Now I’m not going to get into the nitty gritty of finding a good offer or testing an offer. I’m going to assume you’ve found a good offer that:
Other affiliates are having success with, I always go with offers with proven track records
That has substantial profit potential, if I can’t potentially make several $1000 a day profit with the offer, I don’t waste my time with it
The next step is to find a good list of keywords using tools such as Wordtracker, Google Keywords Tool, etc. There’s dozens of keyword tools on the market so take your pick!
And no, the secret is NOT in the keyword tool you’re using.
Make sure you do a thorough job with keyword research, read this post of mine to get some insights on how to do that.
Now Once you’ve done your keyword research, & setup your Adwords campaign (tightly targeted Adgroups with relevant adcopy) you have a decision to make:
Do you make a landing page for this offer or do you do Googlecash?
I would strongly recommend making a landing page. However, if you’re still testing the offer, the best way to do that is to buy a domain name and do a framed redirect to the affiliate site.
Google doesn’t allow this, but they won’t catch on for months. It’s just for testing, so no worries.
If you’re serious about the offer then construct a landing page. If you don’t know where to start regarding your landing page design, I would recommend doing a little market research by studying what other affiliates are doing, what elements are similar in their landing pages.
And then construct your own UNIQUE landing page.
I know some of you have a hard time with that part, but trust me, if you only rip people off you’re only cheating yourself-you won’t learn anything and you’ll ultimately limit your own success.
I would recommend using a good split test program to set up a split test url for your Google campaign right off the bad.
Also, make sure you have your affiliate manager install Google conversion tracking and your split test tracking code on the thank page, and if they refuse drop the offer and move on.
You always want to do an A/B split test on your landing page AND use crazyegg to determine how many people are clicking through to the affiliate offer, and what affiliate link they’re clicking on.
Test the colors, headline, graphics, anything you can think of.
TEST!
Once you’ve launched your offer you want to carefully monitor it. The first sign of a healthy launch is if you break even or are just slightly negative right off the bat. Then your job is to optimize your campaign
Now there are several other scenario you can hit:
You’re getting barely any traffic, but the offer is converting! You need to bid on more keywords or increase your bids if your bid position is low.
You’re getting lots of traffic, but no conversions. You’re either bidding on the wrong keywords, or have a poor traffic source (such as some smaller ppc search engines or the Google content network, etc)
You’re getting lots of traffic, have conversion, but your ROI is low. Your either bidding too high, and if that’s not the case then there’s a problem with your landing page, I would revamp your landing page.
No matter what scenario your campaign ends up in the key to success is persistence.
Think about it, if other affiliates are succeeding with the offer, then it’s only matter of getting the right traffic to a landing page(s) that converts.
You have to have the mindset: I’m going to keep testing different landing pages, ads, keywords, and traffic sources until I get this offer profitable.
Once you’re at the point where you’re getting decent traffic and your landing page is converting, albeit you may still be breaking even or slightly negative, then you’re ready to go on to the next step, optimization, which I’ll discuss in the next post.
Now I’m not going to get into the nitty gritty of finding a good offer or testing an offer. I’m going to assume you’ve found a good offer that:
Other affiliates are having success with, I always go with offers with proven track records
That has substantial profit potential, if I can’t potentially make several $1000 a day profit with the offer, I don’t waste my time with it
The next step is to find a good list of keywords using tools such as Wordtracker, Google Keywords Tool, etc. There’s dozens of keyword tools on the market so take your pick!
And no, the secret is NOT in the keyword tool you’re using.
Make sure you do a thorough job with keyword research, read this post of mine to get some insights on how to do that.
Now Once you’ve done your keyword research, & setup your Adwords campaign (tightly targeted Adgroups with relevant adcopy) you have a decision to make:
Do you make a landing page for this offer or do you do Googlecash?
I would strongly recommend making a landing page. However, if you’re still testing the offer, the best way to do that is to buy a domain name and do a framed redirect to the affiliate site.
Google doesn’t allow this, but they won’t catch on for months. It’s just for testing, so no worries.
If you’re serious about the offer then construct a landing page. If you don’t know where to start regarding your landing page design, I would recommend doing a little market research by studying what other affiliates are doing, what elements are similar in their landing pages.
And then construct your own UNIQUE landing page.
I know some of you have a hard time with that part, but trust me, if you only rip people off you’re only cheating yourself-you won’t learn anything and you’ll ultimately limit your own success.
I would recommend using a good split test program to set up a split test url for your Google campaign right off the bad.
Also, make sure you have your affiliate manager install Google conversion tracking and your split test tracking code on the thank page, and if they refuse drop the offer and move on.
You always want to do an A/B split test on your landing page AND use crazyegg to determine how many people are clicking through to the affiliate offer, and what affiliate link they’re clicking on.
Test the colors, headline, graphics, anything you can think of.
TEST!
Once you’ve launched your offer you want to carefully monitor it. The first sign of a healthy launch is if you break even or are just slightly negative right off the bat. Then your job is to optimize your campaign
Now there are several other scenario you can hit:
You’re getting barely any traffic, but the offer is converting! You need to bid on more keywords or increase your bids if your bid position is low.
You’re getting lots of traffic, but no conversions. You’re either bidding on the wrong keywords, or have a poor traffic source (such as some smaller ppc search engines or the Google content network, etc)
You’re getting lots of traffic, have conversion, but your ROI is low. Your either bidding too high, and if that’s not the case then there’s a problem with your landing page, I would revamp your landing page.
No matter what scenario your campaign ends up in the key to success is persistence.
Think about it, if other affiliates are succeeding with the offer, then it’s only matter of getting the right traffic to a landing page(s) that converts.
You have to have the mindset: I’m going to keep testing different landing pages, ads, keywords, and traffic sources until I get this offer profitable.
Once you’re at the point where you’re getting decent traffic and your landing page is converting, albeit you may still be breaking even or slightly negative, then you’re ready to go on to the next step, optimization, which I’ll discuss in the next post.
8 questions and answers for Affiliate Marketing beginners
I quite often get beginners to affiliate marketing asking me questions via MSN, email or on various forums. Now I don’t mind this at all. Here is my top 8 questions and answers that I get asked most often.
1. What is the best affiliate program?
Now how am I supposed to answer this? The “best” affiliate program will differ from site to site. Lets say that my best performing affiliate program right now is William Hill Bingo, because I feature it heavily on my bingo site. Does that mean you should promote it on your blog for digital cameras? Of course not! Instead try asking these questions…”What is the best performing affiliate program in the electrical sector, specifically digital cameras”. Then drill down and ask why, does the program offer a high CPA? Maybe it has a zero reversal policy or just converts damn well. This is the information you need to find out.
2. What is the best affiliate network?
As above, impossible to answer. If I was a finance affiliate for example then I would maybe pick OMG who are pretty much a niche network working in the financial sector. So great if you are in finance, but not so great for my bingo site. Again ask which network is the best for say high street brands, Buy.at is the answer btw. Or maybe the best network for a wide range of smaller merchants and a very proactive staff? Webgains. What about a mix of the above 2? Affiliate Window.
3. What is a good CTR for Google AdWords?
As long as you are making money it doesn’t really matter. Seriously, people obsess about this but at the end of the day if you are making money then that’s what counts. I have some campaigns that have CTR rates at 70% but earn very little, some at 2% that earn me enough for a new car. It doesn’t matter.
4. How many clicks should I send to a merchant to see if they convert?
500. Not 10, not 100 but 500. Some people will argue that it should be lower but I always send at least 500 very targeted clicks via a ppc campaign before I give it a hit/miss.
5. Are there any eBooks I should read to learn about affiliate marketing/PPC/SEO?
No, none. I’ve never read any and don’t know any successful affiliate marketeers who have either. Instead read blogs and forums and most of all, just do it! Nothing beats good old fashioned trial and error.
6. What is the best niche to promote? What makes the most money?
Again, impossible to answer. I operate in a few niches now that are very profitable to me - but only because I have been here for years and have a loyal user base, established sites and good traffic. For a newbie to enter would be very hard and would involve a lot of cash - for ppc. Even then there are no guarantees. Instead, don’t pick a market to promote just because you think you can coin it in. Instead build a site about something you are passionate about and knowledgeable about. Thats all it takes.
7. I don’t know anything about HTML, PHP, coding, web design, graphic design, datafeeds or anything remotely technical. So how can I build a website and make money?
Neither do I! Thanks to Blogger, and Wordpressyou can now have a site up and running in literally minutes. Yes you young ‘uns have it easy. Back in the day, I had to learn how to use MS FrontPage and hard code my sites from scratch.
8. Should I pay for a SEO company to optimise my site?
No. Waste of money in my opinion. I think on-page SEO just isn’t that important at all. Instead trawl the web and find out what makes a site rank well. Learn about link building, directory and article submissions. But more importantly just build a good site that people will *want* to link to. Thats all there is to it.
Anybody got any more questions?
What I’m listening to right now: Prince - “Sometimes it Snows in April” I’m going to see him again tomorrow!
Topics: Affiliate Marketing | 26 comments so far
Friday, August 3rd, 2007 at 1:00 am and is filed under Affiliate Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
1. What is the best affiliate program?
Now how am I supposed to answer this? The “best” affiliate program will differ from site to site. Lets say that my best performing affiliate program right now is William Hill Bingo, because I feature it heavily on my bingo site. Does that mean you should promote it on your blog for digital cameras? Of course not! Instead try asking these questions…”What is the best performing affiliate program in the electrical sector, specifically digital cameras”. Then drill down and ask why, does the program offer a high CPA? Maybe it has a zero reversal policy or just converts damn well. This is the information you need to find out.
2. What is the best affiliate network?
As above, impossible to answer. If I was a finance affiliate for example then I would maybe pick OMG who are pretty much a niche network working in the financial sector. So great if you are in finance, but not so great for my bingo site. Again ask which network is the best for say high street brands, Buy.at is the answer btw. Or maybe the best network for a wide range of smaller merchants and a very proactive staff? Webgains. What about a mix of the above 2? Affiliate Window.
3. What is a good CTR for Google AdWords?
As long as you are making money it doesn’t really matter. Seriously, people obsess about this but at the end of the day if you are making money then that’s what counts. I have some campaigns that have CTR rates at 70% but earn very little, some at 2% that earn me enough for a new car. It doesn’t matter.
4. How many clicks should I send to a merchant to see if they convert?
500. Not 10, not 100 but 500. Some people will argue that it should be lower but I always send at least 500 very targeted clicks via a ppc campaign before I give it a hit/miss.
5. Are there any eBooks I should read to learn about affiliate marketing/PPC/SEO?
No, none. I’ve never read any and don’t know any successful affiliate marketeers who have either. Instead read blogs and forums and most of all, just do it! Nothing beats good old fashioned trial and error.
6. What is the best niche to promote? What makes the most money?
Again, impossible to answer. I operate in a few niches now that are very profitable to me - but only because I have been here for years and have a loyal user base, established sites and good traffic. For a newbie to enter would be very hard and would involve a lot of cash - for ppc. Even then there are no guarantees. Instead, don’t pick a market to promote just because you think you can coin it in. Instead build a site about something you are passionate about and knowledgeable about. Thats all it takes.
7. I don’t know anything about HTML, PHP, coding, web design, graphic design, datafeeds or anything remotely technical. So how can I build a website and make money?
Neither do I! Thanks to Blogger, and Wordpressyou can now have a site up and running in literally minutes. Yes you young ‘uns have it easy. Back in the day, I had to learn how to use MS FrontPage and hard code my sites from scratch.
8. Should I pay for a SEO company to optimise my site?
No. Waste of money in my opinion. I think on-page SEO just isn’t that important at all. Instead trawl the web and find out what makes a site rank well. Learn about link building, directory and article submissions. But more importantly just build a good site that people will *want* to link to. Thats all there is to it.
Anybody got any more questions?
What I’m listening to right now: Prince - “Sometimes it Snows in April” I’m going to see him again tomorrow!
Topics: Affiliate Marketing | 26 comments so far
Friday, August 3rd, 2007 at 1:00 am and is filed under Affiliate Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
2009年9月23日星期三
How my automatic niche sites bring me $100/day
Hi,everyone,let me introduce myself(English is not my first language,so sorry for my english).I am in internet marketing for years in my own country.I have build many sites in the past few years.Things are changed very fast in internet,you need constantly think and keep up with it.Thanks to WF,I have learn so much in WF,and today,I will share my story,hope it will help you.
A few month ago,I saw a thread in WF talk about build a automatic niche blog,(thanks for Keith Kogane).I decide to follow his model and build a few automatic niche sites. Everything works fine except one thing,I can't find enough rss feed with full articles.Most rss feed is only including summary,some only have titles.Without full articles rss,this model will not working,so I have to stop this attempt.
A few weeks later,one of my friends send me a message,he want me test his new site - Convert any RSS to full text Rss, it can convert normal rss to full content rss.This is what I just looking for.So I try this service with the automatic site model and find it works great.
Current now,I have 3 accounts with fullrssfeed.com,and already build 12 niche wordpress based sites and a small forum with those accounts.All sites set to automatically update everyday.I add adsense code and a few affiliate links in all sites.Most of money comes from adsense.The average earnings of my adsense is $80/day,some day it reach $100.This is very inspire,my adsense account only earn a few dollars a day before.
Ok,I will show the detail of what I do now.
1.First thing always keywords research,and choose niches for your sites.
2.Setup wordpressmu.For niche wordpress sites,I use wordpressmu,I use it because it is easy to manage,only need install once,and use one database for all sites.And more,wordpress and its plugins update frequently,with wordpressmu,it only need update once,if you use wordpress for each site,you need do same thing several times.
3.Config wordpressmu.Here is list of plugins I used.
Sociable
All in One SEO Pack
All in One Adsense and YPN - For Adsense code,I saw many people said set adsense look like one part of your site.And many guys suggest use color like this:
Code:
Border=#FFFFFF
Title=#000000
Background=#FFFFFF
Text=#808080
URL=#008000They said this is best color for adsense.But for me,I usually use different Background color other than my site.I have test many times in many of my site before,for me,use different color to emphasize the adsense ad usually get better CTR.
Google Analytics for WordPress
Google XML Sitemaps - Because this plugin is for wordpress,here you should set different setting for each site in wordpressmu.Can't use the default setting 'www.yourdomain.com/sitemap.xml' as your sitemap url.Because all site will use it.I setup sitemap url like this 'www.yourdomain.com/yourdomain-sitemap.xml' in each site. I also saw there are other sitemap plugins for wordpressmu maybe better,but this one is enough for me.
Yet Another Related Posts Plugin
Simple Tags
WP-o-Matic - This one is the most important plugin to get contents from fullrssfeed.com to my sites.There are another plugins may do same thing as WP-o-Matic.I tested Feedwordpress,but it not working with fullrssfeed.com,at least in my sites.
WP-SpamFree
WP-PageNavi
WP Super Cache
Multi Site Manager - Allow you add domains and create new sites in wordpressmu.
4.After config wordpressmu,now start add domains.I use top domains for all my sites.
5.For wordpressmu setting,it will need add categories,add site name etc.I also add clickbank and CJ code in the sites,althought adsense is the biggest money for me.
6.Now you can add full rss in WP-o-Matic,start get contents in your sites.You can set it update contents every few hours or days.
First search keywords in google and find nice sites that offer rss,then use fullrssfeed.com to get full rss url.
Next,setup WP-o-Matic and 'Add campaign',then add full rss feed url in it,then one setting you should pay attention to :'Type of post to create' setting.Usually it set to 'Published',but in some of my sites,I want the sites more professional,so set it as 'Draft' first,then publish the good posts and delete the posts not wanted manually later.This only take a few minutes for me everyday.The other problem of this plugin is that,after a few weeks running,it start post duplicate contents.Someone already have a fixed script to solve the problem in wordpress,it need a little change in wordpressmu,the table name in wordpressmu is different.
I usually create a few full rss feed url for each of my sites.
7.Here is the end of setup.From now on,the big thing is promote your sites.For those niche sites,most of my traffic is from google.So seo is important.There are many threads in the forum talk about promote that you can follow.Like:
Article Marketing
Social Bookmark
Link Exchange
BackLinks
...
------------------------------------------
Everyday,I spend about 1 hour for thost sites.Usually use a few minutes for 'Published' job as mentioned before,and spend most time to do promote and seo,like backlinks,social bookmark,etc.BTW I still think backlink is the most important thing for seo.
With those steps,you will get as many automatic sites as you want.You can set it total automatically.
I set some of my sites semi-automatically.If you want your site more professional,Don't 'setup and forget it'.If you have no time to update and promote sites everyday,do it once a week,just don't give up.Insist on this for a few month,some of keywords will get good position in google,and you will get good result.
All my contents are from other sites,so copyright is first thing.Usually I will contact those sites ask them if I can use their contents by including their links in the post,most webmasters are willing to do it,because they will get backlinks and a few traffic from my sites.Also someone may ask all contents are from other sites,will google punish my sites by this? With my experience,if you sites copy from one site,usually it will be punished,if it your stuff are from many sites,it will not happen,at least all my sites are fine.Each of my sites use more than 4 full rss feed url,so the contents in each of my site are from more than 4 sites.
I have setup a small forum about one month before,also use full rss to do automatic posts.For forum,you can use Vbulletin or Simple Machine Forum,VB have 'RSS Feed' tool for import post automatically,SMF can use Mod 'RSS Feed Poster' do same job.I can not find any similar Mod in PHPBB forum.My forum post more than 100 Topics everyday automatically.Because this forum is new,I will post my experience later.
That's all,Hope you can get good ideas from my story.If you have questions,you can leave message here or in the blog I just opened for this.
A few month ago,I saw a thread in WF talk about build a automatic niche blog,(thanks for Keith Kogane).I decide to follow his model and build a few automatic niche sites. Everything works fine except one thing,I can't find enough rss feed with full articles.Most rss feed is only including summary,some only have titles.Without full articles rss,this model will not working,so I have to stop this attempt.
A few weeks later,one of my friends send me a message,he want me test his new site - Convert any RSS to full text Rss, it can convert normal rss to full content rss.This is what I just looking for.So I try this service with the automatic site model and find it works great.
Current now,I have 3 accounts with fullrssfeed.com,and already build 12 niche wordpress based sites and a small forum with those accounts.All sites set to automatically update everyday.I add adsense code and a few affiliate links in all sites.Most of money comes from adsense.The average earnings of my adsense is $80/day,some day it reach $100.This is very inspire,my adsense account only earn a few dollars a day before.
Ok,I will show the detail of what I do now.
1.First thing always keywords research,and choose niches for your sites.
2.Setup wordpressmu.For niche wordpress sites,I use wordpressmu,I use it because it is easy to manage,only need install once,and use one database for all sites.And more,wordpress and its plugins update frequently,with wordpressmu,it only need update once,if you use wordpress for each site,you need do same thing several times.
3.Config wordpressmu.Here is list of plugins I used.
Sociable
All in One SEO Pack
All in One Adsense and YPN - For Adsense code,I saw many people said set adsense look like one part of your site.And many guys suggest use color like this:
Code:
Border=#FFFFFF
Title=#000000
Background=#FFFFFF
Text=#808080
URL=#008000They said this is best color for adsense.But for me,I usually use different Background color other than my site.I have test many times in many of my site before,for me,use different color to emphasize the adsense ad usually get better CTR.
Google Analytics for WordPress
Google XML Sitemaps - Because this plugin is for wordpress,here you should set different setting for each site in wordpressmu.Can't use the default setting 'www.yourdomain.com/sitemap.xml' as your sitemap url.Because all site will use it.I setup sitemap url like this 'www.yourdomain.com/yourdomain-sitemap.xml' in each site. I also saw there are other sitemap plugins for wordpressmu maybe better,but this one is enough for me.
Yet Another Related Posts Plugin
Simple Tags
WP-o-Matic - This one is the most important plugin to get contents from fullrssfeed.com to my sites.There are another plugins may do same thing as WP-o-Matic.I tested Feedwordpress,but it not working with fullrssfeed.com,at least in my sites.
WP-SpamFree
WP-PageNavi
WP Super Cache
Multi Site Manager - Allow you add domains and create new sites in wordpressmu.
4.After config wordpressmu,now start add domains.I use top domains for all my sites.
5.For wordpressmu setting,it will need add categories,add site name etc.I also add clickbank and CJ code in the sites,althought adsense is the biggest money for me.
6.Now you can add full rss in WP-o-Matic,start get contents in your sites.You can set it update contents every few hours or days.
First search keywords in google and find nice sites that offer rss,then use fullrssfeed.com to get full rss url.
Next,setup WP-o-Matic and 'Add campaign',then add full rss feed url in it,then one setting you should pay attention to :'Type of post to create' setting.Usually it set to 'Published',but in some of my sites,I want the sites more professional,so set it as 'Draft' first,then publish the good posts and delete the posts not wanted manually later.This only take a few minutes for me everyday.The other problem of this plugin is that,after a few weeks running,it start post duplicate contents.Someone already have a fixed script to solve the problem in wordpress,it need a little change in wordpressmu,the table name in wordpressmu is different.
I usually create a few full rss feed url for each of my sites.
7.Here is the end of setup.From now on,the big thing is promote your sites.For those niche sites,most of my traffic is from google.So seo is important.There are many threads in the forum talk about promote that you can follow.Like:
Article Marketing
Social Bookmark
Link Exchange
BackLinks
...
------------------------------------------
Everyday,I spend about 1 hour for thost sites.Usually use a few minutes for 'Published' job as mentioned before,and spend most time to do promote and seo,like backlinks,social bookmark,etc.BTW I still think backlink is the most important thing for seo.
With those steps,you will get as many automatic sites as you want.You can set it total automatically.
I set some of my sites semi-automatically.If you want your site more professional,Don't 'setup and forget it'.If you have no time to update and promote sites everyday,do it once a week,just don't give up.Insist on this for a few month,some of keywords will get good position in google,and you will get good result.
All my contents are from other sites,so copyright is first thing.Usually I will contact those sites ask them if I can use their contents by including their links in the post,most webmasters are willing to do it,because they will get backlinks and a few traffic from my sites.Also someone may ask all contents are from other sites,will google punish my sites by this? With my experience,if you sites copy from one site,usually it will be punished,if it your stuff are from many sites,it will not happen,at least all my sites are fine.Each of my sites use more than 4 full rss feed url,so the contents in each of my site are from more than 4 sites.
I have setup a small forum about one month before,also use full rss to do automatic posts.For forum,you can use Vbulletin or Simple Machine Forum,VB have 'RSS Feed' tool for import post automatically,SMF can use Mod 'RSS Feed Poster' do same job.I can not find any similar Mod in PHPBB forum.My forum post more than 100 Topics everyday automatically.Because this forum is new,I will post my experience later.
That's all,Hope you can get good ideas from my story.If you have questions,you can leave message here or in the blog I just opened for this.
JUST SPILL THE BEANS! From 0 to 2000+ hits per day in 10 (TEN) minutes. 99.9% Automated
How to get at least 2k hits per day in a matter of minutes.
"Can't be done", i hear you say.. well, check this out!
create a twitter account
set up a wordpress (2.5.1 works best) blog on a generic domain.
install "wp autoblog" or "wp-o-matic".
install twitter poster ( WordPress › Twitter Poster WordPress Plugins )
Now, (do this each day, takes about 10 minutes) have a look at search.twitter.com and note down the hot trends..
Head over to Google's hot trends and note down their hot trends.
Nnoooow, go to the google blogsearch, perform a search for those trending topics and get the RSS feed of the search results.. copy the rss feed's url and insert it into your blogs wp-autoblog feature.
WHAT THIS WILL DO:
your blog will aggregate the hottest trends
your blog will auto twitter the aggregated headlines with a link to your blog
people search on the twitter realtime search, find your tweet and click through to your blog
you get mad traffic
I started this as an experiment three weeks ago and i get a constant 5k unique hits per day, according to awstats.
Why am i sharing this?! Dunno, perhaps i'm just stupid (Not really, i have other sources of income - i just thought it was time to share some stuff).
CHEERZ,
CHRIS!
"Can't be done", i hear you say.. well, check this out!
create a twitter account
set up a wordpress (2.5.1 works best) blog on a generic domain.
install "wp autoblog" or "wp-o-matic".
install twitter poster ( WordPress › Twitter Poster WordPress Plugins )
Now, (do this each day, takes about 10 minutes) have a look at search.twitter.com and note down the hot trends..
Head over to Google's hot trends and note down their hot trends.
Nnoooow, go to the google blogsearch, perform a search for those trending topics and get the RSS feed of the search results.. copy the rss feed's url and insert it into your blogs wp-autoblog feature.
WHAT THIS WILL DO:
your blog will aggregate the hottest trends
your blog will auto twitter the aggregated headlines with a link to your blog
people search on the twitter realtime search, find your tweet and click through to your blog
you get mad traffic
I started this as an experiment three weeks ago and i get a constant 5k unique hits per day, according to awstats.
Why am i sharing this?! Dunno, perhaps i'm just stupid (Not really, i have other sources of income - i just thought it was time to share some stuff).
CHEERZ,
CHRIS!
Article Spinning Tips
I've been manually spinning quite a lot of articles lately and wanted to share with you a couple tips.
Firstly, look to break a sentence down into 2, 3 or 4 parts (depending on how long it is) and then spin short phrases within it. Doing so creates a fair few variations of a sentence whilst keeping the structure and sense of it. For example...
{Making sure|Ensuring} {everyone is|employees are} {working toward|focused on} a {common |}goal {can be|is} as simple as {writing|noting} the goals down and {posting|sticking} them in {a common|an easily visible} area. {To keep employees right up-to-date|Taking this a step further}, {management|managers} {can|could} even plot the progress {toward the goals|being made}. {This is advisable|Try this} because {simply|only} {finding out|being made aware} {at the end of the time period allotted|after the allotted time has elapsed} that a goal was not {achieved|reached|accomplished} {does little to boost|damages} morale.
Secondly, try to vary the length of sentences. I've found this to significantly affect how 'unique' an article is classed as. This is how you can do it...
Often people change career because they feel that they are no longer making progress in their life{, which is something that everyone needs to do.|.}
...this example then gives the following variations...
1) Often people change career because they feel that they are no longer making progress in their life.
2) Often people change career because they feel that they are no longer making progress in their life, which is something that everyone needs to do.
It's easy enough to do and normally raises the level of uniqueness by a percentage point.
As a bonus tip, using a piece of software called 'Power Article Rewriter' makes it really simple to add spinning syntax to an article. If you're spinning articles and not using it, or at least something that does a similar job, then you're missing out.
Finally, before anyone jumps in and says that I'm wasting my time spinning articles, and the whole duplicate content debate kicks off again, I spin articles because I've found that people are more willing to publish them on their websites and blogs if they are at least a bit different from what has already been published elsewhere
Firstly, look to break a sentence down into 2, 3 or 4 parts (depending on how long it is) and then spin short phrases within it. Doing so creates a fair few variations of a sentence whilst keeping the structure and sense of it. For example...
{Making sure|Ensuring} {everyone is|employees are} {working toward|focused on} a {common |}goal {can be|is} as simple as {writing|noting} the goals down and {posting|sticking} them in {a common|an easily visible} area. {To keep employees right up-to-date|Taking this a step further}, {management|managers} {can|could} even plot the progress {toward the goals|being made}. {This is advisable|Try this} because {simply|only} {finding out|being made aware} {at the end of the time period allotted|after the allotted time has elapsed} that a goal was not {achieved|reached|accomplished} {does little to boost|damages} morale.
Secondly, try to vary the length of sentences. I've found this to significantly affect how 'unique' an article is classed as. This is how you can do it...
Often people change career because they feel that they are no longer making progress in their life{, which is something that everyone needs to do.|.}
...this example then gives the following variations...
1) Often people change career because they feel that they are no longer making progress in their life.
2) Often people change career because they feel that they are no longer making progress in their life, which is something that everyone needs to do.
It's easy enough to do and normally raises the level of uniqueness by a percentage point.
As a bonus tip, using a piece of software called 'Power Article Rewriter' makes it really simple to add spinning syntax to an article. If you're spinning articles and not using it, or at least something that does a similar job, then you're missing out.
Finally, before anyone jumps in and says that I'm wasting my time spinning articles, and the whole duplicate content debate kicks off again, I spin articles because I've found that people are more willing to publish them on their websites and blogs if they are at least a bit different from what has already been published elsewhere
2009年5月24日星期日
Using Article Marketing Drive You Traffic
Most people have heard of article marketing if they are in the Internet marketing game for all time. But most people do not know where to start when it comes to article marketing. Most people have heard of bum marketing and things, but they are still a little lost when it comes to what the visitors with the articles.
Well, I say that you need at least to start. Even if your item does not rank in the top of the search engines and things of this nature, they will still bring you traffic over time. So it's better, now and then not have to do. The more articles you have, the more traffic you get.
First, you want a little keyword research on the item you're going to write. You want to try a few keywords, long tail, with which you simply place in search engines. If you deal with these long tail keywords you want to judge them by the amount of competition they have in Google.
I generally look at other items, the ranking for this keyword. If I were an item for a keyword ranking I know I have a pretty good chance of ranking for this keyword as well. So, I write an article with the keyword, and then I will try to push that other articles of the spot. I hope that makes sense.
So, if your keyword search out what you want to write articles and submit it to EzineArticles.com. EzineArticles.Com is the best article directory online.
Well, once your article is approved and at EzineArticles.com you want to try again some links to the article. If you link back to the article you get a better picture of high rank in search engines.
This is an easy way to make your article marketing. It is a simple concept that allows you to get out and it actually started. If you never, will never be as movement of goods.
Next, discover how you transport your items to 3x - 10x or more. Click here ... Article marketing, if you want your items exploding traffic until the end of the day.
I will show with a simple trick you can use to absolutely explode your article marketing.
Well, I say that you need at least to start. Even if your item does not rank in the top of the search engines and things of this nature, they will still bring you traffic over time. So it's better, now and then not have to do. The more articles you have, the more traffic you get.
First, you want a little keyword research on the item you're going to write. You want to try a few keywords, long tail, with which you simply place in search engines. If you deal with these long tail keywords you want to judge them by the amount of competition they have in Google.
I generally look at other items, the ranking for this keyword. If I were an item for a keyword ranking I know I have a pretty good chance of ranking for this keyword as well. So, I write an article with the keyword, and then I will try to push that other articles of the spot. I hope that makes sense.
So, if your keyword search out what you want to write articles and submit it to EzineArticles.com. EzineArticles.Com is the best article directory online.
Well, once your article is approved and at EzineArticles.com you want to try again some links to the article. If you link back to the article you get a better picture of high rank in search engines.
This is an easy way to make your article marketing. It is a simple concept that allows you to get out and it actually started. If you never, will never be as movement of goods.
Next, discover how you transport your items to 3x - 10x or more. Click here ... Article marketing, if you want your items exploding traffic until the end of the day.
I will show with a simple trick you can use to absolutely explode your article marketing.
How to Become a Super Affiliate?
If you are looking for the perfect opportunity to unearth the big goldmine, it is right here, under your nose. The Internet has brought along a lot of opportunities for you to earn big money and fast. And one way to dig right into the pile of riches that you have dreamed of is to become a super affiliate.
Of course, the first question that you may be asking now is, "Who or what is a super affiliate?" Well, affiliates are like salesmen, and super affiliate direct targeted traffic that far exceeds their competitors to websites where they can sell the products of the merchants directly to the customers. They do not own those products, but they work under the direction, the affiliate program, of the merchants who do. Therefore, with every sale they make, they earn through your commissions.
Your next question may be, "How do I become a super affiliate?" Super affiliates use top website strategies and techniques to maximize their income and their advertiser's return on investments through SEO and SEM. No doubt therefore, that there is a lot of money involved. The affiliates use all the possibilities to maximize the traffic to their sites, which increases the click through rate (CTR) that leads to higher than average conversions.
There are certain options that you can take to become a Super Affiliate. Some of them are noted below and they are highly trusted by all affiliates who have been able to worm their way up to the success in no time:
• E-marketing: The super affiliates take a lot of time to study the search engine marketing (SEO) and search engine optimization (SEO) in order to perfect their affiliate methods.
• Websites: You have to know how to create professional looking websites so that the customers will be encouraged to click on links and banners to make deals with you.
• Keywords: You have to learn how to optimize keyword searches and software tools to increase web traffic to your websites.
• Digital marketing: You have to advertise a lot and not rely solely on the Internet to make the maximum impact.
• Content: You have to provide the perfect content in their sites so as to increase their credibility.
• Also, you will need to ask the other affiliates for some advice. They have been in the business too long so they might be able to help you. They will advise you to concentrate on one niche first. You can learn to sell one kind of product forts before you are experienced enough to expand.
• Once you have the store house of affiliates, you have to learn how to promote through the web and search engines. You can even go for the strategy of pay per click.
• Learn to settle for niches that people will buy. You have to learn what product you are selling and who the people who will benefit from it are. Thus, this will build up your credibility and people will learn to trust you.
• You will need to diversify you work. You cannot stay stuck with only one merchant. Stay away from merchants who want you to work them only exclusively. You should go for different merchants for better pay and more security in the job.
These steps will help you market you products efficiently on the net, and earning your income will become an easy job task time. If you become a super affiliate, you can also be recruited by top tier advertisers who want a greater return on their investments (ROI) through their campaigns.
Of course, the first question that you may be asking now is, "Who or what is a super affiliate?" Well, affiliates are like salesmen, and super affiliate direct targeted traffic that far exceeds their competitors to websites where they can sell the products of the merchants directly to the customers. They do not own those products, but they work under the direction, the affiliate program, of the merchants who do. Therefore, with every sale they make, they earn through your commissions.
Your next question may be, "How do I become a super affiliate?" Super affiliates use top website strategies and techniques to maximize their income and their advertiser's return on investments through SEO and SEM. No doubt therefore, that there is a lot of money involved. The affiliates use all the possibilities to maximize the traffic to their sites, which increases the click through rate (CTR) that leads to higher than average conversions.
There are certain options that you can take to become a Super Affiliate. Some of them are noted below and they are highly trusted by all affiliates who have been able to worm their way up to the success in no time:
• E-marketing: The super affiliates take a lot of time to study the search engine marketing (SEO) and search engine optimization (SEO) in order to perfect their affiliate methods.
• Websites: You have to know how to create professional looking websites so that the customers will be encouraged to click on links and banners to make deals with you.
• Keywords: You have to learn how to optimize keyword searches and software tools to increase web traffic to your websites.
• Digital marketing: You have to advertise a lot and not rely solely on the Internet to make the maximum impact.
• Content: You have to provide the perfect content in their sites so as to increase their credibility.
• Also, you will need to ask the other affiliates for some advice. They have been in the business too long so they might be able to help you. They will advise you to concentrate on one niche first. You can learn to sell one kind of product forts before you are experienced enough to expand.
• Once you have the store house of affiliates, you have to learn how to promote through the web and search engines. You can even go for the strategy of pay per click.
• Learn to settle for niches that people will buy. You have to learn what product you are selling and who the people who will benefit from it are. Thus, this will build up your credibility and people will learn to trust you.
• You will need to diversify you work. You cannot stay stuck with only one merchant. Stay away from merchants who want you to work them only exclusively. You should go for different merchants for better pay and more security in the job.
These steps will help you market you products efficiently on the net, and earning your income will become an easy job task time. If you become a super affiliate, you can also be recruited by top tier advertisers who want a greater return on their investments (ROI) through their campaigns.
2009年5月10日星期日
How to Make Money from CPA – Step By Step Guide
I have been watching a lot of marketers asking how to get money from CPA networks.
In this step by step guide, I will show you how to make money using CPA networks.
To make it sweat as possible, I will focus only on the main issues.
No Fluff. No BS.
Here is the step by step guide:
Step 1: Join in CPA Networks
As there are plenty of CPA networks on the network, it is always recommended to join affiliate networks with good reputation so that you get paid for your efforts on time.
At the same time, to get as many offers as possible, join multiple CPA networks.
Some of the best CPA networks are:
1.AzoogleAds
2. MaxBounty
3. CPA Empire
4. NeverBlueAds
5. Copeac
6. Hydra Media
Step 2: Select CPA Offer
Once you join CPA network, you should be able to choose the best offer that brings maximum result.
In other words, you have to carefully select the right offer:
Here are some criteria’s that you need to follow:
1. Find a lead with nice payout
2. Easy To subscribe Offers
Step 3: Test the offer Using Free Traffic Source or PPC Marketing (Google Adwords)
Finally, once you select CPA offer you should drive traffic to your affiliate offer.
If you do not have cash to invest, you can drive traffic freely.
And, one way of generating a free traffic is by creating a viral video and submitting to youtube.
You can also scale to other video sites, once you get good result for youtube.
The above method is for those who do not have cash.
But, if you have money to spend, the best and quickest way is PPC Marketing, especially Google Adwords.
Using Google Adwords you can test the offer in the shortest time possible.
Once you test the campaign and picked a profitable campaign, you have to scale it into a large campaign so as to exploit and make huge money.
Step 4: Expand Your Reach - Drive Traffic to the CPA Offer from Multiple Source
Once you fully scale into large scale Adwords campaign, you need to find other traffic sources.
Some of the services you can use are
• Videos;
• CPM networks;
• Articles;
• Banner Ads;
• Organic traffic, etc.
Note: Make sure to use targeting based on your offer.
Step 5: Rinse and Repeat
Once you create a successful CPA campaign, move to another offer and repeat the process again and again.
I hope you are in a position to implement the method.
To make money as fast as profitability as possible, you have to take action as fast as possible.
In this step by step guide, I will show you how to make money using CPA networks.
To make it sweat as possible, I will focus only on the main issues.
No Fluff. No BS.
Here is the step by step guide:
Step 1: Join in CPA Networks
As there are plenty of CPA networks on the network, it is always recommended to join affiliate networks with good reputation so that you get paid for your efforts on time.
At the same time, to get as many offers as possible, join multiple CPA networks.
Some of the best CPA networks are:
1.AzoogleAds
2. MaxBounty
3. CPA Empire
4. NeverBlueAds
5. Copeac
6. Hydra Media
Step 2: Select CPA Offer
Once you join CPA network, you should be able to choose the best offer that brings maximum result.
In other words, you have to carefully select the right offer:
Here are some criteria’s that you need to follow:
1. Find a lead with nice payout
2. Easy To subscribe Offers
Step 3: Test the offer Using Free Traffic Source or PPC Marketing (Google Adwords)
Finally, once you select CPA offer you should drive traffic to your affiliate offer.
If you do not have cash to invest, you can drive traffic freely.
And, one way of generating a free traffic is by creating a viral video and submitting to youtube.
You can also scale to other video sites, once you get good result for youtube.
The above method is for those who do not have cash.
But, if you have money to spend, the best and quickest way is PPC Marketing, especially Google Adwords.
Using Google Adwords you can test the offer in the shortest time possible.
Once you test the campaign and picked a profitable campaign, you have to scale it into a large campaign so as to exploit and make huge money.
Step 4: Expand Your Reach - Drive Traffic to the CPA Offer from Multiple Source
Once you fully scale into large scale Adwords campaign, you need to find other traffic sources.
Some of the services you can use are
• Videos;
• CPM networks;
• Articles;
• Banner Ads;
• Organic traffic, etc.
Note: Make sure to use targeting based on your offer.
Step 5: Rinse and Repeat
Once you create a successful CPA campaign, move to another offer and repeat the process again and again.
I hope you are in a position to implement the method.
To make money as fast as profitability as possible, you have to take action as fast as possible.
2009年5月8日星期五
13必然暗示您的目标页面是关闭
最近我一直在受到一种奇怪的感觉，我要呼吁非买家的遗憾。
余界定这样的：遗憾的所有产品和服务质量不好的到达网页也劝说我买，而且有点悲哀的数以千计的企业家，其良好的思想已被杀害的目标网页，把游客关闭，而不是对。
如果您尝试销售产品或服务，通过您的网站（或如果你愿意在今后的可能性） ，这里的一个机会进入你的心灵平均前景和学习的东西，使13良好的到达网页变坏。
1 。它可以衡量英尺。
（假期，对山区和人） 。
多数书面要求，配备了14页的序言部分是不合理的要求。如果您需要5000字解释为什么你的产品是值得购买，这是一个早期指标向潜在客户，这可能并非如此。
这里的另一个错误撰稿人提出：假设任何人的时间或将花费一个小时四十分钟读您的产品或服务。我想不出任何理由的目标网页应超过1000多字，产品/服务您销售。
如果这不是足够的空间说一切您想要的，链接的常见问题年底，坚持所有剩余资料。人们喜爱的常见问题，远远要超过他们最喜欢的目标网页。这一进程也将迫使你要挑剔你有什么你没有。
2 。它特殊的每一个字的句子如果一开始就大写字母。
如果你没有享受阅读此，你并不孤独。
除非所使用的标题（注：不是一个副标题） ，这种方法传达只有一件事： “嘿，你读的销售页面，我想真的很难让你买东西，你可能并不实际需要。 “这也是痛苦的阅读，这可能意味着大多数访问者您的目标网页将跳过它。
3 。案文为中心。
什么时候撰稿人决定，围绕大块文本将很有吸引力？中心机构的文字看起来不专业，这是不好的可读性，而且连续了1998年。 （麦克斯威尼的是唯一的例外。 ）
4 。它包括最低限度的信息，产品或服务的销售。
大多数到达网页重复同样的核心信息一遍一遍：
人们为什么要购买这种产品/服务
这个因素很重要，但没有其他资料，它根本站不住脚的。这是三人你应该目标：
哪些产品/服务，实际上是（详细）
它如何帮助您的目标市场，希望得到什么
人们为什么要购买
5 。它的标题是原色时，周围的设计并非如此。
没有尖叫销售网页一样扎眼标题原色，特别是如果这些同样的颜色似乎没有任何其他地方的设计。我也感到困惑的平均网页文案的喜爱红色。 “我的号码是一个要做出新的参观者感到舒服和信任...和我有一个想法就如何做到这一点。我要让我的所有标题血液的颜色。 “
6 。作家的法则是1段每500字。
大量的文字区块是恐吓。他们也会防止扫描器无法获得准确的总结看到您提供的强烈破坏的机会，他们将回到和深读。
7 。它试图太难。
36个推荐， 45惊叹号和15小标题后，进行面对面的销售人员提供同样的思路将是气喘吁吁，红色的脸。如果你曾经被劝阻从购买一个富有进取心的销售人员，一个绝望的销售网页是非人类同等学历。
如果你喜欢我什么，它的那些超级销售人员的帮助谁愿意推荐产品价格比你想，会提醒您的潜在缺陷的产品，似乎最不带偏见的，将有你炮击了更多的钱比你以往的计划支出。
是您的目标网页的帮助或出风头？
8 。字体大小的网页是您的销售大于2倍的字体大小使用其他地区的网站。
销售页面永远不应该像它的被封闭在H2标签。大，华而不实，过于格式化和过分强调文字只会使您的销售努力，表现得很绝望和俗气。您的基本文本应同样大小的文字使用在您的网站或博客。开始小地方也让你去当您想要使用偶尔小标题为重点。
9 。它使用“引号”的重点。
对大多数人来说，引号的词语一个句子通常表明与“可疑的意义。 ”您真的不想在您的下列副本：
“诚实和勤奋”
10 。惊叹号旅行包。
双重或三重惊叹号尖叫所有的宣传，没有实质内容。单惊叹号可以有效的方法是节制，但倍数两个和三个将使您的到达网页看起来垃圾。
11 。它使用unattributed鉴定。
我可以说，从温哥华马克说： “ Anywired是有史以来最好的博客。三次一样好Lifehacker和Zen习惯相结合，在事实。 “马克没有一个网站，企业或照片，所以没有办法检查，如果他是一个真正的人。如果没有某种证明他的存在，访问者可怀疑的证词是假（尽管他认为如此广泛持有） 。
我会建议您只包括鉴定的链接的博客，网站或商业网站的所有者，有照片。如果你不能提供这些东西，我建议增加更多的细节的人是谁和为什么他们在谈论你的产品。
12 。复制似乎充分的宣传。
您的到达网页是否出售您的产品或只是炒作吗？他们是两个非常不同的事情。虽然大肆宣传的产品来自某人没有既得利益是非常有效的说服者（例如，从一个朋友的宣传） ，宣传从某人的既得利益他们是怎么硬出售将使游客更加谨慎。重要的是要沟通的好处，你的产品，但避免炒作，拉登的语言。
13 。它看起来像所有其他的到达网页。
好像一个特定的风格，建立了大部分网站的目标网页，并在1995年大量的撰稿人决心坚持下去。
其中一件事，使网络用户能够开发广告失明的是，广告通常看起来相同。如果你的销售页面看起来像所有其他销售网页在那里，第一印象它创造不会： “哦，这里的一些良好的信息产品，以帮助我作出决定。 ”相反，它说： “我要去尝试卖给你的东西现在-这样做准备。 ”影响将更加难以到达网页的说服，即使你的产品是真正值得购买。
摄影striatic 。
余界定这样的：遗憾的所有产品和服务质量不好的到达网页也劝说我买，而且有点悲哀的数以千计的企业家，其良好的思想已被杀害的目标网页，把游客关闭，而不是对。
如果您尝试销售产品或服务，通过您的网站（或如果你愿意在今后的可能性） ，这里的一个机会进入你的心灵平均前景和学习的东西，使13良好的到达网页变坏。
1 。它可以衡量英尺。
（假期，对山区和人） 。
多数书面要求，配备了14页的序言部分是不合理的要求。如果您需要5000字解释为什么你的产品是值得购买，这是一个早期指标向潜在客户，这可能并非如此。
这里的另一个错误撰稿人提出：假设任何人的时间或将花费一个小时四十分钟读您的产品或服务。我想不出任何理由的目标网页应超过1000多字，产品/服务您销售。
如果这不是足够的空间说一切您想要的，链接的常见问题年底，坚持所有剩余资料。人们喜爱的常见问题，远远要超过他们最喜欢的目标网页。这一进程也将迫使你要挑剔你有什么你没有。
2 。它特殊的每一个字的句子如果一开始就大写字母。
如果你没有享受阅读此，你并不孤独。
除非所使用的标题（注：不是一个副标题） ，这种方法传达只有一件事： “嘿，你读的销售页面，我想真的很难让你买东西，你可能并不实际需要。 “这也是痛苦的阅读，这可能意味着大多数访问者您的目标网页将跳过它。
3 。案文为中心。
什么时候撰稿人决定，围绕大块文本将很有吸引力？中心机构的文字看起来不专业，这是不好的可读性，而且连续了1998年。 （麦克斯威尼的是唯一的例外。 ）
4 。它包括最低限度的信息，产品或服务的销售。
大多数到达网页重复同样的核心信息一遍一遍：
人们为什么要购买这种产品/服务
这个因素很重要，但没有其他资料，它根本站不住脚的。这是三人你应该目标：
哪些产品/服务，实际上是（详细）
它如何帮助您的目标市场，希望得到什么
人们为什么要购买
5 。它的标题是原色时，周围的设计并非如此。
没有尖叫销售网页一样扎眼标题原色，特别是如果这些同样的颜色似乎没有任何其他地方的设计。我也感到困惑的平均网页文案的喜爱红色。 “我的号码是一个要做出新的参观者感到舒服和信任...和我有一个想法就如何做到这一点。我要让我的所有标题血液的颜色。 “
6 。作家的法则是1段每500字。
大量的文字区块是恐吓。他们也会防止扫描器无法获得准确的总结看到您提供的强烈破坏的机会，他们将回到和深读。
7 。它试图太难。
36个推荐， 45惊叹号和15小标题后，进行面对面的销售人员提供同样的思路将是气喘吁吁，红色的脸。如果你曾经被劝阻从购买一个富有进取心的销售人员，一个绝望的销售网页是非人类同等学历。
如果你喜欢我什么，它的那些超级销售人员的帮助谁愿意推荐产品价格比你想，会提醒您的潜在缺陷的产品，似乎最不带偏见的，将有你炮击了更多的钱比你以往的计划支出。
是您的目标网页的帮助或出风头？
8 。字体大小的网页是您的销售大于2倍的字体大小使用其他地区的网站。
销售页面永远不应该像它的被封闭在H2标签。大，华而不实，过于格式化和过分强调文字只会使您的销售努力，表现得很绝望和俗气。您的基本文本应同样大小的文字使用在您的网站或博客。开始小地方也让你去当您想要使用偶尔小标题为重点。
9 。它使用“引号”的重点。
对大多数人来说，引号的词语一个句子通常表明与“可疑的意义。 ”您真的不想在您的下列副本：
“诚实和勤奋”
10 。惊叹号旅行包。
双重或三重惊叹号尖叫所有的宣传，没有实质内容。单惊叹号可以有效的方法是节制，但倍数两个和三个将使您的到达网页看起来垃圾。
11 。它使用unattributed鉴定。
我可以说，从温哥华马克说： “ Anywired是有史以来最好的博客。三次一样好Lifehacker和Zen习惯相结合，在事实。 “马克没有一个网站，企业或照片，所以没有办法检查，如果他是一个真正的人。如果没有某种证明他的存在，访问者可怀疑的证词是假（尽管他认为如此广泛持有） 。
我会建议您只包括鉴定的链接的博客，网站或商业网站的所有者，有照片。如果你不能提供这些东西，我建议增加更多的细节的人是谁和为什么他们在谈论你的产品。
12 。复制似乎充分的宣传。
您的到达网页是否出售您的产品或只是炒作吗？他们是两个非常不同的事情。虽然大肆宣传的产品来自某人没有既得利益是非常有效的说服者（例如，从一个朋友的宣传） ，宣传从某人的既得利益他们是怎么硬出售将使游客更加谨慎。重要的是要沟通的好处，你的产品，但避免炒作，拉登的语言。
13 。它看起来像所有其他的到达网页。
好像一个特定的风格，建立了大部分网站的目标网页，并在1995年大量的撰稿人决心坚持下去。
其中一件事，使网络用户能够开发广告失明的是，广告通常看起来相同。如果你的销售页面看起来像所有其他销售网页在那里，第一印象它创造不会： “哦，这里的一些良好的信息产品，以帮助我作出决定。 ”相反，它说： “我要去尝试卖给你的东西现在-这样做准备。 ”影响将更加难以到达网页的说服，即使你的产品是真正值得购买。
摄影striatic 。
到达页面搜索引擎优化
什么是目标网页？
到达网页是一个网页，重点信息，针对一个特定的用户-并根据塞思戈丁，优化特别鼓励1 5行动：
获取访问者点击（到另一个网页，在您的网站上或其他人的）
获取访问者购买
获取访问者允许为您的后续行动（通过电子邮件，电话等） 。这包括登记过程。
获取访问者告诉朋友
获取访问者学到一些东西，甚至可能包括张贴评论或给你某种反馈
到达网页是常见的网络营销活动，尤其是电子邮件和PPC营销管理。
除了优化对用户的行动，目标网页可以更容易跟踪/分析访客的行动，并根据需要修改。
因此，主要目的是到达网页优化的用户体验时，访问的网站，特别是第一次。
这本身就是一个很好的理由，以全面实施这些搜索引擎优化。
毕竟，几乎没有一点目的是排名如果您没有转换。
不像PPC与电子邮件营销活动的，我们不会孤儿这些网页，而是将它们作为主要的导航链接的网站。
在这样做时，我们的目标是：
提高工作效率，使我们可以针对主要关键词
增加的能力，获取相关的长尾
增加的能力，转换访客
和，赫克，甚至跟踪投资回报率的搜索引擎优化的广告系列。 ： ）
为什么到达网页SEO是好的
只需连接和引导游客的主页可以离开访客混淆，或不清楚，因为他们的行动必须遵循以准确地找到所需的信息，他们的需要。
毕竟，可能很难提供一个独特的呼吁采取行动，对每一类的关键字搜索您的目标。
有些网站会设法解决这一进程在一定程度上，如通过主要分类链接，以帮助指挥交通的最有用的网页。
不过，这些网页往往不是最好的优化或者搜索引擎优化或访问者的目的，只有粗略的尝试，把关键词的标题等，而不是使其成为一个关键因素在搜索引擎优化的广告系列。
例如，对于电子商务网站，推定往往是，如果你扔在一个足够的产品类别，用户会发现这些人想要干什么。
它如果访问者已经作出了购买决策，并且可以提供产品，他们正在寻找购买。
但是，如果访问者还没有作出决定购买吗？如果他们要找的相关的产品没有列出？
这是好处专用到达网页-全面优化用户体验，同时也优化，全面搜索引擎优化的能力，
到达网页的搜索引擎优化
有机会，目标网站涵盖了一些优势领域。
因此，我们期待着提炼这些领域成为少数网页侧重于每个利基-然后让这些网页的最好的信息来源，在这些领域，指导有针对性的呼吁采取行动，为搜索引擎的访问者。
我们并不只是为了更好地转换成我们的访客-我们也希望更多的渔获量。
专门的网页上特定的关键字，不能简单地类目标主要关键词，而且还加以利用，以获取更广泛的选择长尾searchs -各种各样的再搜索词组为基础，与您的主要目标关键字。
总的来说，我们的目标网页战略的目标是把具体的内容网页上深成主要门户网站的关键字领域，既可以用于搜索引擎和用户，尤其是通过利用：
1 。内容
由侧重于一个具体主题领域，我们可以投入更多的keyworded标题， keyworded文字和keyworded链接关键字类别。
我们不是在谈论简单的关键字堆砌这里-但有一个内容网页的重点更加明确主题定位，我们可以更好地制定对游客感兴趣的内容的具体和相关的特殊议题。
我们并不只是想获取更多的关键字的变体/相关的关键字。我们也试着驱动，交通迈进使用该网页或有针对性的网页网站，以实现我们的行动呼吁。
提示：要将您的网页上发布新的RSS提要从网站-产品名单，最新的文章和论坛讨论的主题-所有基于该关键字定位。
2 。友情链接
如果我们认真的排名，在某个时候，我们需要申请一个链接发展运动。
然而，我们已经阅读过该网站的链接仅索引页可以期待头重脚轻，不自然。
这是到达网页真正纳入自己。
建立目标网页意味着我们可以立即蔓延的联系，使周围的比率首页/深网页更自然。
我们还需要确保我们使用不同的锚文本的所有目标网页。
最理想的是，我们不想不同版本的相同的关键字在我们的链接，这些目标网页，而是使用不同的关键字以不同的方式。
我们可以扔在一般关键词和特定产品的关键字，并满足用户的搜索引擎寻找相关的这些东西，并提供了相关的行动呼吁。
提示：结合页面和链接关键词
另一个关键adavantage目标网页是让您链接锚文字工作的同时，网页标题/副标题，为了充分利用更广泛的一些相关的关键字。
例如：
关键字标题：
蓝色的小工具
绿色工具
红色的小工具
关键字链接：
便宜的小工具
最佳工具
折扣工具
供电方式捕获了关键字和长尾searchphrases为基础：
廉价的蓝色小工具
廉价的绿色小工具
廉价的红色小工具
bestblue工具
bestgreen工具
bestred工具
折扣蓝色小工具
折扣绿色小工具
折扣红色小工具
3 。跟踪
当然，一个事实，即你集中这么多的链接汁对您的目标网页的手段更容易跟踪实际结果由随机搜索。
入境游客的第一页是您的目标网页，必须出现的直接原因是您的目标搜索引擎优化策略。
然后，您就可以跟踪访问者的行为，谁进来通过目标网页和他们的业绩，使调整和修改的要求。
举例来说，有机会的，一个目标网页的意外捕捉强大的流量搜索词组你永远不知道重点。
然后，您可以修改您的网页的要求，更好地转换流量，并企图目标类似的条款，以获取类似的利润流。
摘要
归根结底，目标网页是portalisation关键字分类，提供立即行动呼吁一般关键词的目标-但提供了更多的航线，以相关专门网页自己的行动呼吁。
良好的内容相结合，具有良好的联系，我们可以利用的目标网页的排名不是简单的初级目标关键字，而且还为主要目标的长尾基于我们的搜索关键字。
更重要的是，目标网页力求更好地满足-转换-这些非常游客谁已经通过搜索引擎通过摆在首位。
到达网页是一个网页，重点信息，针对一个特定的用户-并根据塞思戈丁，优化特别鼓励1 5行动：
获取访问者点击（到另一个网页，在您的网站上或其他人的）
获取访问者购买
获取访问者允许为您的后续行动（通过电子邮件，电话等） 。这包括登记过程。
获取访问者告诉朋友
获取访问者学到一些东西，甚至可能包括张贴评论或给你某种反馈
到达网页是常见的网络营销活动，尤其是电子邮件和PPC营销管理。
除了优化对用户的行动，目标网页可以更容易跟踪/分析访客的行动，并根据需要修改。
因此，主要目的是到达网页优化的用户体验时，访问的网站，特别是第一次。
这本身就是一个很好的理由，以全面实施这些搜索引擎优化。
毕竟，几乎没有一点目的是排名如果您没有转换。
不像PPC与电子邮件营销活动的，我们不会孤儿这些网页，而是将它们作为主要的导航链接的网站。
在这样做时，我们的目标是：
提高工作效率，使我们可以针对主要关键词
增加的能力，获取相关的长尾
增加的能力，转换访客
和，赫克，甚至跟踪投资回报率的搜索引擎优化的广告系列。 ： ）
为什么到达网页SEO是好的
只需连接和引导游客的主页可以离开访客混淆，或不清楚，因为他们的行动必须遵循以准确地找到所需的信息，他们的需要。
毕竟，可能很难提供一个独特的呼吁采取行动，对每一类的关键字搜索您的目标。
有些网站会设法解决这一进程在一定程度上，如通过主要分类链接，以帮助指挥交通的最有用的网页。
不过，这些网页往往不是最好的优化或者搜索引擎优化或访问者的目的，只有粗略的尝试，把关键词的标题等，而不是使其成为一个关键因素在搜索引擎优化的广告系列。
例如，对于电子商务网站，推定往往是，如果你扔在一个足够的产品类别，用户会发现这些人想要干什么。
它如果访问者已经作出了购买决策，并且可以提供产品，他们正在寻找购买。
但是，如果访问者还没有作出决定购买吗？如果他们要找的相关的产品没有列出？
这是好处专用到达网页-全面优化用户体验，同时也优化，全面搜索引擎优化的能力，
到达网页的搜索引擎优化
有机会，目标网站涵盖了一些优势领域。
因此，我们期待着提炼这些领域成为少数网页侧重于每个利基-然后让这些网页的最好的信息来源，在这些领域，指导有针对性的呼吁采取行动，为搜索引擎的访问者。
我们并不只是为了更好地转换成我们的访客-我们也希望更多的渔获量。
专门的网页上特定的关键字，不能简单地类目标主要关键词，而且还加以利用，以获取更广泛的选择长尾searchs -各种各样的再搜索词组为基础，与您的主要目标关键字。
总的来说，我们的目标网页战略的目标是把具体的内容网页上深成主要门户网站的关键字领域，既可以用于搜索引擎和用户，尤其是通过利用：
1 。内容
由侧重于一个具体主题领域，我们可以投入更多的keyworded标题， keyworded文字和keyworded链接关键字类别。
我们不是在谈论简单的关键字堆砌这里-但有一个内容网页的重点更加明确主题定位，我们可以更好地制定对游客感兴趣的内容的具体和相关的特殊议题。
我们并不只是想获取更多的关键字的变体/相关的关键字。我们也试着驱动，交通迈进使用该网页或有针对性的网页网站，以实现我们的行动呼吁。
提示：要将您的网页上发布新的RSS提要从网站-产品名单，最新的文章和论坛讨论的主题-所有基于该关键字定位。
2 。友情链接
如果我们认真的排名，在某个时候，我们需要申请一个链接发展运动。
然而，我们已经阅读过该网站的链接仅索引页可以期待头重脚轻，不自然。
这是到达网页真正纳入自己。
建立目标网页意味着我们可以立即蔓延的联系，使周围的比率首页/深网页更自然。
我们还需要确保我们使用不同的锚文本的所有目标网页。
最理想的是，我们不想不同版本的相同的关键字在我们的链接，这些目标网页，而是使用不同的关键字以不同的方式。
我们可以扔在一般关键词和特定产品的关键字，并满足用户的搜索引擎寻找相关的这些东西，并提供了相关的行动呼吁。
提示：结合页面和链接关键词
另一个关键adavantage目标网页是让您链接锚文字工作的同时，网页标题/副标题，为了充分利用更广泛的一些相关的关键字。
例如：
关键字标题：
蓝色的小工具
绿色工具
红色的小工具
关键字链接：
便宜的小工具
最佳工具
折扣工具
供电方式捕获了关键字和长尾searchphrases为基础：
廉价的蓝色小工具
廉价的绿色小工具
廉价的红色小工具
bestblue工具
bestgreen工具
bestred工具
折扣蓝色小工具
折扣绿色小工具
折扣红色小工具
3 。跟踪
当然，一个事实，即你集中这么多的链接汁对您的目标网页的手段更容易跟踪实际结果由随机搜索。
入境游客的第一页是您的目标网页，必须出现的直接原因是您的目标搜索引擎优化策略。
然后，您就可以跟踪访问者的行为，谁进来通过目标网页和他们的业绩，使调整和修改的要求。
举例来说，有机会的，一个目标网页的意外捕捉强大的流量搜索词组你永远不知道重点。
然后，您可以修改您的网页的要求，更好地转换流量，并企图目标类似的条款，以获取类似的利润流。
摘要
归根结底，目标网页是portalisation关键字分类，提供立即行动呼吁一般关键词的目标-但提供了更多的航线，以相关专门网页自己的行动呼吁。
良好的内容相结合，具有良好的联系，我们可以利用的目标网页的排名不是简单的初级目标关键字，而且还为主要目标的长尾基于我们的搜索关键字。
更重要的是，目标网页力求更好地满足-转换-这些非常游客谁已经通过搜索引擎通过摆在首位。
更好的B2B到达网页：个案研究
如果您的目标是让谷歌更加丰富，没有获得您自己，然后停止阅读。您不必担心到达网页或转换。但是，如果你的目标是增加自己的企业可以使用搜索功能，则必须支付高达或更注意交通转换成导致你如何获得流量放在首位。
了解如何提高转换率领先一代的B2B网站，让我们来看看在搜索营销活动的KAYDON轴承。我会分析和评论他们的错误决策（在我看来） ，并提供建议，如何才能改善。注：我没有关系， KAYDON ，并选择将其用于本案例研究武断。
有行动呼吁
如果您需要证明，每次点击付费是成为主流的B2B公司，做搜索“陶瓷球轴承。 ”的SERP充满支付的广告这一基本的B2B产品。一对夫妇的广告相当不错，与提供，如“购买廉价球轴承，网上批发价格，同一天航运”或“最轻，流畅和速度最快的。世界冠军，免费邮件。 “
但检查中立场KAYDON七（四顶端右侧赞助商链接） 。他们的广告介绍他们的产品很好，但不包括任何与众不同或采取行动的要求。在一个竞争的SERP ，您需要的广告中脱颖而出，因此，重要的是要测试不同的讯息，并呼吁采取行动。
不要发送点击主页
单一的最大的错误，使得公司在B2B的每次点击付费点击发送到他们的主页。这正是KAYDON不，我认为。公司作出这一错误的原因有两个。首先，很明显和容易。第二，他们认为，因为他们不知道前景的意图或购买阶段，可以在首页的前景寻求的信息，她正在寻找自己。四分之三的B2B公司再犯同样的错误作为KAYDON ，指挥付费搜索点击其主页或在最好的产品信息页面在其网站上。
不幸的是，这使得它作为“演习的读者” ，以找出如何成为领先。因为每次点击是一个机会，辍学的转换过程，其结果是低得多的转换。事实上， 2004年的一份报告发现从阿特拉斯OnePoint的平均转换率领先一代网站的主页上使用的每次点击付费的目的地是6.3 ％ 。换言之，近19名20点击支付导致谷歌的收入，但没有适合您。
创建有针对性的目标网页
主要的搜索者想知道当他们点击一个链接是， “我在正确的地方？ ”越快，您可以放心的前景，该网页将让她的资料，她正在寻找，就越好。最好的办法就是通过有重点的目标网页说话直接向搜索字词。同阿特拉斯研究发现，到达网页的主题相匹配的关键字（如：球轴承）有9.3 ％的转换率，和网页的关键字相匹配的专门有11.8 ％的转换率。这是47 ％和87 ％以上，转换！
有巨大的投资回报率在有重点，关键字的具体目标网页的转换方面，而且还帮助您每次点击付费排名和每次点击费用，以及。这是因为谷歌的目标网页的相关性考虑到在建立您的“质量得分” 。另外，使用有针对性的目标网页，往往迫使你有更集中的广告组，从而导致更相关的广告，甚至更高的质量分数。由于质量得分是一样重要的出价时，谷歌决定排名，更好的质量得分，在您获得更多的点击和/或降低您的每次点击费用。
提示更好地到达网页
当然， 9.3 ％的转换率的目标网页的主题相匹配的关键字只是一个平均值，您总是可以做得更好。为了说明这一点，我把样品到达网页这个KAYDON个案研究表明一些到达网页最佳做法。这可以改善与进一步的测试，但作为一个出发点应该得到很多很多更好的转换率超过KAYDON的主页。
以下是一些战略，我曾经创造一个更美好的B2B到达网页KAYDON ：
保持简单。这也同样适用的形式以及网页。足以说。
删除导航。每一个环节你把网页上的是一个邀请的客户做一些除了采取行动您要其采取。您已支付，让他们到这个网页上，以便消除干扰，使转换动作明显。提示：测试使用的图形元素，如一个大箭头，告诉的前景在哪里开始。
包括放心要素。每个元素在网页上只应该有两个目的： 1 ）提供理由的前景转换和2 ）解决任何问题的前景可能有关于转换。剪贴画和视觉吸引力，但一般的照片，幸福的人并不在这方面发挥作用。一些因素在我的范例网页包括标识和标语（世界领先的制造薄片轴承） ，封面拍摄白皮书（带标题炸毁能读）和样品摘录文件（在这种情况下，表的内容） 。
给予前景有理由分享正确的信息。您的潜在客户将在于你让你没有冒着提供他们的隐私。不相信我？ ＃ 1名称提交的形式是导致一代米老鼠。我有两个窍门对付这一点。首先，确保您的隐私信息的发布。第二，如果您提供的一份白皮书或登录代码或其他任何您可以发送，而不是履行提供的感谢您网页，电子邮件的实现而不是他们，因为它创造了奖励共享一个有效的地址。
为什么没有更多的公司这样做？
鉴于巨大的投资回报率有多种有针对性的目标网页，为什么不更多的B2B公司使用它们？ MarketingSherpa做了研究，发现的一个最大的障碍，建立优化目标网页是一个缺乏资源，而且时间的内部Web开发人员是最困难的资源得到。
然而，建立特定关键字的目标网页，并不需要花费太多的时间有权模板和工具。我的样本到达网页这种情况下使用我们的研究目标网页编辑器中约5分钟。关键是不要让挂的完美目标网页。相反，创建一个美好的目标网页，克隆，并自定义为您的每个关键字组，然后启动测试和衡量的结果。只有开始，你才能开始得到的好处，更好地转换。
米勒是公司营销副总裁的Marketo ，提供负担得起的，易于使用，市场营销管理自动化软件，帮助企业对企业营销专业人士增加收入和改善问责制。乔恩的博客，现代企业对企业营销，探索最佳做法，企业营销，从每次点击付费管理领导培育营销责任制。严格的商业栏出现在搜索引擎星期三土地。
了解如何提高转换率领先一代的B2B网站，让我们来看看在搜索营销活动的KAYDON轴承。我会分析和评论他们的错误决策（在我看来） ，并提供建议，如何才能改善。注：我没有关系， KAYDON ，并选择将其用于本案例研究武断。
有行动呼吁
如果您需要证明，每次点击付费是成为主流的B2B公司，做搜索“陶瓷球轴承。 ”的SERP充满支付的广告这一基本的B2B产品。一对夫妇的广告相当不错，与提供，如“购买廉价球轴承，网上批发价格，同一天航运”或“最轻，流畅和速度最快的。世界冠军，免费邮件。 “
但检查中立场KAYDON七（四顶端右侧赞助商链接） 。他们的广告介绍他们的产品很好，但不包括任何与众不同或采取行动的要求。在一个竞争的SERP ，您需要的广告中脱颖而出，因此，重要的是要测试不同的讯息，并呼吁采取行动。
不要发送点击主页
单一的最大的错误，使得公司在B2B的每次点击付费点击发送到他们的主页。这正是KAYDON不，我认为。公司作出这一错误的原因有两个。首先，很明显和容易。第二，他们认为，因为他们不知道前景的意图或购买阶段，可以在首页的前景寻求的信息，她正在寻找自己。四分之三的B2B公司再犯同样的错误作为KAYDON ，指挥付费搜索点击其主页或在最好的产品信息页面在其网站上。
不幸的是，这使得它作为“演习的读者” ，以找出如何成为领先。因为每次点击是一个机会，辍学的转换过程，其结果是低得多的转换。事实上， 2004年的一份报告发现从阿特拉斯OnePoint的平均转换率领先一代网站的主页上使用的每次点击付费的目的地是6.3 ％ 。换言之，近19名20点击支付导致谷歌的收入，但没有适合您。
创建有针对性的目标网页
主要的搜索者想知道当他们点击一个链接是， “我在正确的地方？ ”越快，您可以放心的前景，该网页将让她的资料，她正在寻找，就越好。最好的办法就是通过有重点的目标网页说话直接向搜索字词。同阿特拉斯研究发现，到达网页的主题相匹配的关键字（如：球轴承）有9.3 ％的转换率，和网页的关键字相匹配的专门有11.8 ％的转换率。这是47 ％和87 ％以上，转换！
有巨大的投资回报率在有重点，关键字的具体目标网页的转换方面，而且还帮助您每次点击付费排名和每次点击费用，以及。这是因为谷歌的目标网页的相关性考虑到在建立您的“质量得分” 。另外，使用有针对性的目标网页，往往迫使你有更集中的广告组，从而导致更相关的广告，甚至更高的质量分数。由于质量得分是一样重要的出价时，谷歌决定排名，更好的质量得分，在您获得更多的点击和/或降低您的每次点击费用。
提示更好地到达网页
当然， 9.3 ％的转换率的目标网页的主题相匹配的关键字只是一个平均值，您总是可以做得更好。为了说明这一点，我把样品到达网页这个KAYDON个案研究表明一些到达网页最佳做法。这可以改善与进一步的测试，但作为一个出发点应该得到很多很多更好的转换率超过KAYDON的主页。
以下是一些战略，我曾经创造一个更美好的B2B到达网页KAYDON ：
保持简单。这也同样适用的形式以及网页。足以说。
删除导航。每一个环节你把网页上的是一个邀请的客户做一些除了采取行动您要其采取。您已支付，让他们到这个网页上，以便消除干扰，使转换动作明显。提示：测试使用的图形元素，如一个大箭头，告诉的前景在哪里开始。
包括放心要素。每个元素在网页上只应该有两个目的： 1 ）提供理由的前景转换和2 ）解决任何问题的前景可能有关于转换。剪贴画和视觉吸引力，但一般的照片，幸福的人并不在这方面发挥作用。一些因素在我的范例网页包括标识和标语（世界领先的制造薄片轴承） ，封面拍摄白皮书（带标题炸毁能读）和样品摘录文件（在这种情况下，表的内容） 。
给予前景有理由分享正确的信息。您的潜在客户将在于你让你没有冒着提供他们的隐私。不相信我？ ＃ 1名称提交的形式是导致一代米老鼠。我有两个窍门对付这一点。首先，确保您的隐私信息的发布。第二，如果您提供的一份白皮书或登录代码或其他任何您可以发送，而不是履行提供的感谢您网页，电子邮件的实现而不是他们，因为它创造了奖励共享一个有效的地址。
为什么没有更多的公司这样做？
鉴于巨大的投资回报率有多种有针对性的目标网页，为什么不更多的B2B公司使用它们？ MarketingSherpa做了研究，发现的一个最大的障碍，建立优化目标网页是一个缺乏资源，而且时间的内部Web开发人员是最困难的资源得到。
然而，建立特定关键字的目标网页，并不需要花费太多的时间有权模板和工具。我的样本到达网页这种情况下使用我们的研究目标网页编辑器中约5分钟。关键是不要让挂的完美目标网页。相反，创建一个美好的目标网页，克隆，并自定义为您的每个关键字组，然后启动测试和衡量的结果。只有开始，你才能开始得到的好处，更好地转换。
米勒是公司营销副总裁的Marketo ，提供负担得起的，易于使用，市场营销管理自动化软件，帮助企业对企业营销专业人士增加收入和改善问责制。乔恩的博客，现代企业对企业营销，探索最佳做法，企业营销，从每次点击付费管理领导培育营销责任制。严格的商业栏出现在搜索引擎星期三土地。
2009年5月6日星期三
博客赚钱又一个途径：inlinks （出售博客内文连接赚钱）
inlinks 是著名的出售连接网站TLA的另一个姐妹站，一般做过TLA的朋友都知道该公司的信誉怎么样，支付一直都是很及时的，由于出售连接容易受Google处罚，直接导致降低博客的权重进而影响搜索引擎的排名。
对此，inlinks 的出现可以说是一个新的模式：把直接赤裸的出售连接，改为在博客的文章上出售连接，或许用内文广告更加确切点。
具体做法就是，如果有人要购买你博客的连接，他会在你博客的一篇文章上的某个词语上做一个连接，这样既不影响你站的美观，也不会导致受Google处罚，而且还能赚钱。
个人摸索的做inlinks博客赚钱技巧：
1.inlinks目前只适合英文类博客，中文博客可以做其推广，推广奖励为你推广的会员的前2年收入的10%,就像我博客介绍的这样，大家可以直接复制我的文章宣传，但是记得换上你的推广代码，另外在文章结束后加个我博客的连接哦。
2.inlinks采用的是根据关键字匹配来出售连接模式，也就是说如果你博客所有文章中没有一个关键字是他们广告主需求的，那就出售不了了。针对这点，那就需要动脑筋了，想想看哪些人会买连接，如果买连接的话那些词会被选上，不至于连” ok “这样的词也会选上吧，呵呵。
3.如果感觉第2个步骤麻烦，那就这样，我教你个简单的方法，在你的英文博客里，发一些关于网络赚钱或者营销方面的文章就可以，这个方面的广告主还是很多的。
4.适合英文垃圾站，是的，垃圾站如果被google收录的话做这个还是很不错的。
5.直接使用官方的广告推广代码,别自己修改,使用超级连接的容易被搜索处罚.
我那英文垃圾站这个月出售了2个
大家有别的好技巧可以留言一起分享。
对此，inlinks 的出现可以说是一个新的模式：把直接赤裸的出售连接，改为在博客的文章上出售连接，或许用内文广告更加确切点。
具体做法就是，如果有人要购买你博客的连接，他会在你博客的一篇文章上的某个词语上做一个连接，这样既不影响你站的美观，也不会导致受Google处罚，而且还能赚钱。
个人摸索的做inlinks博客赚钱技巧：
1.inlinks目前只适合英文类博客，中文博客可以做其推广，推广奖励为你推广的会员的前2年收入的10%,就像我博客介绍的这样，大家可以直接复制我的文章宣传，但是记得换上你的推广代码，另外在文章结束后加个我博客的连接哦。
2.inlinks采用的是根据关键字匹配来出售连接模式，也就是说如果你博客所有文章中没有一个关键字是他们广告主需求的，那就出售不了了。针对这点，那就需要动脑筋了，想想看哪些人会买连接，如果买连接的话那些词会被选上，不至于连” ok “这样的词也会选上吧，呵呵。
3.如果感觉第2个步骤麻烦，那就这样，我教你个简单的方法，在你的英文博客里，发一些关于网络赚钱或者营销方面的文章就可以，这个方面的广告主还是很多的。
4.适合英文垃圾站，是的，垃圾站如果被google收录的话做这个还是很不错的。
5.直接使用官方的广告推广代码,别自己修改,使用超级连接的容易被搜索处罚.
我那英文垃圾站这个月出售了2个
大家有别的好技巧可以留言一起分享。
博客优化需要注意的16个方面
一个好的博客首先内容要好，但是好的宣传推广也很重要，提到宣传推广肯定要做的就是博客的优化，也就是我们常说的博客SEO，那在优化我们博客的时候需要注意那些内容呢，以下是博客优化需要注意的16个方面，需要补充说明下，这些建议只是针对博客自身的优化，不是博客SEO的全部：
1、使用Akisment或者Math Comment插件，保护博客不受垃圾链接的侵扰；
2、将Google Analytics等统计服务代码尽量放置在Wordpress模板的下方，最好是在Footer.php。这样做可以加快网页加载速度；
3、将Feedburner烧制的Feed绑定到自己的域名下(如果是feedsky，强烈建议使用自己的二级域名绑定）;
4、安装一个SEO标题插件，让你的文章标题出现在博客名之前（如果是wp博客建议用All in One SEO）；
5、使用WWW跳转，永久链接跳转，相关文章插件；
6、如果你刚刚开博，确保没有将博客放在域名的根目录下。创建一个名为Blog的子目录(不要用Wordpress这个名字)，而将域名根目录作为带有博客链接的一个入口.（这个网络赚钱博客也不是很明白为什么）
7、使用Adwords，Overture，Yahoo等网站的关键字查询工具，在撰写文章之前搜寻与之相关的热门关键字； （有点为了搜索引擎写文章的感觉，不过很实用）
8、保证所有分类同样含有比较好的关键字，不要取一些稀奇古怪的名字；
9、在Url中使用连接符来分割关键字是最佳选择，其次是下划线;
10、不要忘记给图片加上Alt标签。另外，最好给视频，Flash动画等等只要能够加的通通加上Alt标签；
11、保证每篇文章日期都很显眼，以便Google能够首先找到它；
12、保证你的网站在移动设备上有同样的可视性，如果不行，使用一个插件来实现；
13、使用全文RSS输出。可能部分RSS输出能够给你带来更多流量，但是忠实的读者比流量更加重要；
14、使用Google网站管理员工具来检查网站的问题；
15、不要使用赞助主题，因为这在以后会损害你的网站。另外，不要在Wordpress里写PayPerPost广告，因为它违反了TOS；
16、Google并不在乎URL里"/"的数量，所以像mydomain.com/2007/08/13/dir/dir/dir/my-post-is-here这样的链接也可以。长度对Google不是问题。 如果有可能建议静态化你的博客，使用html结尾。
这些博客优化的建议是根据前Google的工程师Matt Cutts在Wordcamp 2007上的演讲编写而成的，虽然时间过去很久，但是这些博客优化的建议还是很有参考价值的。此外，网络赚钱博客会在以后的文章中继续收集一些有关博客优化的文章，如果你有好的优化建议也可以给我留言。
1、使用Akisment或者Math Comment插件，保护博客不受垃圾链接的侵扰；
2、将Google Analytics等统计服务代码尽量放置在Wordpress模板的下方，最好是在Footer.php。这样做可以加快网页加载速度；
3、将Feedburner烧制的Feed绑定到自己的域名下(如果是feedsky，强烈建议使用自己的二级域名绑定）;
4、安装一个SEO标题插件，让你的文章标题出现在博客名之前（如果是wp博客建议用All in One SEO）；
5、使用WWW跳转，永久链接跳转，相关文章插件；
6、如果你刚刚开博，确保没有将博客放在域名的根目录下。创建一个名为Blog的子目录(不要用Wordpress这个名字)，而将域名根目录作为带有博客链接的一个入口.（这个网络赚钱博客也不是很明白为什么）
7、使用Adwords，Overture，Yahoo等网站的关键字查询工具，在撰写文章之前搜寻与之相关的热门关键字； （有点为了搜索引擎写文章的感觉，不过很实用）
8、保证所有分类同样含有比较好的关键字，不要取一些稀奇古怪的名字；
9、在Url中使用连接符来分割关键字是最佳选择，其次是下划线;
10、不要忘记给图片加上Alt标签。另外，最好给视频，Flash动画等等只要能够加的通通加上Alt标签；
11、保证每篇文章日期都很显眼，以便Google能够首先找到它；
12、保证你的网站在移动设备上有同样的可视性，如果不行，使用一个插件来实现；
13、使用全文RSS输出。可能部分RSS输出能够给你带来更多流量，但是忠实的读者比流量更加重要；
14、使用Google网站管理员工具来检查网站的问题；
15、不要使用赞助主题，因为这在以后会损害你的网站。另外，不要在Wordpress里写PayPerPost广告，因为它违反了TOS；
16、Google并不在乎URL里"/"的数量，所以像mydomain.com/2007/08/13/dir/dir/dir/my-post-is-here这样的链接也可以。长度对Google不是问题。 如果有可能建议静态化你的博客，使用html结尾。
这些博客优化的建议是根据前Google的工程师Matt Cutts在Wordcamp 2007上的演讲编写而成的，虽然时间过去很久，但是这些博客优化的建议还是很有参考价值的。此外，网络赚钱博客会在以后的文章中继续收集一些有关博客优化的文章，如果你有好的优化建议也可以给我留言。
2009年4月27日星期一
Google AdSense Publisher forum at ADSPACE conference
Ever wish you had the opportunity to pose your burning AdSense questions directly to a panel of AdSense team members? Well, now you have your opportunity! I will be moderating a Google AdSense Publisher Forum at ADSPACE next week, where AdSense team members will be answering not only my questions, but I will also be taking questions from the audience. And one thing that is quite unique about this, is that audience members will be able to see existing questions and vote up the ones they want me to ask the most.
Four AdSense team members will be on the panel (not to mention those who will be in the audience, too).
Jens Skakkebaek, Group Product Manager - AdSense, Google
Christian Ashlock, Associate Manager, Online Sales & Operations, Google
Sean Harvey, Business Product Manager, Google
Gavin Bishop, Head of Publisher Solutions, Google
(You can view each speaker’s bio here, including yours truly)
I am really looking forward to this, I always love the opportunity to put AdSense on the hot seat and ask questions. I think every time I have had the opportunity, I ask the “When will Google disclose the rev share split?”… you never know, this might be the time they can actually answer with something definitive :) Since so many publishers are planning to attend, both as speakers and as attendees, ADSPACE is also a great opportunity to meet up with AdSense publishers to network and share your own tips.
Google is also doing the opening keynote for ADSPACE. Brad Bender, Product Manager Director from AdSense will be presenting the opening keynote.
Brad Bender, Product Management Director at Google, will cover an insights-driven approach to understanding what your users and prospects want, and how you can use that information to build a better online presence, enhance the user experience and, ultimately, drive the best possible results for your business.
Also, if you are an ADSPACE attendee, you can meet up with an AdSense account rep to discuss your account, so this is a great opportunity to have a one-on-one opportunity to ask any account-specific questions you may have, with some of their top team members.
Want to sign up? Click here to go to ADSPACE, and use the discount code ADSPACEC to get 20% off the ticket price. And if you want to attend both ADSPACE and ad-tech (which is co-located together), the discount code SFCONF3 is good for a 40% discount off.
Interested in being a sponsor? There is a special eBay auction for the Google Keynote sponsorship.
Google has also posted about ADSPACE on their Inside AdSense blog. And AdWords has a blog post here to talk about where their Google AdWords team will be speaking at ADSPACE.
Contact me if you would like to meet up while I am at ADSPACE and ad-tech. I will also have some beta invites for JenSense Pro, so be sure to ask for one if you see me, or you can sign up here (be sure to include your desired username, not everyone is remembering that part!) and you might get one before hand… be sure to mention that you are an ADSPACE attendee when you do.
ADDED: I have scored an ADSPACE pass for Jeremy to give away to one of his readers, so head on over here if you want a chance to win an ADSPACE conference pass for free.
Four AdSense team members will be on the panel (not to mention those who will be in the audience, too).
Jens Skakkebaek, Group Product Manager - AdSense, Google
Christian Ashlock, Associate Manager, Online Sales & Operations, Google
Sean Harvey, Business Product Manager, Google
Gavin Bishop, Head of Publisher Solutions, Google
(You can view each speaker’s bio here, including yours truly)
I am really looking forward to this, I always love the opportunity to put AdSense on the hot seat and ask questions. I think every time I have had the opportunity, I ask the “When will Google disclose the rev share split?”… you never know, this might be the time they can actually answer with something definitive :) Since so many publishers are planning to attend, both as speakers and as attendees, ADSPACE is also a great opportunity to meet up with AdSense publishers to network and share your own tips.
Google is also doing the opening keynote for ADSPACE. Brad Bender, Product Manager Director from AdSense will be presenting the opening keynote.
Brad Bender, Product Management Director at Google, will cover an insights-driven approach to understanding what your users and prospects want, and how you can use that information to build a better online presence, enhance the user experience and, ultimately, drive the best possible results for your business.
Also, if you are an ADSPACE attendee, you can meet up with an AdSense account rep to discuss your account, so this is a great opportunity to have a one-on-one opportunity to ask any account-specific questions you may have, with some of their top team members.
Want to sign up? Click here to go to ADSPACE, and use the discount code ADSPACEC to get 20% off the ticket price. And if you want to attend both ADSPACE and ad-tech (which is co-located together), the discount code SFCONF3 is good for a 40% discount off.
Interested in being a sponsor? There is a special eBay auction for the Google Keynote sponsorship.
Google has also posted about ADSPACE on their Inside AdSense blog. And AdWords has a blog post here to talk about where their Google AdWords team will be speaking at ADSPACE.
Contact me if you would like to meet up while I am at ADSPACE and ad-tech. I will also have some beta invites for JenSense Pro, so be sure to ask for one if you see me, or you can sign up here (be sure to include your desired username, not everyone is remembering that part!) and you might get one before hand… be sure to mention that you are an ADSPACE attendee when you do.
ADDED: I have scored an ADSPACE pass for Jeremy to give away to one of his readers, so head on over here if you want a chance to win an ADSPACE conference pass for free.
AdSense annnounces new category filters for publishers
I am at the ADSPACE conference where Brad Bender from Google is giving his opening keynote. And as I suspected, they did announce something new for publishers. AdSense has announced some new category filters for publishers.
Brad didn’t go into too much detail, but it will allow publishers to filter out ads by categories. I am hoping one of the categories will be weight loss, so publishers can effectively get rid of all those rules of a flat stomach ads
This feature will be in beta, so I will see if I can find out how publishers can get into the beta.
Google will be going into it in more detail later today at the Google Publisher Forum, at 2pm today at ADSPACE. As you can imagine, I will be asking some questions about the new category filtering, (I am the session moderator) so be sure to post any questions you have about it.
I will update as I get more information later today
Brad didn’t go into too much detail, but it will allow publishers to filter out ads by categories. I am hoping one of the categories will be weight loss, so publishers can effectively get rid of all those rules of a flat stomach ads
This feature will be in beta, so I will see if I can find out how publishers can get into the beta.
Google will be going into it in more detail later today at the Google Publisher Forum, at 2pm today at ADSPACE. As you can imagine, I will be asking some questions about the new category filtering, (I am the session moderator) so be sure to post any questions you have about it.
I will update as I get more information later today
More details on category filtering from AdSense
I blogged earlier about the new Google AdSense category targeting that was announced earlier today. So, I asked the AdSense team plenty of questions while they were on the ADSPACE panel.
First, this is in a limited beta, meaning if you haven’t already been asked to participate, you won’t be in the initial wave of beta testers. They didn’t have a timeline for when it would be expanded, but I would expect that if the initial tests go well, it should become more widely available. If you have an account rep, you might want to contact him or her to see if you can get in on the next wave.
For those who are wanting the ability to block weight loss ads, you are in luck… weight loss is one of the categories. There are 11 in total including costmetic procedures & body modification; dating; drugs & supplements; get rich quick; politics; religion; ringtones and downloadables; sexual & reproductive health; sexually suggestive; video games (casual and online); weight loss.
I think the categories are pretty well chosen, and cover the biggest publisher pain points of the types of ads publishers don’t want on their sites.
Here is a screnshot of the new interface within the AdSense control panel (click for larger image):
As you can see, Google will show the percentage of revenue that has recently been earned in those categories, so you can be aware of the potential income loss by blocking. Remember, these ads are showing up because they would earn the publisher the most money, and however annoying the flat stomach weight loss ads were, they did drive significant revenue and was part of the reason they were sowing up everywhere.
Right now, ad categories can only be blocked on an account level, there is nothing in place to allow blocking on a site-by-site basis within the account.
Hopefully this will go in a wider beta soon, or go to all publishers :) There is also more on the Inside AdSense blog.
First, this is in a limited beta, meaning if you haven’t already been asked to participate, you won’t be in the initial wave of beta testers. They didn’t have a timeline for when it would be expanded, but I would expect that if the initial tests go well, it should become more widely available. If you have an account rep, you might want to contact him or her to see if you can get in on the next wave.
For those who are wanting the ability to block weight loss ads, you are in luck… weight loss is one of the categories. There are 11 in total including costmetic procedures & body modification; dating; drugs & supplements; get rich quick; politics; religion; ringtones and downloadables; sexual & reproductive health; sexually suggestive; video games (casual and online); weight loss.
I think the categories are pretty well chosen, and cover the biggest publisher pain points of the types of ads publishers don’t want on their sites.
Here is a screnshot of the new interface within the AdSense control panel (click for larger image):
As you can see, Google will show the percentage of revenue that has recently been earned in those categories, so you can be aware of the potential income loss by blocking. Remember, these ads are showing up because they would earn the publisher the most money, and however annoying the flat stomach weight loss ads were, they did drive significant revenue and was part of the reason they were sowing up everywhere.
Right now, ad categories can only be blocked on an account level, there is nothing in place to allow blocking on a site-by-site basis within the account.
Hopefully this will go in a wider beta soon, or go to all publishers :) There is also more on the Inside AdSense blog.
2009年4月26日星期日
Why Chitika rocks
Found a really good review of Chitika. Chitika is a good advertising program, especially in combination with AdSense. They have relevant ads and thus high CPC. The layout is especially tricky, but read about it below.
Quote:
There are good and bad advertising programs in terms of revenue for the publisher. Good ones in general are Google AdSense, YPN, Adsdaq and ….. Hmm well, can’t think of any other good advertising programs. I have been testing a couple of programs and most of them are just crap. They try to copy Google AdSense and fail greatly because they will never be able to have more advertisers than AdSense. They aren’t innovative. Good news, I recently discovered another good advertising program (the first one in a while). The name of the program is Chitika.
What’s special about Chitika?
To understand why Chitika is a good advertising program you need to understand in which particular situations Google AdSense is unable to bring the publisher good revenue. Google AdSense puts everything into displaying content relevant ads, which is a good idea hence that way both publisher and advertiser earn more money. Less relevant ads means less conversions after clicking on the ad resulting in less revenue for the advertiser and consequently less money for the publisher. Now comes the part what makes Chitika special: Chitika does not scan the content of the page to display relevant ads, they scan the search strings which were used to enter the website.
By just looking at for example “Pizza in New York” compared to thousands of lines of unnecessary code Chitika is able to display extremely relevant ads. Sometimes even more relevant than Google AdSense (more at the end of this review)…..
By displaying relevant ads they are able to pay the publisher top CPC rates because the Return of Investment for the advertiser is very high (advantage of content relevant ads). One example: Dating ads on a website about insurance will most likely result in absolutely no conversions. It’s very easy to test how relevant your Chitika ads will be. Go to a website who runs Chitika ads and append “#chitikatest=New York Pizza” to the end of the URL, press enter and reload the website. You should then see advertisements about whatever you entered, in my case New York Pizza. If you are looking for a URL then just go to Wikihow. One special example I would like to point out is this url. The drink “New York Egg cream” is something special for New York. Have a look on the link and then compare the relevancy of the AdSense ads with the relevancy of the Chitika ads. Google only shows general new york ads whereas Chitika shows ads of local stores. Amazing isn’t it?
Chitika’s Ad Layout
When I first had a look on the default layout of Chitika’s ads I was amazed. I previously made a post about psychological AdSense optimization where I talked about colors and all that. The layout is extremely important as it decides whether the user clicks on the ad or doesn’t.
Chitika offers all methods of optimizing your ads, changing the title color, text color, border color and URL color. That’s of course what Google offers as well but there is one significant difference. Google’s TOS disallows placing images next to your advertisements because they think that that could somehow encourage the user to click the ads. What’s the big deal? That only means more money. The visitor sees the image and then automatically focuses the ad unit next to it resulting in more clicks. That’s a clever trick which Chitika automatically implements. Check out the picture, Chitika automatically displays relevant images next to the ads! Amazing, I was stunned when I saw that the first time. That of course means more revenue for you.
How much revenue can the Chitika publisher expect?
First thing we talked about was the relevancy of the ads. The relevancy is the main factor for high CPC. Chitika is able to display relevant ads as I showed you above. The result is a CPC as high as together with AdSense. I even have a higher CPC on my gaming site with Chitika than with AdSense. That’s because AdSense performs really poor for everyone in the Gaming niche. The CPC you can expect lays anywhere between 75 and 125 percent of your AdSense CPC.
Next factor is the Click Through Rate (CTR), by allowing major customizations and placing images next to the ads the Chitika CTR lays somewhere between 100 and even up to 250 percent of your AdSense CTR. Please keep in mind that most people don’t use Chitika to replace AdSense but as an additional ad on the website. Look at Wikihow above, they are using 3 AdSense content units and 1 Chitika unit near the footer. The footer is a relatively bad placement (see the heat map), but still the owner reported a CTR of above 1 percent, which is tremendous! By using Chitika as additional source of income you are able to increase your total earnings by 10-20 percent. Do you want to miss that?
For which sites does Chitika perform best?
Chitika performs very good for all websites. The sites AdSense performs bad for are the sites Chitika performs very good for. Poor text-content websites for example.
The AdSense crawler is unable to find any content to display AdSense ads on video sites for example. They are not able analyze the video, they can only check out the description of the video, the title, the tags or the comments. In a lot of cases those aren’t however that relevant. Chitika is able to display relevant ads for the visitor by just analyzing the tiny search string which reveals what the visitor was actually looking for!
All websites work well together with Chitika, the best websites are in my opinion video sites and also local sites (see the Pizza example above).
In terms of CPC the same niches as with AdSense peform best. That’s simply because the ROI for the advertiser is high (the advertiser earns a lot if someone purchases something) and resulting in spending more money into ad-campaigns. Car sites, Insurance sites, medical sites, foreclosure sites, lawyer sites, local sites and a lot more perform really good. Low paying niches are the same as together with AdSense, but that’s not the fault of the advertising program, it’s the problem of the niche. My niche is relatively low paying but still I am earning more than before.
Interview with Chitika Account Manager
I was so stunned by Chitika that I immediately started writing on this blog post and thought “Hey! Why not talk to someone from the Chitika company?”. Two days later Vik Chhabra (@vikc) joined me in an interview overviewing and explaining Chitika. Of course also all the benefits Chitika has were subject of the talk. Thanks again to you for the informative interview!
Link to the video.
The video is in HD by default, you can turn it off in the player if your internet connection is too poor performing (I have a friend who still downloads at 30 kb / second LOL). Feel free to contact Vik in case you are interested in joining Chitika, he will assists you with all the questions you have and setting up your Chitika account. Make sure to mention that you came from us and he will put you on his top priority list!
Quotes from other People
There are a lot of positive and of course negative comments from other people on Chitika. Here are some found on the Chitika site itself:
Brandon from FitBuff.com said: I had heard good things about Chitika, but it was just one of those things that I never quite got around to checking out. Finally, I went to the website, had the code installed in minutes, and Chitika instantly became one of my top revenue sources in the first month! There was literally no learning curve or optimization, so I’m sure my results will be even better once I delve deeper. I simply input the code in the appropriate spot, and I was done. One of the best things about the ads is that they are only shown to visitors who arrive at my site via search engines, so the “regular readers” aren’t bogged down by more ads, even though Chitika is earning nearly as much as the ads that are always visible!
Arnold Alting from downloads.nl said: Chitika | Premium works great for us. A good Google Adsense alternative with very well targeted ads.
Carl from carlpei.com said: The best part of Chitika has to be the support! I have Ryan from Chitika on my MSN list and he’s always ready to chat. I’m a small publisher, this gives a very personal feeling.
@TomRoyce from House Meets Owner said: I use Chitika on a hobby site and it earns 3x more than adsense does for the same # impressions.
@trentiles from Dubs in the Buff said: Only have been using Chitika for a few days. So far good experience but I wish I could customize the ads more such as borders, etc.
Own Experience
I have been using Chitika for almost a month now, mainly to get away from AdSense as only source of income. My website is in the gaming niche not a that good niche in terms of advertising because of the young audience and no really expensive products. Nonetheless my Chitika CPC is 30 percent higher than my AdSense CPC, which stunned me at first because AdSense was priorly the program that got me the highest CPC. Looking at my monthly revenue now around 20 percent comes from Chitika which is not that much of course. But considering that only 10 percent of my search engine visitor see the ads and generate 20 percent of my total income then yes, that’s a nice in earnings. I am really satisfied.
Signup for Chitika
We hope that we were able to bring Chitika a littler closer to you. You probably still have lots of unanswered questions but don’t wonder, every advertising program is like a unique new world. We can only recommend you to sign up for Chitika and test it yourself, it’s free of course.
Quote:
There are good and bad advertising programs in terms of revenue for the publisher. Good ones in general are Google AdSense, YPN, Adsdaq and ….. Hmm well, can’t think of any other good advertising programs. I have been testing a couple of programs and most of them are just crap. They try to copy Google AdSense and fail greatly because they will never be able to have more advertisers than AdSense. They aren’t innovative. Good news, I recently discovered another good advertising program (the first one in a while). The name of the program is Chitika.
What’s special about Chitika?
To understand why Chitika is a good advertising program you need to understand in which particular situations Google AdSense is unable to bring the publisher good revenue. Google AdSense puts everything into displaying content relevant ads, which is a good idea hence that way both publisher and advertiser earn more money. Less relevant ads means less conversions after clicking on the ad resulting in less revenue for the advertiser and consequently less money for the publisher. Now comes the part what makes Chitika special: Chitika does not scan the content of the page to display relevant ads, they scan the search strings which were used to enter the website.
By just looking at for example “Pizza in New York” compared to thousands of lines of unnecessary code Chitika is able to display extremely relevant ads. Sometimes even more relevant than Google AdSense (more at the end of this review)…..
By displaying relevant ads they are able to pay the publisher top CPC rates because the Return of Investment for the advertiser is very high (advantage of content relevant ads). One example: Dating ads on a website about insurance will most likely result in absolutely no conversions. It’s very easy to test how relevant your Chitika ads will be. Go to a website who runs Chitika ads and append “#chitikatest=New York Pizza” to the end of the URL, press enter and reload the website. You should then see advertisements about whatever you entered, in my case New York Pizza. If you are looking for a URL then just go to Wikihow. One special example I would like to point out is this url. The drink “New York Egg cream” is something special for New York. Have a look on the link and then compare the relevancy of the AdSense ads with the relevancy of the Chitika ads. Google only shows general new york ads whereas Chitika shows ads of local stores. Amazing isn’t it?
Chitika’s Ad Layout
When I first had a look on the default layout of Chitika’s ads I was amazed. I previously made a post about psychological AdSense optimization where I talked about colors and all that. The layout is extremely important as it decides whether the user clicks on the ad or doesn’t.
Chitika offers all methods of optimizing your ads, changing the title color, text color, border color and URL color. That’s of course what Google offers as well but there is one significant difference. Google’s TOS disallows placing images next to your advertisements because they think that that could somehow encourage the user to click the ads. What’s the big deal? That only means more money. The visitor sees the image and then automatically focuses the ad unit next to it resulting in more clicks. That’s a clever trick which Chitika automatically implements. Check out the picture, Chitika automatically displays relevant images next to the ads! Amazing, I was stunned when I saw that the first time. That of course means more revenue for you.
How much revenue can the Chitika publisher expect?
First thing we talked about was the relevancy of the ads. The relevancy is the main factor for high CPC. Chitika is able to display relevant ads as I showed you above. The result is a CPC as high as together with AdSense. I even have a higher CPC on my gaming site with Chitika than with AdSense. That’s because AdSense performs really poor for everyone in the Gaming niche. The CPC you can expect lays anywhere between 75 and 125 percent of your AdSense CPC.
Next factor is the Click Through Rate (CTR), by allowing major customizations and placing images next to the ads the Chitika CTR lays somewhere between 100 and even up to 250 percent of your AdSense CTR. Please keep in mind that most people don’t use Chitika to replace AdSense but as an additional ad on the website. Look at Wikihow above, they are using 3 AdSense content units and 1 Chitika unit near the footer. The footer is a relatively bad placement (see the heat map), but still the owner reported a CTR of above 1 percent, which is tremendous! By using Chitika as additional source of income you are able to increase your total earnings by 10-20 percent. Do you want to miss that?
For which sites does Chitika perform best?
Chitika performs very good for all websites. The sites AdSense performs bad for are the sites Chitika performs very good for. Poor text-content websites for example.
The AdSense crawler is unable to find any content to display AdSense ads on video sites for example. They are not able analyze the video, they can only check out the description of the video, the title, the tags or the comments. In a lot of cases those aren’t however that relevant. Chitika is able to display relevant ads for the visitor by just analyzing the tiny search string which reveals what the visitor was actually looking for!
All websites work well together with Chitika, the best websites are in my opinion video sites and also local sites (see the Pizza example above).
In terms of CPC the same niches as with AdSense peform best. That’s simply because the ROI for the advertiser is high (the advertiser earns a lot if someone purchases something) and resulting in spending more money into ad-campaigns. Car sites, Insurance sites, medical sites, foreclosure sites, lawyer sites, local sites and a lot more perform really good. Low paying niches are the same as together with AdSense, but that’s not the fault of the advertising program, it’s the problem of the niche. My niche is relatively low paying but still I am earning more than before.
Interview with Chitika Account Manager
I was so stunned by Chitika that I immediately started writing on this blog post and thought “Hey! Why not talk to someone from the Chitika company?”. Two days later Vik Chhabra (@vikc) joined me in an interview overviewing and explaining Chitika. Of course also all the benefits Chitika has were subject of the talk. Thanks again to you for the informative interview!
Link to the video.
The video is in HD by default, you can turn it off in the player if your internet connection is too poor performing (I have a friend who still downloads at 30 kb / second LOL). Feel free to contact Vik in case you are interested in joining Chitika, he will assists you with all the questions you have and setting up your Chitika account. Make sure to mention that you came from us and he will put you on his top priority list!
Quotes from other People
There are a lot of positive and of course negative comments from other people on Chitika. Here are some found on the Chitika site itself:
Brandon from FitBuff.com said: I had heard good things about Chitika, but it was just one of those things that I never quite got around to checking out. Finally, I went to the website, had the code installed in minutes, and Chitika instantly became one of my top revenue sources in the first month! There was literally no learning curve or optimization, so I’m sure my results will be even better once I delve deeper. I simply input the code in the appropriate spot, and I was done. One of the best things about the ads is that they are only shown to visitors who arrive at my site via search engines, so the “regular readers” aren’t bogged down by more ads, even though Chitika is earning nearly as much as the ads that are always visible!
Arnold Alting from downloads.nl said: Chitika | Premium works great for us. A good Google Adsense alternative with very well targeted ads.
Carl from carlpei.com said: The best part of Chitika has to be the support! I have Ryan from Chitika on my MSN list and he’s always ready to chat. I’m a small publisher, this gives a very personal feeling.
@TomRoyce from House Meets Owner said: I use Chitika on a hobby site and it earns 3x more than adsense does for the same # impressions.
@trentiles from Dubs in the Buff said: Only have been using Chitika for a few days. So far good experience but I wish I could customize the ads more such as borders, etc.
Own Experience
I have been using Chitika for almost a month now, mainly to get away from AdSense as only source of income. My website is in the gaming niche not a that good niche in terms of advertising because of the young audience and no really expensive products. Nonetheless my Chitika CPC is 30 percent higher than my AdSense CPC, which stunned me at first because AdSense was priorly the program that got me the highest CPC. Looking at my monthly revenue now around 20 percent comes from Chitika which is not that much of course. But considering that only 10 percent of my search engine visitor see the ads and generate 20 percent of my total income then yes, that’s a nice in earnings. I am really satisfied.
Signup for Chitika
We hope that we were able to bring Chitika a littler closer to you. You probably still have lots of unanswered questions but don’t wonder, every advertising program is like a unique new world. We can only recommend you to sign up for Chitika and test it yourself, it’s free of course.
Ad Networks List
we create a list of all the ad networks available to make it easier to find. Feel free to add to the list.
This list doesn't differentiate between good/bad networks. It's just there to provide publishers a starting point for companies they might want to explore the possibilities of. Of course I would only suggest that you use the first tier networks, or at least do some extensive research before entrusting your inventory to a company.
CPC:
Cost per click - the cost or cost-equivalent paid per click-through.
Google Adsense
Yahoo Publisher Network (Beta)
Chitika
BidClix
BannerBoxes
Adbrite
AdSonar
Clicksor
Searchfeed
Revenue Pilot
Kontera
CPM:
Cost per thousand impressions
Tribal Fusion
Casale Media
BurstMedia
RealTechNetwork
ValueClick Media
Buds Ad Network
MaxOnline
24/7 Real Media
Bannerconnect
Mamma Media Solutions
Adtegrity
Ad pepper Media
Rightmedia.com
Advertising.com
Accelerator Media
AdSmart
AdAgency1
CPA/CPL
Cost per Action - model in which payment is based solely on qualifying actions such as sales or registrations.
Linkshare
Commission Junction
ShareASale
WebSponsors
Advertising.com
Azoogle Ads
Maxbounty
This list doesn't differentiate between good/bad networks. It's just there to provide publishers a starting point for companies they might want to explore the possibilities of. Of course I would only suggest that you use the first tier networks, or at least do some extensive research before entrusting your inventory to a company.
CPC:
Cost per click - the cost or cost-equivalent paid per click-through.
Google Adsense
Yahoo Publisher Network (Beta)
Chitika
BidClix
BannerBoxes
Adbrite
AdSonar
Clicksor
Searchfeed
Revenue Pilot
Kontera
CPM:
Cost per thousand impressions
Tribal Fusion
Casale Media
BurstMedia
RealTechNetwork
ValueClick Media
Buds Ad Network
MaxOnline
24/7 Real Media
Bannerconnect
Mamma Media Solutions
Adtegrity
Ad pepper Media
Rightmedia.com
Advertising.com
Accelerator Media
AdSmart
AdAgency1
CPA/CPL
Cost per Action - model in which payment is based solely on qualifying actions such as sales or registrations.
Linkshare
Commission Junction
ShareASale
WebSponsors
Advertising.com
Azoogle Ads
Maxbounty
2009年4月17日星期五
5 Top Tips For Success
1. Overcome Your Fear of Failure - Nothing in life is more certain than if you try and succeed at anything you will inevitably stumble and have failures along the way. You must accept that not everything you do will be perfectly successful. But you will learn a lot from you failure.
2. Have An Action Plan For The Start Of Each Work Period - Whether you allocate 1hr per day or 10 hours per day to your IM business. Allocate 70-80% of that time to being output focused. Switch off the TV, phone, dont open the email or go to the forums. Just Spend the first 80% of your time being output focused without distraction.
3. Pick An IM Guru use them as a mentor by replicate everything they do in your own niche. This is the fastest way to succeed. Research thier posts, pages, sites, squeeze pages, opt in auto responses etc.. Then apply that to your business in another niche.
4. Keep aiming for more reach and leverage - the key to huge success is more reach (list size or traffic) and more leverage (networks of affiliates or viral products or links).
5. Focus on a niche you love - nothing will get your creative and motivational juices running better then something you love doing. It will come across in everything you do and say. Its a surefire kick start to success.
These are my 5 - Feel Free To Contribute Your Own OR Argue The Point.
2. Have An Action Plan For The Start Of Each Work Period - Whether you allocate 1hr per day or 10 hours per day to your IM business. Allocate 70-80% of that time to being output focused. Switch off the TV, phone, dont open the email or go to the forums. Just Spend the first 80% of your time being output focused without distraction.
3. Pick An IM Guru use them as a mentor by replicate everything they do in your own niche. This is the fastest way to succeed. Research thier posts, pages, sites, squeeze pages, opt in auto responses etc.. Then apply that to your business in another niche.
4. Keep aiming for more reach and leverage - the key to huge success is more reach (list size or traffic) and more leverage (networks of affiliates or viral products or links).
5. Focus on a niche you love - nothing will get your creative and motivational juices running better then something you love doing. It will come across in everything you do and say. Its a surefire kick start to success.
These are my 5 - Feel Free To Contribute Your Own OR Argue The Point.
Very Easy To Make Money Fast and free
1. Go to google trends hot trends
http://www.google.com/trends/hottrends
Look up hot trends that can potentially be monetized and trends that will remain reasonably hot longer then a day or two...
Any thing in the top 100 is getting insane volumes of traffic
Clicking on the related searches will give you good additional terms to use
Clicking on the Blogs that come up will give you great ideas for how they are monetizing it.
You have two options to monetize the term through Adsense or through affilaite hoplinks
2. Got to http://www2.blogger.com/ and set up a blog with the exact keywords in the blogs name and title
set up an addtional blog or two using the related search keywords you found
3. Search on these keywords and find some information and a video plus images to put on your blog
4. Set up the blog with some text, an adsense module, the pictures and video
5. Now tell the world your blog is out there using Technorati, pingomatic, spotback, lulu, free classifieds and an article or two published to directories with instant publication like article city.
6. Get on a few forums and blogs related to the search term , place some back links and bang you will have a ton of traffic in no time.....
Once youve done this a few times You should be able to do this whole process in under 1 hour and it should make you $15 -$100 per day in adsense for at least a week then often they will fade right down.
This method is an absolute no brainer it works almost every time and it starts working very very fast for me, but i no longer use it as im changing my focus to long term passive income sources only.......
Good luck let us know how you get on.
(income estimate is only an estimate and should not be relied upon)
http://www.google.com/trends/hottrends
Look up hot trends that can potentially be monetized and trends that will remain reasonably hot longer then a day or two...
Any thing in the top 100 is getting insane volumes of traffic
Clicking on the related searches will give you good additional terms to use
Clicking on the Blogs that come up will give you great ideas for how they are monetizing it.
You have two options to monetize the term through Adsense or through affilaite hoplinks
2. Got to http://www2.blogger.com/ and set up a blog with the exact keywords in the blogs name and title
set up an addtional blog or two using the related search keywords you found
3. Search on these keywords and find some information and a video plus images to put on your blog
4. Set up the blog with some text, an adsense module, the pictures and video
5. Now tell the world your blog is out there using Technorati, pingomatic, spotback, lulu, free classifieds and an article or two published to directories with instant publication like article city.
6. Get on a few forums and blogs related to the search term , place some back links and bang you will have a ton of traffic in no time.....
Once youve done this a few times You should be able to do this whole process in under 1 hour and it should make you $15 -$100 per day in adsense for at least a week then often they will fade right down.
This method is an absolute no brainer it works almost every time and it starts working very very fast for me, but i no longer use it as im changing my focus to long term passive income sources only.......
Good luck let us know how you get on.
(income estimate is only an estimate and should not be relied upon)
2009年4月16日星期四
Lifestyle v2.0 - StudioPress Premium WordPress Theme
题名称： Lifestyle v2.0
商业版权： StudioPress商业主题
演示地址： Live Demo
Quote:
Changelog:
v2.0 - 12.07.08
Second Release of Revolution Lifestyle, to ensure compatibility with WordPress 2.7
Latest version: 2.0
Release date: 1/10/09
Tags: three-columns, fixed-width, white, tan, teal, purple, sidebar-widgets
Widget-ready: Yes
Compatible up to: WP 2.7
Shopper Frenzy - April 2009 Joomla Club Template
模板名称： Shopper Frenzy商业版权：
Shape5商业模板适用版本：
Joomla 1.0.x & Joomla 1.5.x
演示地址： Live Demo
购物疯狂是一个完整的主题设计的流行电子商务的组成部分， Virtuemart 。此模板的一切你都将需要启动或重新设计您的网上商店！加之，带有吨的甜头，自定义列的宽度，六预设样式， 23模块的立场， 4模块的风格，眼睛捕捉设计，定制Virtuemart主题相匹配的模板，五终极下拉式等等！ 不仅是你获得巨大的模板，但你这个月也接受我们的新模块的五集图像旋转和定制Virtuemart模块。每个模块上显示我们的演示已定制适合购物疯狂的设计完美！这些模块incluce ，五VM的手风琴，虚拟货币， VM的特色产品， Virtuemart任意产品，五下拉式车和VM的产品搜索。开始销售与购物疯狂今天！
特点： * 100 ％ tableless的CSS *验证与符合XHTML *验证利用CSS * Joomla 1.5兼容 *提供的SQL转储 * 23个模块的立场 *新五图片设置转子 *五水平登录模块 *五终极下拉式 *五VM的手风琴模块 *自定义Virtuemart模块 *自定义Virtuemart主题 *片月台幕门，包括： *网站整形可用（演示快速安装） *完全折叠模块立场 *五影响脚本供电 * Lytebox启用 *工具提示启用 * 3菜单系统：无MooMenu下拉式，无MooMenu衰落或Suckerfish *自定义页面和栏宽 *符合以下浏览器： ö的IE6 + ö的Firefox 1.5 + ö歌剧院9 + ö的Safari ö网景公司 ö优势 1 。 drop_down_1 （在下拉） 2 。 drop_down_2 （在下拉） 3 。 drop_down_3 （在下拉） 4 。购物车 5 。 sub_menu 6 。 under_menu_left 7 。 under_menu_right 8 。 breadcrumb 9 。搜索 10 。左边 11 。 above_body_1 12 。 above_body_2 13 。 above_body_3 14 。插页 15 。 below_body_1 16 。 below_body_2 17 。 below_body_3 18 。 bottom_row_1 19 。 bottom_row_2 20 。 bottom_row_3 21 。 bottom_row_4 22 。 bottom_menu 23 。调试（页面底部） 菜单样式： Suckerfish菜单： 这个菜单是Suckerfish菜单系统和预设是停用的，但如果你喜欢，使它可以设置菜单“ 2 ”中的“模板配置” 。在Joomla 1.5将可以选择模板中的参数。 五无MooMenu下拉菜单： 在五无MooMenu下拉式Menuis完全由五效果，使您的模块和组件不会产生任何矛盾使用此菜单系统。只要鼠标顶部的菜单中的演示，你会发现菜单的suckerfish顺利展开英寸 不想这个花式菜单吗？不是一个问题，您可以切换到标准suckerfish菜单系统在模板配置或完全隐藏菜单完全。 五无MooMenu衰落奇摩： 在五无MooMenu衰落菜单完全是由五效应，使您的模块和组件不会产生任何矛盾使用此菜单系统。只要鼠标顶部的菜单中的演示，你会发现菜单的suckerfish顺利褪色英寸 不想这个花式菜单吗？不是一个问题，您可以切换到标准suckerfish菜单系统在模板配置或完全隐藏菜单完全。
下载地址
http://kziz.cn/2009/04/shopper-frenzy-april-2009-joomla-club-template/
Shape5 joomla extensions Drop Down Cart
扩展名称：S5 Drop Down Cart
版权业务：Shape 5 business templates
适用版本： Joomla 1.5.x
The S5 Drop Down Cart 模块是用更多的功能！我们已经添加AJAX功能，将更新的购物车和下拉每当一个项目添加到购物车无需刷新页面！此模块预装了功能，如网页滚动，自动开启/关闭，字体大小，字体颜色，背景颜色，自定义按钮上的文字等等，让您以适应本单元的任何Virtuemart网站！一定要看看我们的演示服务器。
S5 Image Set Rotator
扩展名称：五图片设置转子版权业务：形状5商业模板版本的应用程序： Joomla 1.5.x 五集的图像旋转模块是一个伟大的方式显示一个以上的广告在同一时间！其运作方式，该模块将轮流通过了5套图片，每一组最多可包含7图像，共35个图片轮换！每张图片有能力建立一个超链接，超链接的目标和ALT文本的搜索引擎优化！此模块完全由五影响，因此没有脚本矛盾与其他模块。一定要看看我们的
演示服务器。 http://www.revolutiontheme.com/magazine
下载地址“
http://kziz.cn/2009/04/s5-image-set-rotator/
高级wordpress商业主题_Revolution Magazine v3.0
Revolution Magazine是一个可自定义主题适合在线杂志，有新的增强型精选影片的主题上的位置。 演示： http://www.revolutiontheme.com/magazine
2009年4月2日星期四
Car Magazine - March 09 Joomla Template
模板名称： Car Magazine商业版权： GavickPro商业主题适用版本： Joomla 1.5.x演示地址： Live Demo
When it comes to wide concept of top showcasing…
with elegance, exotic and technical magazine covering, all the small details will make the difference.
Check out what’s behind the new GavickPro Car Magazine Template, with special addition of most powerfull and suitable tools in Joomla, that will provide you the oportunity to shine among the most prestigious show’s in the world.
We all need some inspiration for business presentations and still, most of the times, it’s not enough. Worry no more, because Car Magazine will show you what is all about.
When you thought nothing would impress even more… you thought wrong!
An overview of the key features of this template are as follows:
* Tableless design and 100% css based.* 2 colors style themes variations (blue-orange).* Build support for PhotoSlide GK2 component and the new GK News Image I module version.* Build support for the new News Show Pro GK1 module (with respective plugin to work with along with PhotoSlide GK2).* Build support for the new Tabs Manager GK3 component and special design layout for Tabs Arts module.* Disable option for main body appearance on front page.* Header position width setting option.* Column position modules (left or right side) and width setting options.* Show/Hide mainbody on frontpage option.* Slider for banner2 position option.* Default status for banner2 position option.* Login and Register buttons frontpage display options.* Style Switcher option.* Compressed engine option for each modules.* Support for language translation.* 2 layout options: 2 columns (right or left + component) and 1 column (component).* All 20 modules are fully collapsible and more 20 modules positions ready for tabs.* Impressive built-in content style.* New Gavick Suckerfish menu version. 34 different styles moomenu animation effects and now, with first child level with horizontal style.* Speed menu animation option* Optional IE6 Warning / Upgrade Notification* Lightweight, modern and very fast-loading design* Joomla 1.5 Native* W3C XHTML 1.0 Transitional. W3C CSS Valid* Fully compatible IE7+, Firefox 2+, Firefox 3, Flock 0.7+, Netscape, Safari, Opera 9.5, Chrome.* Delivered with source Adobe .PSD files.* Delivered with “QuickStart Package”.
Car Magazine Full Package (23.6 MB)
car_magazine.rargk_car_magazine_J!15_rest_files.zip
Download link:
Mynxx - April 2009 Joomla Template
模板名称： Mynxx
商业版权： RocketTheme商业模板
适用版本： Joomla 1.5.x
演示地址： Live Demo
Mynxx是第一次RocketTheme范本将流行Joomla电子商务/购物部分， Virtuemart 。这种一体化是适用于各种平台，如模块，自定义virtuemart主题和模板编码。
自定义主题让我们Virtuemart覆写核心产出，这导致更多的无缝集成与Virtuemart购物的组成部分。
注意： Mynxx是Joomla 1.5只范本。
功能和截图
Virtuemart一体化
*资料来源有序布局
* RokBox本站立场
* Mootools下拉小组
*分类的自定义扩展
*多列菜单
* RokMoomenu ， Suckerfish ， Splitmenu菜单
* 8预设样式
* 15模块变奏曲
* 30位多功能模块
*时尚，专业印刷术
* FF3 ，歌剧院9.6版Safari 3 ， 6 ， 7,8兼容
*的W3C的XHTML 1.0过渡。有效的W3C的CSSDownload
Virtuemart从未期待这么好！
Mynxx是第一次RocketTheme模板把流行Joomla电子商务/购物部分， Virtuemart 。本新闻稿包含了购物延长了各种礼仪。首先，我们提供了一个单独的和具体的Virtuemart主题安装直接进入Virtuemart ，和这个主题的核心主题覆写档案Virtuemart ，可实现最大的控制，完善创建一个模板。其次，我们提供了一系列的修改virtuemart模块，如产品卷轴如上所述，多元化的购物网站。更多细节…
视频
观赏Virtuemart在行动！
简短而富有洞察力的预览功能，综合Virtuemart这一主题，从新增项目通过对车的结帐程序，加上更多…
观赏！
来源有序布局
一个月一个月，我们建设的范本来进行优化的搜索引擎优化的目的。 Mynxx介绍来源订购布局，其中，即使是视觉方面的模板左栏，主要栏，右栏，实际代码本身的主要场所栏第一。这是什么意思为您的网站？实际上，搜索引擎的抓取工具将在您的主要内容和过程，第一。这是对比的是一方栏，其中的内容一般不相同口径和重点作为您的主要内容。这是向前迈出的重要一步，将改善您的搜索引擎结果为您的网页上。更多细节…
JavaScript的影响
本新闻稿中充满了许多的JavaScript效果，使生活在您的网站。公司不仅在模块，但在Mynxx模板本身，也Mynxx Virtuemart主题。显着的例子是Virtuemart产品卷轴看到上面滚动，通过您的项目，手动或自动;和下拉框车，登录和字体样式在顶端的工具栏（如部分模板） ;和数量也轮在Virtuemart主题的输入框。过多的额外微妙，直观和交互功能，以延长您的网站。更多细节…
Mynxx文件
开始使用Mynxx各种各样的书面解释和视频教程安装，配置，自定义模块，以及更多更多细节…
Mynxx Full Package (14.1 MB)
Joomla_RT_Mynxx_j15.zip
mynxx-extensions-j15.zip
mynxx-pdf-tutorials-j15.zip
mynxx-sources.zip
rt_mynxx_j15.tgz
vm_mynxx.tgz
Download
2009年3月21日星期六
2009年3月17日星期二
JA Opal - Joomla! Sports News Template - 5++ youthful themes
模板名称： Opal
商业版权： Joomlart商业模板
适用版本： Joomla 1.0.x & Joomla 1.5.x
演示地址： Live Demo
欢迎JoomlArt新体育模板系列-茉莉欧泊！您可能想要创建的专业体育网站上赛车，篮球，曲棍球，高尔夫球场等，或者只是一个体育博客的个人爱好，茉莉欧泊将手。强，年轻，但仍然整洁和迷人！ 。
有相当大量的选项，使照片在那里，但茉莉蛋白石利用我们自己的扩展茉莉幻灯片2和JA内容滑块捕捉高度重视以不同的方式。该mootool为基础的模块茉莉内容滑块巧妙创建图像滚动动画，让您全面管理控制权的动画效果。如果您打算负荷大画廊通过茉莉内容滑盖手机，打开的Ajax选项建议轻量级载入中。茉莉幻灯片2模块，更先进的动画配置以及不透明的影响将是一个很好的补充，茉莉内容滑块模块。
覆写功能Joomla ！ 5月1日再次使设计人员能够灵活地适应广泛的颜色设置为主要内容的领域，多达6个不同的风格表现在茉莉蛋白石。不应该等待更多的，探讨现场演示这里。
概况茉莉蛋白石特点：
*现代而美丽的网页字体
* 3栏布局模板
* 6色选择：默认，蓝，黑，红，黄，田径
* Tableless设计和100 ％基于CSS的
* Joomla 1.5.x兼容
* 3菜单选项：茉莉斯普利特菜单，茉莉的CSS菜单上，茉莉总统菜单
*的XHTML 1.0过渡检查吗？
*的CSS验证检查吗？
*有效的508无障碍
*提供的源代码。 PSD和字体文件，演示网站示例数据库和详细的用户指南中可以找到茉莉蛋白石downdoad和JA蛋白石论坛。
*小康评论template_css.css和灵活的index.php文件的定制
茉莉蛋白石截图和模块指南：
JA Opal for Joomla 1.5 : Quickstart included Joomla! 1.5.9 + Template, Extensions installation packages (11.38 MB)
Quote:
http://rapidshare.
2009年3月13日星期五
2009年1月29日星期四
Google AdWords广告优化的12个技巧(转)
这篇文章要向大家展示在Google AdWords关键词排名广告中创建成功的广告内容的一些技巧。我已经用这些方法对Google的按点击付费广告服务测试了有一段时间了，结果非常成功。这12个技巧可以帮助你在Google关键词排名广告中创建一个较高的点击率，并以更低的价格排在前面。—正如你所期待的！
1. 锁定正确的目标群体
通过选择某种语言和某个国家或地区来锁定你的潜在客户群体。例如，你可以设定只让你的广告出现在某个特定国家的潜在客户，比如现在有许多讲法语的国家，但如果你的目标客户只在加拿大，则你可以把除加拿大以外的其他讲法语的国家屏蔽掉。换言之，法国的查询者是无法“点击”你的广告的，因为它不会出现。从而避免了由于这部分点击带给你的额外的和不必要的支出了。
2. 提炼广告中的关键词
用方括号“[…]”把你的关键字（词）括起来。例如：[Google][Google AdWords] 这样一来，只有当查询者键入的关键词与你用方括号括起来的关键词（关键短语）精确匹配时，你的广告才会呈现在用户面前。换言之，倘若搜索的关键词中包含了其它的词，那么搜索结果中不会出现你的广告。从而有效地排除了对你的业务不相关的访问者，最大程度地减少了你的广告支出。
3. 同时对多个广告进行测试
一般需要同时对2个或者更多广告进行测试。这种测试方法在印刷行业中叫做A/B分离测试。通过比较找出能够获得较高点击率的那个广告，然后用它来替换原有的广告内容。重复此过程，以获得一个点击率最高的广告内容。
4. 跟踪每个广告的投资回报（ROI）
虽然Google会跟踪其上每个关键词广告的点击率，但它不会去跟踪到底有多少点击率实际转化成了你的投资回报（ROI）。你可以对每个广告使用一个特殊的跟踪链接来追踪该广告的转化投资比例。例如：你可以给每个广告加上一个成员跟踪系统链接（affiliate tracking system link）。这样做可以检查你投资的钱没有没有打水漂，从而确保每个投放的广告都会为你带来投资回报。
5. 广告中应包含目标关键词
在你的广告标题和内容中应包含具体的目标关键词。Google会把广告中与查询匹配的关键词加粗进行突出。大家都知道，当一个查询者浏览查询结果时，他其实是在找键入的关键词。这时以粗体突出的查询关键词自然能够吸引查询者的注意力。也正是由于这个原因，包含关键词的广告往往会比那些不包含关键词的广告效果要好的多。
6. 强调产品和服务的好处
在你的广告中应提供一到几个你产品或服务能够为客户带来的主要益处。例如：赚更多钱，保持青春，减肥，身体更健康，生活的更快乐，等等诸如此类的好处。
7. 广告中应包含能够抓住注意力的词
在广告的标题中，应提供有能够抓住查询者注意力的词。例如“免费的”，“新的”等等。不过同时要确保没有违背Google的关键词编辑指导规则。例如：如果使用了“免费”，那么在你广告直接链接的页面必须有相对应的免费的产品或服务；如果使用了“新的”，那么你推出的产品或服务不能超过半年。而且如果通过你的商务或第三方的检验发现你不能有相关的保证，那么在你的广告中就不能包含相关的或主观的词语，例如：“最好的”，“最廉价的”，“顶级的”，“第一”等等。
8. 使用能够激发客户情感和购买欲望的措词
在广告中应使用给人印象深刻和号召行动的措词，以达到激发客户情感（煽情一些）和购买欲望的目的。譬如象“免费的”，“便宜的”，“特别提供”，“限时提供”，“高招”，“诀窍”，“增强的”，“免费送货”等等这些词都属于能够给人留下深刻印象的措词。而象“现在买——便宜一半”，“免费测试版—现在就下载”，“今天最后一天”等等则属于号召行动的措词。在你的广告中应清清楚楚地体现你的产品或服务到底好在什么地方，或者有哪些与众不同之处。同时要确保这些描述你产品或服务的词是准确而恰当的。Google会把与你提供的产品或服务名不符实的那些词语从你广告中剔除出去。
9. 产品营销应具有独特的卖点主张（USP）
Rosser Reeves提出了产品的核心概念，也称核心卖点（即Unique Selling Proposition，简称USP，即独特的卖点主张/销售主张）。USP是产品核心价值的外在表现，也是传递给消费者的最重要的产品信息。Rosser Reeves主张，在制作广告时，最重要的是发现其USP，即（1） 必须包含特定的商品效益；（2） 须是独特的、唯一的、新颖的，且与销售相关的。当同类产品在质量上打了个平手时，胜负的关键就集中在消费者对于商标乃至企业本身的印象了。因而找出产品的USP无论对产品传播、品牌树立还是销售都具有不可估量的拉动效应。
10. 将广告链向关联的着陆网页（Landing Page）
首先让我们来看看什么是着陆网页。着陆网页的设置是为了让网络消费者能够更快速，更顺畅地接触到讯息。对着陆网页最简单的定义就是“点广告之后客户被带入的网页”，即客户光临的第一个网页页面。
11.把太普通的词从你的广告中剔除出去
譬如a， in， on， it， of， etc等等，这些词都是没有必要的。只要不是绝对需要的词，你都可以把它们从你的广告中请出去，以此保证广告中每个词都具有相当的含金量。
12. 阻止寻求免费服务或产品的人来点击你的广告
你可以在广告的最后加上产品或服务的价格，通过此方式可以避免那些从网上寻求免费服务或产品的人点击你的广告，从而增加不必要的广告开销。这样做不但能够提高你的潜在客户的总体转化比例，同时还降低了平均客户取得成本。这样做可能会对你的广告点击率有一定的影响，不过大家对这一点大可不必担心。因为你的目标毕竟不是网上的每一位访问者，而是针对你的潜在的真正客户。而往往那些从网络上寻找免费资源的人永远也不能成为你的真正客户。结论： 请记住广告就是永无止歇的一系列测试。要经常追踪你的广告，要坚持不懈地测试不同关键词和广告内容。通过对不同版本内容的比较来改进和提高你的潜在客户的转化比例，进而降低你的客户取得成本。
选择Google关键词排名广告系统来投放你的广告确实是可行的。虽然在Google上做广告所带来的访问者可能会没有Overture的多，可是Google的按点击付费其费用相应也要低一些。只要掌握了Google中的广告艺术，你就可以用相对较低的价格智胜那些在Overture上出价比你高的竞争者了。
英文原文：Top 12 Tips To Writing Effective Google AdWords Select Ads
作者简介：Michael Wong是位资深的搜索引擎优化专家，他创作了很多有关搜索引擎方面的书籍。同时Mike也是《Mike的营销策略》一书的编辑者，可以说他是网络市场营销策略的领头人。
1. 锁定正确的目标群体
通过选择某种语言和某个国家或地区来锁定你的潜在客户群体。例如，你可以设定只让你的广告出现在某个特定国家的潜在客户，比如现在有许多讲法语的国家，但如果你的目标客户只在加拿大，则你可以把除加拿大以外的其他讲法语的国家屏蔽掉。换言之，法国的查询者是无法“点击”你的广告的，因为它不会出现。从而避免了由于这部分点击带给你的额外的和不必要的支出了。
2. 提炼广告中的关键词
用方括号“[…]”把你的关键字（词）括起来。例如：[Google][Google AdWords] 这样一来，只有当查询者键入的关键词与你用方括号括起来的关键词（关键短语）精确匹配时，你的广告才会呈现在用户面前。换言之，倘若搜索的关键词中包含了其它的词，那么搜索结果中不会出现你的广告。从而有效地排除了对你的业务不相关的访问者，最大程度地减少了你的广告支出。
3. 同时对多个广告进行测试
一般需要同时对2个或者更多广告进行测试。这种测试方法在印刷行业中叫做A/B分离测试。通过比较找出能够获得较高点击率的那个广告，然后用它来替换原有的广告内容。重复此过程，以获得一个点击率最高的广告内容。
4. 跟踪每个广告的投资回报（ROI）
虽然Google会跟踪其上每个关键词广告的点击率，但它不会去跟踪到底有多少点击率实际转化成了你的投资回报（ROI）。你可以对每个广告使用一个特殊的跟踪链接来追踪该广告的转化投资比例。例如：你可以给每个广告加上一个成员跟踪系统链接（affiliate tracking system link）。这样做可以检查你投资的钱没有没有打水漂，从而确保每个投放的广告都会为你带来投资回报。
5. 广告中应包含目标关键词
在你的广告标题和内容中应包含具体的目标关键词。Google会把广告中与查询匹配的关键词加粗进行突出。大家都知道，当一个查询者浏览查询结果时，他其实是在找键入的关键词。这时以粗体突出的查询关键词自然能够吸引查询者的注意力。也正是由于这个原因，包含关键词的广告往往会比那些不包含关键词的广告效果要好的多。
6. 强调产品和服务的好处
在你的广告中应提供一到几个你产品或服务能够为客户带来的主要益处。例如：赚更多钱，保持青春，减肥，身体更健康，生活的更快乐，等等诸如此类的好处。
7. 广告中应包含能够抓住注意力的词
在广告的标题中，应提供有能够抓住查询者注意力的词。例如“免费的”，“新的”等等。不过同时要确保没有违背Google的关键词编辑指导规则。例如：如果使用了“免费”，那么在你广告直接链接的页面必须有相对应的免费的产品或服务；如果使用了“新的”，那么你推出的产品或服务不能超过半年。而且如果通过你的商务或第三方的检验发现你不能有相关的保证，那么在你的广告中就不能包含相关的或主观的词语，例如：“最好的”，“最廉价的”，“顶级的”，“第一”等等。
8. 使用能够激发客户情感和购买欲望的措词
在广告中应使用给人印象深刻和号召行动的措词，以达到激发客户情感（煽情一些）和购买欲望的目的。譬如象“免费的”，“便宜的”，“特别提供”，“限时提供”，“高招”，“诀窍”，“增强的”，“免费送货”等等这些词都属于能够给人留下深刻印象的措词。而象“现在买——便宜一半”，“免费测试版—现在就下载”，“今天最后一天”等等则属于号召行动的措词。在你的广告中应清清楚楚地体现你的产品或服务到底好在什么地方，或者有哪些与众不同之处。同时要确保这些描述你产品或服务的词是准确而恰当的。Google会把与你提供的产品或服务名不符实的那些词语从你广告中剔除出去。
9. 产品营销应具有独特的卖点主张（USP）
Rosser Reeves提出了产品的核心概念，也称核心卖点（即Unique Selling Proposition，简称USP，即独特的卖点主张/销售主张）。USP是产品核心价值的外在表现，也是传递给消费者的最重要的产品信息。Rosser Reeves主张，在制作广告时，最重要的是发现其USP，即（1） 必须包含特定的商品效益；（2） 须是独特的、唯一的、新颖的，且与销售相关的。当同类产品在质量上打了个平手时，胜负的关键就集中在消费者对于商标乃至企业本身的印象了。因而找出产品的USP无论对产品传播、品牌树立还是销售都具有不可估量的拉动效应。
10. 将广告链向关联的着陆网页（Landing Page）
首先让我们来看看什么是着陆网页。着陆网页的设置是为了让网络消费者能够更快速，更顺畅地接触到讯息。对着陆网页最简单的定义就是“点广告之后客户被带入的网页”，即客户光临的第一个网页页面。
11.把太普通的词从你的广告中剔除出去
譬如a， in， on， it， of， etc等等，这些词都是没有必要的。只要不是绝对需要的词，你都可以把它们从你的广告中请出去，以此保证广告中每个词都具有相当的含金量。
12. 阻止寻求免费服务或产品的人来点击你的广告
你可以在广告的最后加上产品或服务的价格，通过此方式可以避免那些从网上寻求免费服务或产品的人点击你的广告，从而增加不必要的广告开销。这样做不但能够提高你的潜在客户的总体转化比例，同时还降低了平均客户取得成本。这样做可能会对你的广告点击率有一定的影响，不过大家对这一点大可不必担心。因为你的目标毕竟不是网上的每一位访问者，而是针对你的潜在的真正客户。而往往那些从网络上寻找免费资源的人永远也不能成为你的真正客户。结论： 请记住广告就是永无止歇的一系列测试。要经常追踪你的广告，要坚持不懈地测试不同关键词和广告内容。通过对不同版本内容的比较来改进和提高你的潜在客户的转化比例，进而降低你的客户取得成本。
选择Google关键词排名广告系统来投放你的广告确实是可行的。虽然在Google上做广告所带来的访问者可能会没有Overture的多，可是Google的按点击付费其费用相应也要低一些。只要掌握了Google中的广告艺术，你就可以用相对较低的价格智胜那些在Overture上出价比你高的竞争者了。
英文原文：Top 12 Tips To Writing Effective Google AdWords Select Ads
作者简介：Michael Wong是位资深的搜索引擎优化专家，他创作了很多有关搜索引擎方面的书籍。同时Mike也是《Mike的营销策略》一书的编辑者，可以说他是网络市场营销策略的领头人。
信用卡的CVV2生成原理!
什么是CVV2
CVV2是打印在你的 Visa/MasterCard 卡签名区的一个数字.它位于信用卡号
后 的3位数字.如下图所示:
美国运通(American Express)卡将CVV2印玩在卡正面凸字卡号的右上角.如
下图所示:
什么是VISA CVV/MasterCard CVC
VISA CVV(Card Validation Value)或MasterCard CVC(Card Validation Code)
是由卡号,卡有效期及服务约束代码生成的3位数字,一般写在卡2磁道的用
户自定义数据区.VISA CVV和MasterCard CVC生成方法一样,只是叫法不一
致.
本文件由北京江南歌盟科技有限公司整理 1
VISA卡校验值CVV的计算
VISA卡校验值CVV的计算
(一)VISA卡校验值CVV的计算
卡校验值即CVV的计算方法如下:
1.将以下从第二磁道中抽取出的字符从左至右排列,产生26个字符:
主帐号(PAN) 19位
卡有效期(EXPIRE DATE) 4位
服务代码(SERVICE CODE) 3位
并转换为104 Bits(26x4),转换方法为将每一位数字转换为4位的BC
D码,即:
十六进制数字 BCD码
0 0000
1 0001
2 0010
3 0011
4 0100
5 0101
6 0110
7 0111
8 1000
9 1001
A 1010
B 1011
C 1100
E 1110
F 1111
2.将步骤1得出的结果的最后补上二进制"0",使之成为128 Bits的字段,
将该字段分为两个64 Bits的数据,其中前64 Bits数据为数据块1,后64
Bits数据为数据块2.
3.用CVKA对数据块1加密(ENCRYPTION).
4.将步骤3得出的结果与数据块2异或(XOR),并用CVKA对结果加密.
5.用CVKB对步骤4得出的结果解密(DECRYPTION).
6.用CVKA对步骤5得出的结果加密.
本文件由北京江南歌盟科技有限公司整理 2
VISA卡校验值CVV的计算
7.对步骤6得出的结果从左到右抽取出所有的数字(0～9).
8.对步骤6得出的结果从左到右抽取出所有的十六进制字符(A～F),并对每一个
十六进制字符减十进制10,使之变为数字,例如十六进制B(十进制为11)变为1.
9.将步骤7和8得出的数字从左至右排列,步骤8得出的数字放在步骤7得出的数字
之后.
10.步骤9得出结果的前三位数字即为卡的校验值(CVV).
(二)测试数据
以下数据可用于编写CVV算法时检查程序是否正确,其中:
CVKA= 0123 4567 89AB CDEF
CVKB= FEDC BA98 7654 3210
13位PAN 失效日期 服务代码 CVV
4123 456 789 012 8701 101 370
4999 988 887 777 9105 111 649
4666 655 554 444 9206 120 821
4333 322 221 111 9307 141 697
16位PAN 失效日期 服务代码 CVV
4123 456 789 012345 8701 101 561
4999 988 887 777000 9105 111 245
4666 655 554 444111 9206 120 664
4333 322 221 111222 9307 141 382
以第一个十六位主帐号为例,计算卡校验值的步骤如下:
主帐号: 4123 4567 8901 2345
失效日期: 8701
服务代码: 101
步骤1: 抽取数据
4123 4567 8901 2345 8701 101
步骤2: 数据块
本文件由北京江南歌盟科技有限公司整理 3
VISA卡校验值CVV的计算
块1 = 4123 4567 8901 2345
块2 = 8701 1010 0000 0000
步骤3: 用CVKA加密
块1 = 4123 4567 8901 2345
CVKA = 0123 4567 89AB CDEF
结果3 = B76A DDCE 71CC C6BE
步骤4: 用块2异或步骤3的结果,并用CVKA对异或结果加密
结果3 = B76A DDCE 71CC C6BE
块2 = 8701 1010 0000 0000
结果 = 306B CDDE 71CC C6BE
CVKA = 0123 4567 89AB CDEF
结果4 = A510 46A2 59A4 C467
步骤5: 用CVKB对步骤4的结果解密
结果4 = A510 46A2 59A4 C467
CVKB = FEDC BA98 7654 3210
结果5 = 90F6 DB02 A6F7 E621
步骤6: 用CVKA对步骤5的结果加密
结果5 = 90F6 DB02 A6F7 E621
CVKA = 0123 4567 89AB CDEF
结果6 = 5B61 4982 E03C 97DD
步骤7: 对步骤6的结果抽取数字
结果7 = 5614 9820 397
步骤8: 对步骤6的结果抽取十六进制字符,并转换为10进制数字(每位减10)
抽取结果 = BECD D
结果8 = 1423 3
步骤9: 将步骤8的结果排列在步骤7的数字后面
结果9 = 5614 9820 3971 4233
步骤10: 步骤9的结果前3位数字为CVV
本文件由北京江南歌盟科技有限公司整理 4
VISA卡校验值CVV的计算
结果10 = 561
本文件由北京江南歌盟科技有限公司整理 5
VISA PIN校验值PVV的计算
VISA PIN校验值PVV的计算
(一)VISA PIN校验值的计算
VISA PIN校验值的计算包括以下要素:
序号 要素 说明
1. PVKA Left part(64 bits) if the PIN Verification Key Pair
2. PVKB Right part(64 bits) if the PIN Verification Key
Pair
3. PAN Rightmost 11 digits of the PAN exclude the check
digit
4. PVK Index 0-F
5. Consumer PIN First 4 digits of the consumer PIN
PIN校验值即PVV的计算方法如下:
1. 由PAN的最右11个数字(不包含校验位)和PVK索引号(一个十六进制数字)及客
户个人密码的前4位组成1个16字节的十六进制数字串
2. 将以上16字节的十六进制数字串转换成64比特BCD码,用PVKA作DES加密
(Encryption)运算
3. 将以上结果用PVKB作DES解密(Decryption)运算
4. 将以上结果再用PVKA作DES加密(Encryption)运算得结果
5. 对步骤4得出的结果从左到右抽取出所有的数字(0～9).
6. 对步骤5得出的结果从左到右抽取出所有的十六进制字符(A～F),并对每一个十六
进制字符减十进制10,使之变为数字,例如十六进制B(十进制为11)变为1.
7. 将步骤5和6得出的数字从左至右排列,步骤6得出的数字放在步骤5得出的数字之后.
8. 步骤7得出结果的前四位数字即为PIN的校验值(PVV).
(二)测试数据
以下数据可用于编写PVV算法时检查程序是否正确,其中:
PVKA = 0123 4567 89AB CDEF
PVKB = FEDC BA98 7654 3210
13位PAN PVK Index Consumer PINPVV
4123 456 789 012 x 0 123456 3920
4123 456 789 012 x 0 1234 3920
4999 988 887 777 x 1 234561 4045
4999 988 887 777 x 1 2345 4045
4666 655 554 444 x 2 345612 2635
本文件由北京江南歌盟科技有限公司整理 6
VISA PIN校验值PVV的计算
4666 655 554 444 x 2 3456 2635
4333 322 221 111 x F 456123 3421
4333 322 221 111 x F 4561 3421
16位PAN PVK Index Consumer PINPVV
4123 4567 8901 2345 x 0 123456 0410
4123 4567 8901 2345 x 0 1234 0410
4999 9888 8777 7000 x 1 234561 0105
4999 9888 8777 7000 x 1 2345 0105
4666 6555 5444 4111 x 2 345612 6307
4666 6555 5444 4111 x 2 3456 6307
4333 3222 2111 1222 x F 456123 7112
4333 3222 2111 1222 x F 4561 7112
注:以上表中x为帐号之校验值,不包含在运算中.运算时,帐号只有x左面11位数字有
效. 以第一个十六位主帐号为例,计算卡校验值的步骤如下:
主帐号: 4666 6555 5444 4111 x (注:x为帐号之校验值)
PVK Index: 2
Consumer PIN: 345612
步骤1:抽取数据组成数据块
结果1 = 555 5444 4111 2 3456
步骤2:用PVKA作DES加密(Encryption)运算
结果1 = 555 5444 4111 2 3456
PVKA = 0123 4567 89AB CDEF
结果2 = 6568 2AF5 0304 A6CA
步骤3:用PVKB作DES解密(Decryption)运算
结果2 = 6568 2AF5 0304 A6CA
PVKB = FEDC BA98 7654 3210
结果3 = 5644 6FB7 C183 CCDF
步骤4:再用PVKA作DES加密(Encryption)运算得结果
结果3 = 5644 6FB7 C183 CCDF
PVKA = 0123 4567 89AB CDEF
结果4 = 63C0 DB79 EEB3 FB9D
本文件由北京江南歌盟科技有限公司整理 7
VISA PIN校验值PVV的计算
本文件由北京江南歌盟科技有限公司整理 8
步骤5:从左到右抽取出所有的数字(0～9)
结果5 = 6307939
步骤6: 对步骤4的结果抽取十六进制字符,并转换为10进制数字(每位减10)
抽取结果 = CDBE EBFB D
结果6 = 2314 4151 3
步骤7:将步骤6的结果排列在步骤5的数字后面
结果7 = 6307 9392 314 4151 3
步骤8:步骤7的结果前4位数字为PVV
结果8 = 6307
CVV2是打印在你的 Visa/MasterCard 卡签名区的一个数字.它位于信用卡号
后 的3位数字.如下图所示:
美国运通(American Express)卡将CVV2印玩在卡正面凸字卡号的右上角.如
下图所示:
什么是VISA CVV/MasterCard CVC
VISA CVV(Card Validation Value)或MasterCard CVC(Card Validation Code)
是由卡号,卡有效期及服务约束代码生成的3位数字,一般写在卡2磁道的用
户自定义数据区.VISA CVV和MasterCard CVC生成方法一样,只是叫法不一
致.
本文件由北京江南歌盟科技有限公司整理 1
VISA卡校验值CVV的计算
VISA卡校验值CVV的计算
(一)VISA卡校验值CVV的计算
卡校验值即CVV的计算方法如下:
1.将以下从第二磁道中抽取出的字符从左至右排列,产生26个字符:
主帐号(PAN) 19位
卡有效期(EXPIRE DATE) 4位
服务代码(SERVICE CODE) 3位
并转换为104 Bits(26x4),转换方法为将每一位数字转换为4位的BC
D码,即:
十六进制数字 BCD码
0 0000
1 0001
2 0010
3 0011
4 0100
5 0101
6 0110
7 0111
8 1000
9 1001
A 1010
B 1011
C 1100
E 1110
F 1111
2.将步骤1得出的结果的最后补上二进制"0",使之成为128 Bits的字段,
将该字段分为两个64 Bits的数据,其中前64 Bits数据为数据块1,后64
Bits数据为数据块2.
3.用CVKA对数据块1加密(ENCRYPTION).
4.将步骤3得出的结果与数据块2异或(XOR),并用CVKA对结果加密.
5.用CVKB对步骤4得出的结果解密(DECRYPTION).
6.用CVKA对步骤5得出的结果加密.
本文件由北京江南歌盟科技有限公司整理 2
VISA卡校验值CVV的计算
7.对步骤6得出的结果从左到右抽取出所有的数字(0～9).
8.对步骤6得出的结果从左到右抽取出所有的十六进制字符(A～F),并对每一个
十六进制字符减十进制10,使之变为数字,例如十六进制B(十进制为11)变为1.
9.将步骤7和8得出的数字从左至右排列,步骤8得出的数字放在步骤7得出的数字
之后.
10.步骤9得出结果的前三位数字即为卡的校验值(CVV).
(二)测试数据
以下数据可用于编写CVV算法时检查程序是否正确,其中:
CVKA= 0123 4567 89AB CDEF
CVKB= FEDC BA98 7654 3210
13位PAN 失效日期 服务代码 CVV
4123 456 789 012 8701 101 370
4999 988 887 777 9105 111 649
4666 655 554 444 9206 120 821
4333 322 221 111 9307 141 697
16位PAN 失效日期 服务代码 CVV
4123 456 789 012345 8701 101 561
4999 988 887 777000 9105 111 245
4666 655 554 444111 9206 120 664
4333 322 221 111222 9307 141 382
以第一个十六位主帐号为例,计算卡校验值的步骤如下:
主帐号: 4123 4567 8901 2345
失效日期: 8701
服务代码: 101
步骤1: 抽取数据
4123 4567 8901 2345 8701 101
步骤2: 数据块
本文件由北京江南歌盟科技有限公司整理 3
VISA卡校验值CVV的计算
块1 = 4123 4567 8901 2345
块2 = 8701 1010 0000 0000
步骤3: 用CVKA加密
块1 = 4123 4567 8901 2345
CVKA = 0123 4567 89AB CDEF
结果3 = B76A DDCE 71CC C6BE
步骤4: 用块2异或步骤3的结果,并用CVKA对异或结果加密
结果3 = B76A DDCE 71CC C6BE
块2 = 8701 1010 0000 0000
结果 = 306B CDDE 71CC C6BE
CVKA = 0123 4567 89AB CDEF
结果4 = A510 46A2 59A4 C467
步骤5: 用CVKB对步骤4的结果解密
结果4 = A510 46A2 59A4 C467
CVKB = FEDC BA98 7654 3210
结果5 = 90F6 DB02 A6F7 E621
步骤6: 用CVKA对步骤5的结果加密
结果5 = 90F6 DB02 A6F7 E621
CVKA = 0123 4567 89AB CDEF
结果6 = 5B61 4982 E03C 97DD
步骤7: 对步骤6的结果抽取数字
结果7 = 5614 9820 397
步骤8: 对步骤6的结果抽取十六进制字符,并转换为10进制数字(每位减10)
抽取结果 = BECD D
结果8 = 1423 3
步骤9: 将步骤8的结果排列在步骤7的数字后面
结果9 = 5614 9820 3971 4233
步骤10: 步骤9的结果前3位数字为CVV
本文件由北京江南歌盟科技有限公司整理 4
VISA卡校验值CVV的计算
结果10 = 561
本文件由北京江南歌盟科技有限公司整理 5
VISA PIN校验值PVV的计算
VISA PIN校验值PVV的计算
(一)VISA PIN校验值的计算
VISA PIN校验值的计算包括以下要素:
序号 要素 说明
1. PVKA Left part(64 bits) if the PIN Verification Key Pair
2. PVKB Right part(64 bits) if the PIN Verification Key
Pair
3. PAN Rightmost 11 digits of the PAN exclude the check
digit
4. PVK Index 0-F
5. Consumer PIN First 4 digits of the consumer PIN
PIN校验值即PVV的计算方法如下:
1. 由PAN的最右11个数字(不包含校验位)和PVK索引号(一个十六进制数字)及客
户个人密码的前4位组成1个16字节的十六进制数字串
2. 将以上16字节的十六进制数字串转换成64比特BCD码,用PVKA作DES加密
(Encryption)运算
3. 将以上结果用PVKB作DES解密(Decryption)运算
4. 将以上结果再用PVKA作DES加密(Encryption)运算得结果
5. 对步骤4得出的结果从左到右抽取出所有的数字(0～9).
6. 对步骤5得出的结果从左到右抽取出所有的十六进制字符(A～F),并对每一个十六
进制字符减十进制10,使之变为数字,例如十六进制B(十进制为11)变为1.
7. 将步骤5和6得出的数字从左至右排列,步骤6得出的数字放在步骤5得出的数字之后.
8. 步骤7得出结果的前四位数字即为PIN的校验值(PVV).
(二)测试数据
以下数据可用于编写PVV算法时检查程序是否正确,其中:
PVKA = 0123 4567 89AB CDEF
PVKB = FEDC BA98 7654 3210
13位PAN PVK Index Consumer PINPVV
4123 456 789 012 x 0 123456 3920
4123 456 789 012 x 0 1234 3920
4999 988 887 777 x 1 234561 4045
4999 988 887 777 x 1 2345 4045
4666 655 554 444 x 2 345612 2635
本文件由北京江南歌盟科技有限公司整理 6
VISA PIN校验值PVV的计算
4666 655 554 444 x 2 3456 2635
4333 322 221 111 x F 456123 3421
4333 322 221 111 x F 4561 3421
16位PAN PVK Index Consumer PINPVV
4123 4567 8901 2345 x 0 123456 0410
4123 4567 8901 2345 x 0 1234 0410
4999 9888 8777 7000 x 1 234561 0105
4999 9888 8777 7000 x 1 2345 0105
4666 6555 5444 4111 x 2 345612 6307
4666 6555 5444 4111 x 2 3456 6307
4333 3222 2111 1222 x F 456123 7112
4333 3222 2111 1222 x F 4561 7112
注:以上表中x为帐号之校验值,不包含在运算中.运算时,帐号只有x左面11位数字有
效. 以第一个十六位主帐号为例,计算卡校验值的步骤如下:
主帐号: 4666 6555 5444 4111 x (注:x为帐号之校验值)
PVK Index: 2
Consumer PIN: 345612
步骤1:抽取数据组成数据块
结果1 = 555 5444 4111 2 3456
步骤2:用PVKA作DES加密(Encryption)运算
结果1 = 555 5444 4111 2 3456
PVKA = 0123 4567 89AB CDEF
结果2 = 6568 2AF5 0304 A6CA
步骤3:用PVKB作DES解密(Decryption)运算
结果2 = 6568 2AF5 0304 A6CA
PVKB = FEDC BA98 7654 3210
结果3 = 5644 6FB7 C183 CCDF
步骤4:再用PVKA作DES加密(Encryption)运算得结果
结果3 = 5644 6FB7 C183 CCDF
PVKA = 0123 4567 89AB CDEF
结果4 = 63C0 DB79 EEB3 FB9D
本文件由北京江南歌盟科技有限公司整理 7
VISA PIN校验值PVV的计算
本文件由北京江南歌盟科技有限公司整理 8
步骤5:从左到右抽取出所有的数字(0～9)
结果5 = 6307939
步骤6: 对步骤4的结果抽取十六进制字符,并转换为10进制数字(每位减10)
抽取结果 = CDBE EBFB D
结果6 = 2314 4151 3
步骤7:将步骤6的结果排列在步骤5的数字后面
结果7 = 6307 9392 314 4151 3
步骤8:步骤7的结果前4位数字为PVV
结果8 = 6307
Lead心得--橙囝
网赚一段时间了,发现Lead是一个前期投入不大,后期收入不少的项目,想跟大家交流交流..
所谓的Lead资源就是容易做,不随便K号的公司.很多人资源难找,其实不然.只要你认认真真地看看你所做的公司,很容易就能顺藤摸瓜地找到很多公司,至于是不是资源,那只有你自己做过才知道了.方法也很简单,每天抽几分钟做一做,看看支付爽不爽快.最多耗你一个月的周期,而且你可以同时测试几个站,这并不影响你正常的工作.
一般的刚刚开始的小公司都是不需要身份验证就可以做的,主要是想吸引多一些affiliates来帮他们赚钱.而且他们会像HYIP或者一些别的站一样在各大网站上大肆宣传(Lead行业的网站).所以,新的资源是源源不断的.
大公司则主要把精力放在拉广告商和管理affiliates,所以很多人觉得大公司验证麻烦+容易K号.不过你可以换一个思维方式,你便觉得平衡一些.假设你在某个公司刚刚开始运营的时候就开始做(当然不能太疯狂的做假),当这间公司有一定规模后,你也有了一定的"良好"记录,这时候的公司,可能会每年进行一次大审查,其他时候,他们也就不会怎么管这些"好的"affiliates了..
一旦你有了这么样的一个号,外加与affiliate manager保持联系和良好的关系,那么我可以说,你有一个不死之号了(当然你做得太假,被广告商投诉了,神也救不了你了).
我曾经用国内的IP登陆帐号,而且affiliate manager也查过了IP,但是为什么没有K号?其实很简单,我跟他关系不错,在回国度假前给他去了一封信,后面的就不用说了.我个人认为这一点,比起一般的做假要高明许多.
说到高明,有人问,有没有办法不做假不那么容易被K号,我的答案是有.只要你做家的同时不伤害到Lead公司的利益,不给他们带来损失,就不会K号.为什么不给他们造成损失就不会K号?其实你做不做假,他们在后台一看你流量和IP就很清楚了,至于为什么他们还是睁一只眼闭一只眼呢?这就是关键--广告商有没有投诉,K号有很大原因是因为广告商投诉导致的.只要广告商不投诉你,你就在为Lead公司赚前,他们何乐而不为呢?
说到这里,不知道大家有没有发现,现在的做Lead模式跟原来的有很大的区别?原来是一开始注册一大批号,然后开始做(当然有个量的限制),中间忽略了与Lead公司的沟通.而现在(至少我和我周围的人都这么做的),号不在多,票大就行.沟通的次数与关系的好坏成正比.
我在做代打的时候,我也学到很多东西.基本上,老一辈的基本上都是做到号出问题了才打电话联系.打电话过去的时候,一是不熟悉,二是问题不一定是一次出错造成的.要一下次处理好,不是一件容易的事.所以,我觉得沟通很重要,逢年过节给你的affiliate manager去封信,祝福几句,就算帐号出问题了,打电话过去也是说说笑笑把问题处理掉.
谈到关系,我觉得有一套资料在Lead公司中间川插是很有用的.往往注册一些大公司,人家未必会要你,就算是打电话过去,人家也不一定会鸟你.这时候你跟另外一间公司(当然要有一点点规模的)的affiliate manager有良好的关系就很重要了,因为这是你的砖头.让affiliate manager给那公司去封介绍信(五成左右的大公司的affiliate manager都是相互认识的),成功的机会就变大了很多.
所谓的Lead资源就是容易做,不随便K号的公司.很多人资源难找,其实不然.只要你认认真真地看看你所做的公司,很容易就能顺藤摸瓜地找到很多公司,至于是不是资源,那只有你自己做过才知道了.方法也很简单,每天抽几分钟做一做,看看支付爽不爽快.最多耗你一个月的周期,而且你可以同时测试几个站,这并不影响你正常的工作.
一般的刚刚开始的小公司都是不需要身份验证就可以做的,主要是想吸引多一些affiliates来帮他们赚钱.而且他们会像HYIP或者一些别的站一样在各大网站上大肆宣传(Lead行业的网站).所以,新的资源是源源不断的.
大公司则主要把精力放在拉广告商和管理affiliates,所以很多人觉得大公司验证麻烦+容易K号.不过你可以换一个思维方式,你便觉得平衡一些.假设你在某个公司刚刚开始运营的时候就开始做(当然不能太疯狂的做假),当这间公司有一定规模后,你也有了一定的"良好"记录,这时候的公司,可能会每年进行一次大审查,其他时候,他们也就不会怎么管这些"好的"affiliates了..
一旦你有了这么样的一个号,外加与affiliate manager保持联系和良好的关系,那么我可以说,你有一个不死之号了(当然你做得太假,被广告商投诉了,神也救不了你了).
我曾经用国内的IP登陆帐号,而且affiliate manager也查过了IP,但是为什么没有K号?其实很简单,我跟他关系不错,在回国度假前给他去了一封信,后面的就不用说了.我个人认为这一点,比起一般的做假要高明许多.
说到高明,有人问,有没有办法不做假不那么容易被K号,我的答案是有.只要你做家的同时不伤害到Lead公司的利益,不给他们带来损失,就不会K号.为什么不给他们造成损失就不会K号?其实你做不做假,他们在后台一看你流量和IP就很清楚了,至于为什么他们还是睁一只眼闭一只眼呢?这就是关键--广告商有没有投诉,K号有很大原因是因为广告商投诉导致的.只要广告商不投诉你,你就在为Lead公司赚前,他们何乐而不为呢?
说到这里,不知道大家有没有发现,现在的做Lead模式跟原来的有很大的区别?原来是一开始注册一大批号,然后开始做(当然有个量的限制),中间忽略了与Lead公司的沟通.而现在(至少我和我周围的人都这么做的),号不在多,票大就行.沟通的次数与关系的好坏成正比.
我在做代打的时候,我也学到很多东西.基本上,老一辈的基本上都是做到号出问题了才打电话联系.打电话过去的时候,一是不熟悉,二是问题不一定是一次出错造成的.要一下次处理好,不是一件容易的事.所以,我觉得沟通很重要,逢年过节给你的affiliate manager去封信,祝福几句,就算帐号出问题了,打电话过去也是说说笑笑把问题处理掉.
谈到关系,我觉得有一套资料在Lead公司中间川插是很有用的.往往注册一些大公司,人家未必会要你,就算是打电话过去,人家也不一定会鸟你.这时候你跟另外一间公司(当然要有一点点规模的)的affiliate manager有良好的关系就很重要了,因为这是你的砖头.让affiliate manager给那公司去封介绍信(五成左右的大公司的affiliate manager都是相互认识的),成功的机会就变大了很多.
只需十三招 轻松学会利用博客赚钱
原文标题：How to Make Money with Your Blog Site
原文作者：Robin Good
原文链接：[url=http://www.masternewmedia.org/]http://www.masternewmedia.org/[/url]...
译者：Chategg
如何利用在线内容赚钱，让纯广告（横幅、弹窗、Flash）从你的网站上消失?本文将与你分享我的经验与建议，向你介绍通过你的博客或个人网站赚钱最好最有效的办法。
你可以考虑采用以下各种收入手段，充分挖掘你作为一个小型发布企业的收入潜能。如果使用得当，这些渠道可以帮助你把你的资讯站点从业余爱好转变成为有竞争力的业务。
耐心与专注，能让你的优质内容获得回报。
1）Google Adsense
对于博客、资讯站、小型内容信息站点，Adsense是目前最好的、能够获得最高回报的收入来源。
Google提供的Adsense服务可以让独立发布者、博客、内容站长在页面内容附近发布上下文相关的文字广告，只需将代码放到页面中，广告的显示是自动的，不需要人工干预。
对于每次广告点击，发布者可以得到一笔小额收入。Google收取广告费用的一部分作为利润来源，这个比例没有正式透露。尽管可能出现很多相关性不高的广告，给页面添加一些混乱的信息，但站长确实能够从中获得收入。
Chategg注：很多站长至今仍在怀疑，Google真的能付款吗？大概有过不少做类似联盟不付款的惨痛经历。
但大多数发布者并没有认识到，做好Adsense是需要策略的，仅仅把代码放到页面中是不够的。网站所专注的内容、内容的组织方式、页面代码的编写方式、使用的标题、广告的颜色与位置，这些因素都极大地影响广告效果。
最重要的是，对于不同类型的页面与内容需要采取不同的策略，没有一套原则可以适用于所有网站，关键是发布者如何通过系统的、不断的测试、实验与优化，做到将内容与广告相融合。对于专注于某个领域的博客，Adsense可能带来每月几百到几千美元的收入，讨论一些高价信息的博客甚至可能达到5位数的收入。不需要太大的投资，可以相对快地进入市场。我不是指传统意义上的博客，而是一些专业的独立信息来源，如SearchEngineWatch.com、Paidcontent.org。 Adsense还可以通过网站搜索赚钱，可以在站内显示搜索结果页面并提供搜索相关广告。
但是，Google不允许你选择广告主，这是一个不足。
Google提供的成功案例：[url=https://www.google.com/adsense/success]https://www.google.com/adsense/success[/url]
替代方案：Kanoodle、Yahoo! Search Marketing、Yahoo! Publisher Network
Chategg注：事实上，非中文领域还有大量的替代方案，例如中文站长熟悉的Adbrite。更多的替代方案并不象Google一样向小网站与个人博客开放，而是定位于特定的专业行业与领域，并面向欧美发达地区的受众，对发布者的要求也较高。
2）BlogAds
顾名思义，BlogAds是面向博客的广告服务，发布者可以选择接受某个广告主，也可拒绝广告主。BlogAds保留20%的广告收入，其余部分通过PayPal或支票支付给发布者。
对于广告主，BlogAds具备速度与易用性的优势，订购广告只需2-3分钟，可自行提交图片和文字，设定广告发布时间，并通过PayPal付款。站长接受广告以后，广告主再进一步设计和优化，进行续约或购买新的广告。
一些替代方案如Crispads、GrokAds、Tagword。站长也可利用一些开源文本广告系统，如TextAds、The Idya AdSystem，来建立自身的文字广告服务。
3）Amazon联盟
注册成为Amazon联盟会员，在页面添加代码后可在自身网站推销Amazon产品，用户点击后将被引导至产品页面。所引导的用户如果产生购物行为（不限于被引导的产品），站长可获得折扣。
尽管折扣率不高（4%-10%），但如果你不想给你的优质内容增加不相关的广告，Amazon联盟是一个有效的收入来源。例如，你可以引导用户购买相关的书籍，用户在搜索某个特定领域内容时可以立即看到相关的推荐。
Chategg注：中文领域当当与卓越也有类似的联盟，能赚到多少取决于流量。
4）文字链接
文字链接不需占用太显著的位置，广告主获得的回报也不在于点击上，更多的是希望在你的页面上获得反链接，这就是为什么很多文字链放在页面底部等不重要的位置，其目的是提高网站在搜索引擎中的价值。
由于市场的增长，独立发布者拥有越来越多的选择，可选择性地接受与本站内容相关或相互补充的文字链接。
尽管很多文字链接指向非主流的产品与服务，如赌博、伟哥，但这个市场确实在增长。很多主流产品广告主也采用文字链的推广手段，但选择权在于发布者自己。
Google Page Rank值4以下的网站做文字链接没有太大意义，如果PR值为6-7以上可考虑认真地做。PR值为6的网站放置5至6条文字链接每月可以很容易赚到几百美元。
5）内容赞助商
出售赞助位是另一个选择，以前往往为Flash或图片广告，现在正在发展演变。有效的办法是选择与内容相关的赞助商，例如显示新闻频道或RSS Feed。
6）相关报告销售
越来越多的研究报告出版商也进行联盟营销，这对于专注于某个行业或细分市场的网站是个有效的机会。
7）联盟销售
注册成为网上商城的联盟分销商。
联盟所销售的商品并不会影响发布者自身的声誉，发布者可以通过推荐一些高质量、高价格的商品获得销售佣金。销售折扣取决于供应商的营销策略。LinkShare与Commission Junction（CJ）是两个最大的联盟销售代理商，有丰富的商户与产品列表。
如果发布者出版自己的电子书，也可以考虑通过这些代理商扩展销售渠道。
Chategg注：LinkShare与CJ虽然接受中文网站注册，但有严格的审查制度，并且需要提交税表（w8ben）才能收款，对于EMU的打击也是坚决的。同样，他们的商户也大多针对欧美市场，很多广告中文网站根本申请不到，只有象虚拟主机、毒命注册这类服务比较容易申请。建议中文网站，特别是垃圾站，就别去申请了。如果大量的中文网站被拒绝，大量的EMU行为被发现，也许一怒之下他们会把所有中文网站拒之门外，除非你有长期、丰富的网赚“经验”和足够的技术。中文也有不少这类联盟，不过站长讨论最多的仍然是联盟的扣量和信誉问题，具有长期运营历史和良好信誉的联盟，中文领域还不多见。
8）在线指南或电子书
可以出版自己的各种电子书、指导性资料、玩具书等。在细分市场，专注于某个领域的指南或参考资料（Chategg注：如考研指南、网络营销指南、离婚指南）的需求不断增长。
销售电子书需要一定的网络营销技巧，如足够大的暴光度、展示来自满意购买者的好评等。
9）书店分销与POD出版
可以通过lightningsource这类服务分销你的数字内容，并把他们放到Amazon上销售，也可以通过POD technology（print on-demand）技术提供印玩版的内容。
Chategg注：一些提供自我出版服务的网站，如Lulu.com、iuniverse.com、authorhouse.com、xlibris.com。
10）销售商品
在博客上出售你自己品牌的T恤或棒球帽。读者为什么会花$20买你的产品，帮助推广你的网站呢？如果你能建立个性鲜明的品牌，那么支持者会愿意买的。
Cafepress.com提供了这样的服务，他们准备了T恤、帽子、日历、茶杯等小商品，你可以上传你的作品、宣传语或Logo，由他们帮你印制完成。
Cafepress收取原材料的费用，如每件T恤$13.99，你可以制订你的出售价格，Cafepress负责其他交易流程，包括接收支付、送货，并每月付给你销售利润。
11）收藏与文集CD刻录
CafePress与其他网站还提供这样的服务，帮助发布者把大量的内容，如文集、资料、音视频文件、搜集的研究报告刻录成CD，并提供全面的销售支持，包括复制、标签制作、送货等。发布者按批发价格支付费用。
[url=http://www.cafepress.com/cp/info/sell/products/audio]http://www.cafepress.com/cp/info/sell/products/audio[/url]
12）收费写作
尽管很多人对此存在争议，但越来越多的公司正在通过博客和独立网站讨论特定的话题或推广产品。个人博客有机会成为公司正式的博客作者，以收费或免费的方式接受特定的写作任务。作为读者也许会担心，以前所信任的博客现在因为钱而写文章，你还会继续读他的文章吗？
写字赚钱并不是见不得人的事情，围绕某个话题收费写作，这不就是报纸杂志要求他们的编辑所做的吗？
如果收费写手有足够的透明度、责任感与专业性，那么这和其他任何活动一样是正当合法的。
Chategg注：付费写字我们并不陌生，每天网络媒体上都可以看到大量的枪稿软文。如果你爱写字，那一定要去Donews，它已团结了3.2万名编辑、记者、自由撰稿人以及IT从业人员。
13）捐赠
接受读者的捐赠，如PayPal，国内的支付宝、宝贝，都提供简单易用的捐赠按钮。
如果上述的手段都不能奏效，还可以考虑
1）加入发布者网络
如果你刚开始博客，需要更多的流量、暴光度与经验，在你能亲自操作上述方法之前可考虑加入发布者网络（Chategg注：似乎相反，中文博客需要博到一定的知名度以后才有“资格”加入这些网络。）
加入群组博客，可以一定程度上减少写作压力，借助已建立的品牌与渠道，在更短时间内获得更多的展示。一些群组如下：
[url=http://www.weblogsinc.com/]http://www.weblogsinc.com[/url]
[url=http://www.creative-weblogging.com/]http://www.creative-weblogging.com[/url]
[url=http://www.squidoo.com/]http://www.squidoo.com[/url]
另一个好办法是建立地方资讯站。
2）尽力地写作，先不要考虑直接的赚钱手段
博客让你得以在感兴趣的领域拉近与其他人的距离，你可以不受任何限制，尽管写，逐渐建立你的声望，当人们需要你的文字时，你的回报就来了，这是水到渠成的。利用博客，展示你对某些话题与产品的评论、研究、分析能力，是最好的推销自己的手段。
上述的方法并不是互相排斥的，可以并行使用，从而建立多种收入渠道。
根据我的经验提出以下指导原则：
1）相关度与价值
人们希望看到与文章主题相关的信息，如果他们喜欢所找到的东西，那么就想办法让他们得到更多想要的（内容、商品、服务）。把读者当做上帝，发布者选择的产品或服务应尽可能符合网站的编辑原则，这可以确保文章与推广信息之间保持连续性、一致性。
2）互补性
附加广告或赞助信息需要为整体内容带来价值，不考虑赞助商与自身内容之间的相关性将浪费双方的机会。
3）视觉礼仪
赞助、文字广告、推广信息等无需特别引起读者视觉上的注意，只需聪明而适当地陈列，确保格式化、清晰、可读、可打印，就如页面上其他内容一样。可通过CSS全面控制布局与位置。
4）发布者对内容的控制
发布者必须自己做主。这是我的观点，应由发布者自身而非广告主来控制什么广告显示在页面上。发布者必须扮演内容管理者的角色，不仅是尊重所写的内容，也是对所推广内容的尊重。编辑与营销必须紧密结合，这是新媒体的特征与优势。
Blogads以及一些文字链交换联盟允许发布者选择广告主。Adsense提供了一定程度上的控制能力，允许发布者过滤上至200个广告商。但最理想地，发布者应能够自主选择。
5）发布者的认可
发布者应某种程度上认可所广告的产品，通过“推荐”为读者提供附加价值。我多次拒绝我自己不信任的付费联盟或广告主，同时我也免费为我认为值得我的读者注意的很多公司和产品提供广告（如果你需要，我可以提供证据）。
究竟采用什么赚钱策略呢？应使收入渠道多样化，也就是不要把所有鸡蛋放在同一个篮子里。我的经验是，开拓多种小的收入来源，汇聚起来收入就可观了。依赖某一项大的收入来源是危险的，如果资源消失，那你的生存能力也随之消失。
Chategg注：上述各种手段也许对于中文网站并不适用，因为“内容”从来就不是问题，网络上随处可见大两贝、转载他人的内容，究竟谁是内容的所有者读者很难区分。本文原文采用CC协议，但译者认为，在其他配套政策没有就绪的前提下，放置该协议的标记实属摆设，因而译者单独获得原作者许可而翻译此文。尽管此文最早发布于2005年2月，译者认为至今仍有全面而有效的参考意义。本文中文并非逐字句翻译（水平所限，4级刚过），并加入少量评论与补充资源，感兴趣的读者请阅读原文。
原文作者：Robin Good
原文链接：[url=http://www.masternewmedia.org/]http://www.masternewmedia.org/[/url]...
译者：Chategg
如何利用在线内容赚钱，让纯广告（横幅、弹窗、Flash）从你的网站上消失?本文将与你分享我的经验与建议，向你介绍通过你的博客或个人网站赚钱最好最有效的办法。
你可以考虑采用以下各种收入手段，充分挖掘你作为一个小型发布企业的收入潜能。如果使用得当，这些渠道可以帮助你把你的资讯站点从业余爱好转变成为有竞争力的业务。
耐心与专注，能让你的优质内容获得回报。
1）Google Adsense
对于博客、资讯站、小型内容信息站点，Adsense是目前最好的、能够获得最高回报的收入来源。
Google提供的Adsense服务可以让独立发布者、博客、内容站长在页面内容附近发布上下文相关的文字广告，只需将代码放到页面中，广告的显示是自动的，不需要人工干预。
对于每次广告点击，发布者可以得到一笔小额收入。Google收取广告费用的一部分作为利润来源，这个比例没有正式透露。尽管可能出现很多相关性不高的广告，给页面添加一些混乱的信息，但站长确实能够从中获得收入。
Chategg注：很多站长至今仍在怀疑，Google真的能付款吗？大概有过不少做类似联盟不付款的惨痛经历。
但大多数发布者并没有认识到，做好Adsense是需要策略的，仅仅把代码放到页面中是不够的。网站所专注的内容、内容的组织方式、页面代码的编写方式、使用的标题、广告的颜色与位置，这些因素都极大地影响广告效果。
最重要的是，对于不同类型的页面与内容需要采取不同的策略，没有一套原则可以适用于所有网站，关键是发布者如何通过系统的、不断的测试、实验与优化，做到将内容与广告相融合。对于专注于某个领域的博客，Adsense可能带来每月几百到几千美元的收入，讨论一些高价信息的博客甚至可能达到5位数的收入。不需要太大的投资，可以相对快地进入市场。我不是指传统意义上的博客，而是一些专业的独立信息来源，如SearchEngineWatch.com、Paidcontent.org。 Adsense还可以通过网站搜索赚钱，可以在站内显示搜索结果页面并提供搜索相关广告。
但是，Google不允许你选择广告主，这是一个不足。
Google提供的成功案例：[url=https://www.google.com/adsense/success]https://www.google.com/adsense/success[/url]
替代方案：Kanoodle、Yahoo! Search Marketing、Yahoo! Publisher Network
Chategg注：事实上，非中文领域还有大量的替代方案，例如中文站长熟悉的Adbrite。更多的替代方案并不象Google一样向小网站与个人博客开放，而是定位于特定的专业行业与领域，并面向欧美发达地区的受众，对发布者的要求也较高。
2）BlogAds
顾名思义，BlogAds是面向博客的广告服务，发布者可以选择接受某个广告主，也可拒绝广告主。BlogAds保留20%的广告收入，其余部分通过PayPal或支票支付给发布者。
对于广告主，BlogAds具备速度与易用性的优势，订购广告只需2-3分钟，可自行提交图片和文字，设定广告发布时间，并通过PayPal付款。站长接受广告以后，广告主再进一步设计和优化，进行续约或购买新的广告。
一些替代方案如Crispads、GrokAds、Tagword。站长也可利用一些开源文本广告系统，如TextAds、The Idya AdSystem，来建立自身的文字广告服务。
3）Amazon联盟
注册成为Amazon联盟会员，在页面添加代码后可在自身网站推销Amazon产品，用户点击后将被引导至产品页面。所引导的用户如果产生购物行为（不限于被引导的产品），站长可获得折扣。
尽管折扣率不高（4%-10%），但如果你不想给你的优质内容增加不相关的广告，Amazon联盟是一个有效的收入来源。例如，你可以引导用户购买相关的书籍，用户在搜索某个特定领域内容时可以立即看到相关的推荐。
Chategg注：中文领域当当与卓越也有类似的联盟，能赚到多少取决于流量。
4）文字链接
文字链接不需占用太显著的位置，广告主获得的回报也不在于点击上，更多的是希望在你的页面上获得反链接，这就是为什么很多文字链放在页面底部等不重要的位置，其目的是提高网站在搜索引擎中的价值。
由于市场的增长，独立发布者拥有越来越多的选择，可选择性地接受与本站内容相关或相互补充的文字链接。
尽管很多文字链接指向非主流的产品与服务，如赌博、伟哥，但这个市场确实在增长。很多主流产品广告主也采用文字链的推广手段，但选择权在于发布者自己。
Google Page Rank值4以下的网站做文字链接没有太大意义，如果PR值为6-7以上可考虑认真地做。PR值为6的网站放置5至6条文字链接每月可以很容易赚到几百美元。
5）内容赞助商
出售赞助位是另一个选择，以前往往为Flash或图片广告，现在正在发展演变。有效的办法是选择与内容相关的赞助商，例如显示新闻频道或RSS Feed。
6）相关报告销售
越来越多的研究报告出版商也进行联盟营销，这对于专注于某个行业或细分市场的网站是个有效的机会。
7）联盟销售
注册成为网上商城的联盟分销商。
联盟所销售的商品并不会影响发布者自身的声誉，发布者可以通过推荐一些高质量、高价格的商品获得销售佣金。销售折扣取决于供应商的营销策略。LinkShare与Commission Junction（CJ）是两个最大的联盟销售代理商，有丰富的商户与产品列表。
如果发布者出版自己的电子书，也可以考虑通过这些代理商扩展销售渠道。
Chategg注：LinkShare与CJ虽然接受中文网站注册，但有严格的审查制度，并且需要提交税表（w8ben）才能收款，对于EMU的打击也是坚决的。同样，他们的商户也大多针对欧美市场，很多广告中文网站根本申请不到，只有象虚拟主机、毒命注册这类服务比较容易申请。建议中文网站，特别是垃圾站，就别去申请了。如果大量的中文网站被拒绝，大量的EMU行为被发现，也许一怒之下他们会把所有中文网站拒之门外，除非你有长期、丰富的网赚“经验”和足够的技术。中文也有不少这类联盟，不过站长讨论最多的仍然是联盟的扣量和信誉问题，具有长期运营历史和良好信誉的联盟，中文领域还不多见。
8）在线指南或电子书
可以出版自己的各种电子书、指导性资料、玩具书等。在细分市场，专注于某个领域的指南或参考资料（Chategg注：如考研指南、网络营销指南、离婚指南）的需求不断增长。
销售电子书需要一定的网络营销技巧，如足够大的暴光度、展示来自满意购买者的好评等。
9）书店分销与POD出版
可以通过lightningsource这类服务分销你的数字内容，并把他们放到Amazon上销售，也可以通过POD technology（print on-demand）技术提供印玩版的内容。
Chategg注：一些提供自我出版服务的网站，如Lulu.com、iuniverse.com、authorhouse.com、xlibris.com。
10）销售商品
在博客上出售你自己品牌的T恤或棒球帽。读者为什么会花$20买你的产品，帮助推广你的网站呢？如果你能建立个性鲜明的品牌，那么支持者会愿意买的。
Cafepress.com提供了这样的服务，他们准备了T恤、帽子、日历、茶杯等小商品，你可以上传你的作品、宣传语或Logo，由他们帮你印制完成。
Cafepress收取原材料的费用，如每件T恤$13.99，你可以制订你的出售价格，Cafepress负责其他交易流程，包括接收支付、送货，并每月付给你销售利润。
11）收藏与文集CD刻录
CafePress与其他网站还提供这样的服务，帮助发布者把大量的内容，如文集、资料、音视频文件、搜集的研究报告刻录成CD，并提供全面的销售支持，包括复制、标签制作、送货等。发布者按批发价格支付费用。
[url=http://www.cafepress.com/cp/info/sell/products/audio]http://www.cafepress.com/cp/info/sell/products/audio[/url]
12）收费写作
尽管很多人对此存在争议，但越来越多的公司正在通过博客和独立网站讨论特定的话题或推广产品。个人博客有机会成为公司正式的博客作者，以收费或免费的方式接受特定的写作任务。作为读者也许会担心，以前所信任的博客现在因为钱而写文章，你还会继续读他的文章吗？
写字赚钱并不是见不得人的事情，围绕某个话题收费写作，这不就是报纸杂志要求他们的编辑所做的吗？
如果收费写手有足够的透明度、责任感与专业性，那么这和其他任何活动一样是正当合法的。
Chategg注：付费写字我们并不陌生，每天网络媒体上都可以看到大量的枪稿软文。如果你爱写字，那一定要去Donews，它已团结了3.2万名编辑、记者、自由撰稿人以及IT从业人员。
13）捐赠
接受读者的捐赠，如PayPal，国内的支付宝、宝贝，都提供简单易用的捐赠按钮。
如果上述的手段都不能奏效，还可以考虑
1）加入发布者网络
如果你刚开始博客，需要更多的流量、暴光度与经验，在你能亲自操作上述方法之前可考虑加入发布者网络（Chategg注：似乎相反，中文博客需要博到一定的知名度以后才有“资格”加入这些网络。）
加入群组博客，可以一定程度上减少写作压力，借助已建立的品牌与渠道，在更短时间内获得更多的展示。一些群组如下：
[url=http://www.weblogsinc.com/]http://www.weblogsinc.com[/url]
[url=http://www.creative-weblogging.com/]http://www.creative-weblogging.com[/url]
[url=http://www.squidoo.com/]http://www.squidoo.com[/url]
另一个好办法是建立地方资讯站。
2）尽力地写作，先不要考虑直接的赚钱手段
博客让你得以在感兴趣的领域拉近与其他人的距离，你可以不受任何限制，尽管写，逐渐建立你的声望，当人们需要你的文字时，你的回报就来了，这是水到渠成的。利用博客，展示你对某些话题与产品的评论、研究、分析能力，是最好的推销自己的手段。
上述的方法并不是互相排斥的，可以并行使用，从而建立多种收入渠道。
根据我的经验提出以下指导原则：
1）相关度与价值
人们希望看到与文章主题相关的信息，如果他们喜欢所找到的东西，那么就想办法让他们得到更多想要的（内容、商品、服务）。把读者当做上帝，发布者选择的产品或服务应尽可能符合网站的编辑原则，这可以确保文章与推广信息之间保持连续性、一致性。
2）互补性
附加广告或赞助信息需要为整体内容带来价值，不考虑赞助商与自身内容之间的相关性将浪费双方的机会。
3）视觉礼仪
赞助、文字广告、推广信息等无需特别引起读者视觉上的注意，只需聪明而适当地陈列，确保格式化、清晰、可读、可打印，就如页面上其他内容一样。可通过CSS全面控制布局与位置。
4）发布者对内容的控制
发布者必须自己做主。这是我的观点，应由发布者自身而非广告主来控制什么广告显示在页面上。发布者必须扮演内容管理者的角色，不仅是尊重所写的内容，也是对所推广内容的尊重。编辑与营销必须紧密结合，这是新媒体的特征与优势。
Blogads以及一些文字链交换联盟允许发布者选择广告主。Adsense提供了一定程度上的控制能力，允许发布者过滤上至200个广告商。但最理想地，发布者应能够自主选择。
5）发布者的认可
发布者应某种程度上认可所广告的产品，通过“推荐”为读者提供附加价值。我多次拒绝我自己不信任的付费联盟或广告主，同时我也免费为我认为值得我的读者注意的很多公司和产品提供广告（如果你需要，我可以提供证据）。
究竟采用什么赚钱策略呢？应使收入渠道多样化，也就是不要把所有鸡蛋放在同一个篮子里。我的经验是，开拓多种小的收入来源，汇聚起来收入就可观了。依赖某一项大的收入来源是危险的，如果资源消失，那你的生存能力也随之消失。
Chategg注：上述各种手段也许对于中文网站并不适用，因为“内容”从来就不是问题，网络上随处可见大两贝、转载他人的内容，究竟谁是内容的所有者读者很难区分。本文原文采用CC协议，但译者认为，在其他配套政策没有就绪的前提下，放置该协议的标记实属摆设，因而译者单独获得原作者许可而翻译此文。尽管此文最早发布于2005年2月，译者认为至今仍有全面而有效的参考意义。本文中文并非逐字句翻译（水平所限，4级刚过），并加入少量评论与补充资源，感兴趣的读者请阅读原文。
订阅：
评论 (Atom)
博文
